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How Creative Branding can Help Boring Businesses
I come across a fair number of clients who apologize for their companies… “We’re sorry that manufacturing label paste is not the most interesting thing in the world.” Or, “There’s nothing we can do to stand out… we’re in the business of finding cheaper ways to for demolition customers to dump trash. We don’t dump the trash. We just research the cheapest way for them to dump their own trash. It’s really dry stuff.”Yes, neither of these companies is selling gourmet food, creating colorful board games, or packaging imported tea. Photographers often hear, “I’m not remotely photogenic,” to which they usually respond, “It’s my job to take a good picture—you just be you.” Design is the same. You do your job well and you

Habit: A consistent behavior you perform so frequently that it is automatic.

For example, if you learned to drive a car with a standard transmission, the first few lessons were pretty jerky while you learned to synchronize the clutch with the accelerator pedal. If you released the clutch too fast, the car would stall. If you pressed the accelerator too fast without releasing the clutch, you raced the engine ­ but you and the car were still sitting there! However, with practice, practice, and more practice, you learned to synchronize control of the clutch with control of the accelerator so that you don’t even think about it any more. It is now a habit.

All habits consist of knowledge combined with skill from practice. What all this means is that you can learn new habits to replace those that are no longer working for you. You have to change what you’re doing, how you’re doing it, and the choices you make in order to change your business results.

If you keep doing what you’ve always done, you’ll keep getting what you’ve always gotten.

That means that if your business is not headed in the direction you desire right now, you must make new choices and start new habits to ensure you ultimately get the results you want.

Your choices of habits, determine your success.

That may seem harsh to you. Especially if you’d like credit for having “Good Intentions.” The fact is that your intentions, however good, are immaterial until they are supported by your behaviors. In fact, good intentions that are not actualized will drain you of the energy necessary to take effective action. Remember, the only question of significance is “What's working and What's not?”

Every habit has its consequences. Habits that are working for you create positive consequences; habits that are not working for you create negative consequences ­ every time. You may not like that your habits create consequences ­ but you’ll still receive those consequences just the same. Whether or not you like it isn't a factor. The fact is that as you keep on repeating a behavior you will get repeatable, predictable results.

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Are You Constantly Running Interference?
Dealing with people can become irritating and stressful. Yet, it can have its positives as well. When I’m thinking about “real life” scenarios at work, I sit and watch my dogs “play” with a 14 year old dog that I dog sit. What is amazing is the interactions between the three remind me of dealing with work related items. I think back to scenarios and laugh at how simple and natural reactions can be, and how it is linked with all of nature’s animals. Let me tell you the story of these three dogs for you to understand what I am talking about.One is a puppy at 6 months old (Maggie), one 2 ? years (Molly), and the other is 14 years old (Sheba). This is a “diverse” environment with the animals. Maggie loves to p

t you and the car were still sitting there! However, with practice, practice, and more practice, you learned to synchronize control of the clutch with control of the accelerator so that you don’t even think about it any more. It is now a habit.

All habits consist of knowledge combined with skill from practice. What all this means is that you can learn new habits to replace those that are no longer working for you. You have to change what you’re doing, how you’re doing it, and the choices you make in order to change your business results.

If you keep doing what you’ve always done, you’ll keep getting what you’ve always gotten.

That means that if your business is not headed in the direction you desire right now, you must make new choices and start new habits to ensure you ultimately get the results you want.

Your choices of habits, determine your success.

That may seem harsh to you. Especially if you’d like credit for having “Good Intentions.” The fact is that your intentions, however good, are immaterial until they are supported by your behaviors. In fact, good intentions that are not actualized will drain you of the energy necessary to take effective action. Remember, the only question of significance is “What's working and What's not?”

Every habit has its consequences. Habits that are working for you create positive consequences; habits that are not working for you create negative consequences ­ every time. You may not like that your habits create consequences ­ but you’ll still receive those consequences just the same. Whether or not you like it isn't a factor. The fact is that as you keep on repeating a behavior you will get repeatable, predictable results.

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3 Reasons Your Business Needs A Freelance Copywriter
Copywriter, business writer, brand communicator, wordsmith…whatever you call it, your small business needs one.Copywriters are sounding boards and word specialists all wrapped into one. Ideally, they’ve had years of experience working in the advertising, marketing and business fields. Freelance copywriters can be of particular use to small business owners because of that magic word: freelance. Translation? They're flexible, charge on a per-project basis and work within your unique time constraints and budget (a great boon for small businesses, indeed!)The challenge to hiring a great freelance copywriter often isn’t for lack of supply. Rather, it’s convincing yourself – the independent, hardworking do-it-

doing, how you’re doing it, and the choices you make in order to change your business results.

If you keep doing what you’ve always done, you’ll keep getting what you’ve always gotten.

That means that if your business is not headed in the direction you desire right now, you must make new choices and start new habits to ensure you ultimately get the results you want.

Your choices of habits, determine your success.

That may seem harsh to you. Especially if you’d like credit for having “Good Intentions.” The fact is that your intentions, however good, are immaterial until they are supported by your behaviors. In fact, good intentions that are not actualized will drain you of the energy necessary to take effective action. Remember, the only question of significance is “What's working and What's not?”

Every habit has its consequences. Habits that are working for you create positive consequences; habits that are not working for you create negative consequences ­ every time. You may not like that your habits create consequences ­ but you’ll still receive those consequences just the same. Whether or not you like it isn't a factor. The fact is that as you keep on repeating a behavior you will get repeatable, predictable results.

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Good Reasons To Quit Your Job
Just as there are many bad reasons for quitting a job, there are also numerous good reasons for quitting a job as well. Advancement of an individual's career is among the best reasons for an individual quitting a job, yet there are many more positive reasons for quitting a job as well. Whether it be an increase in pay, or to simply be employed into a better working environment, quitting a job can be a good decision.Though your employer may have provided an individual with the skills needed to do the job, they may have only been a stepping stone in an individual's career, and may have also enhanced the individual's skills enabling the individual to move on in their career to a higher paying more prestigious posi

habits, determine your success.

That may seem harsh to you. Especially if you’d like credit for having “Good Intentions.” The fact is that your intentions, however good, are immaterial until they are supported by your behaviors. In fact, good intentions that are not actualized will drain you of the energy necessary to take effective action. Remember, the only question of significance is “What's working and What's not?”

Every habit has its consequences. Habits that are working for you create positive consequences; habits that are not working for you create negative consequences ­ every time. You may not like that your habits create consequences ­ but you’ll still receive those consequences just the same. Whether or not you like it isn't a factor. The fact is that as you keep on repeating a behavior you will get repeatable, predictable results.

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How Can You Get A Website For Your Small Business?
If you have been running a small business without a website, you must realize that you are like a dinosaur: your days are numbered.These days, most people when they are searching for a product or service the first port of call is internet. If you want a slice of the action you have few options:Get your website professionally designed. It would be a great idea, however as you probably already discovered website designers come with a very hefty price tag. Not only that, when approaching new website for the first time, most small business owners have no clue what, where and how they want it. That usually spells hours and hours with the website designer and at least $75 an hour

ery habit has its consequences. Habits that are working for you create positive consequences; habits that are not working for you create negative consequences ­ every time. You may not like that your habits create consequences ­ but you’ll still receive those consequences just the same. Whether or not you like it isn't a factor. The fact is that as you keep on repeating a behavior you will get repeatable, predictable results.

Up to 90 percent of your current behavior is based on habits.

By and large, these habits work for you. They save you from the tedium of having to make new decisions each day. Wouldn’t it be boring and a waste of energy if each day you decided to brush your teeth, but then had to decide where, with what toothbrush, with what of the 100’s of toothpastes now available, for how long, with what type of action on the toothbrush, and so forth. It's much easier to go into automatic and let your neural net take charge ­ freeing you to plan for that important meeting with your big client at 2 PM.

Habits are part of being human; we all have them. We use them to conserve energy and effort; to provide familiarity/security; to free up energy for other things; to improve and fine-tune our skills; and to assist in avoiding physical and/or mental pain. Often, a particular habit can lose its usefulness. Yet, because we are human we tend to continue the habit, knowingly or unknowingly. Only with awareness and a strong reason or motivation to change can we initiate and sustain change.

Habits tap into the nearly human obsession to be (and to appear) consistent with what we have already done. Once we have made a choice or taken a stand, we encounter personal and interpersonal pressures to behave consistently with that commitment. For good or for ill, the drive to be (and to look) consistent constitutes a highly potent weapon of change.

To understand why consistency is so powerful a motive, it is important to recognize that in most circumstances consistency is valued and adaptive. Inconsistency is commonly thought to be an undersirable personality trait. The person whose beliefs, words, and actions don’t match may be seen as indecisive, confused, two-faced, or worse.