Casual Articles - Business

Is Colour Really Important to Your Business?
The colours you choose to represent your business can say a lot, so are you sure the ones you’ve used in your designs are saying the right things? n your small business prospects will open your email. But you can help yourself alon

Symptoms of Fraud
Fraud Symptom Categories1. Internal Control Problems - material weakness The first thing to remember when looking at in

If you're just ramping up your small business email newsletter, you might be wondering what day you should send it to your opt-in list. After all, you want it to get opened and read and you know your prospects may be weeding through a ton of email clutter. What to do?

There is no magic bullet to figure out the science behind when your small business prospects will open your email. But you can help yourself along

Outsourcing To India - Telesales
IntroductionWhen the so-called outsourcing revolution began some ten years ago, nations like India were prime targets for companies and other enterpris

ng what day you should send it to your opt-in list. After all, you want it to get opened and read and you know your prospects may be weeding through a ton of email clutter. What to do?

There is no magic bullet to figure out the science behind when your small business prospects will open your email. But you can help yourself alon

Consistency
I once overheard one executive comment to another, "I noticed that you park in the spot every day. You are usually the first one here, but you always park at the far

ened and read and you know your prospects may be weeding through a ton of email clutter. What to do?

There is no magic bullet to figure out the science behind when your small business prospects will open your email. But you can help yourself alon

Ring In The New Year
The New Year is almost here and most of us are thinking about how we might be healthier, happier, wealthier and more productive. Here are my suggested resolutions t

ter. What to do?

There is no magic bullet to figure out the science behind when your small business prospects will open your email. But you can help yourself alon

Sales Technique - Bring Back The Emotion And Passion To Attract Customers
Mark Williams and Paul Whitehouse - actors in UK comedy series Fast Show - had it right with crazy tailors Ken and Kenneth:"Good morning, sir. How are we toda

n your small business prospects will open your email. But you can help yourself along by doing some up front legwork. And the answer is right in front of you.

Don't do what I see so many other small business owners do. They ask their friends and colleagues what day is best and then move forward on that advice. Bzzzzzzzt -- wrong answer. Unless those friends and colleagues fit your target market, you will be wast

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How Do I Build a Winning Business Plan? - Part 2

The information you really need to include in your business plan to get the professionals to take your proposal seriously.

Performance Management Made Easy

Performance Management is a process that both employer and employee often fear! Why is this so! There is much misinformation about the performance management process and performance appraisals in management circles today. We often think that best practice demands that we must performance appraise ‘no matter what’. This is not true.

#1 Selling Perspective for Revenue Driven Firms: Across All Industries, Revenue is King

In industries such as Legal, Accounting, Dentistry, Medical, Architectural firms to actually proactively “sell” is considered distasteful. The key is to “attract” your customers (I mean clients). Attract through being visible, attract through meeting new people, attract through participating in functions, attract through doing a great job for your customers (I mean clients) so that they will become your advocate and refer you to their friends.

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Casual Articles - Small Business Newsletter Dilemma: Which Day Do I Send?

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