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Casual Articles - Small Business Ideas - Your Image Can Lose You Business
Can You Make Money Without Money? till confidence, trust, reliability?When I ask why you don't start your own business, I always hear, "I don't have money to start a business."This is a common excuse people give for not starting their own business.There is truth in the statement. You actually need money to make money or to start a business. But the question is "Do you need a lot of money or little to start a business?" and "Whose money do you use?"Yes, I admit that it does take money to make money but it doesn't need to be your m Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy Mid Year Marketing Makeover What image do you and your people portray to your prospects and clients? Here's a situation that happened to me recently and hopefully you'll glean useful small business ideas that will make you money instead of costing you money.Could your business use a little mid-year marketing makeover? Hey, we all fall into complacency at times, thinking our business performs at the highest level possible (yes, that includes me too!) when in fact, with little tweaks we could be generating a lot more sales and profits. So today’s article is a bit of a hybrid between a checklist, nag and an idea generator. Print it out and read it a couple of times – I know it will be worth your time and effort.It’s beginning of J January is always a good time to grab bargains so when I noticed that two well-known blind companies were advertising 35% off their blinds, I decided to give them a call… and it was an interesting experience. Company A This person turned up on time which in itself is a big bonus. She was dressed in a professional way and was very efficient in her manner. I knew what I wanted and all Mary had to do was measure up and provide the quote. She was extremely helpful and pleasant to deal with. I said to Mary to call me in a couple of days as I had also arranged for another company to quote. 'No problem', she said. "I'll ring you then". Company B This sales rep. was totally different. He turns up 15 minutes early which is very unusual. I don't mind people arriving a few minutes earlier than the agreed time, but 15 minutes is a bit too early. He should have rung first to see if it was okay. John was obviously a smoker because the smell wafted through my front door before he walked in. That really puts me off. Not only that he was unshaven and dressed in a sloppy manner. John looked like he just got out of bed, got dressed, had a smoke and turned up at my house. Maybe I shouldn't have been so quick to judge him, however his image gave me the perception that the company must be very unprofessional to have people like this representing them. John had no sooner walked through the door, when his mobile phone rang. Instead of switching it off, he answered it and had a conversation for a couple of minutes with someone from his company. I thought this was rude. Wasn't it more important to focus his attention on this potential sale? He could have checked his phone when he left. John did measure up for the blinds and provided a quote which compared to Mary's one was $600 cheaper. It appeared he hadn't included one of the measurements therefore justifying why his quote was so much cheaper. However, I didn't bother ringing him to find out if this was why his price was much better than Mary's. I had already decided that if he's a slob then the company he works for probably supplies shoddy blinds. Whether that's true or not, doesn't matter because that's the perception I got about the company. What Image Do You and Your People Portray? Image is very important. We judge people on the way they look and behave. Do you dress appropriately for your role? Do your people? Is the image you portray professional? Does it instill confidence, trust, reliability? Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy Lost in the World of Internet Marketing? The Profit Lancer Will Save You! . She was extremely helpful and pleasant to deal with. I said to Mary to call me in a couple of days as I had also arranged for another company to quote. 'No problem', she said. "I'll ring you then".So….what’s inside Profit Lance? Well, for starters (literally ;)), it is more than just another over-hyped, all BS e-book. It might as well be called an educational system, because that’s what it is! You’ll be amazed at what you’ll find inside, some might even point out the fact that this is one of the most unique “products” ever developed.The Profit Lance System is a complete package, perfect for the internet marketing newbie. It’s designed as a beginners course to learning Company B This sales rep. was totally different. He turns up 15 minutes early which is very unusual. I don't mind people arriving a few minutes earlier than the agreed time, but 15 minutes is a bit too early. He should have rung first to see if it was okay. John was obviously a smoker because the smell wafted through my front door before he walked in. That really puts me off. Not only that he was unshaven and dressed in a sloppy manner. John looked like he just got out of bed, got dressed, had a smoke and turned up at my house. Maybe I shouldn't have been so quick to judge him, however his image gave me the perception that the company must be very unprofessional to have people like this representing them. John had no sooner walked through the door, when his mobile phone rang. Instead of switching it off, he answered it and had a conversation for a couple of minutes with someone from his company. I thought this was rude. Wasn't it more important to focus his attention on this potential sale? He could have checked his phone when he left. John did measure up for the blinds and provided a quote which compared to Mary's one was $600 cheaper. It appeared he hadn't included one of the measurements therefore justifying why his quote was so much cheaper. However, I didn't bother ringing him to find out if this was why his price was much better than Mary's. I had already decided that if he's a slob then the company he works for probably supplies shoddy blinds. Whether that's true or not, doesn't matter because that's the perception I got about the company. What Image Do You and Your People Portray? Image is very important. We judge people on the way they look and behave. Do you dress appropriately for your role? Do your people? Is the image you portray professional? Does it instill confidence, trust, reliability? Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy Golf Tournament Event Ideas of bed, got dressed, had a smoke and turned up at my house.This is the time of year when many of us are reviewing our plans for our local annual golf event. Since most of these events are for charity, budgets can be lean.If you have not already considered a ‘Sponsor’ donation category, this is a good way to raise the total contributed quickly. Local companies can be persuaded to contribute – sometimes in a fairly large way if you know what they are really looking for.In a word, it’s publicity. Good publicity is not a commo Maybe I shouldn't have been so quick to judge him, however his image gave me the perception that the company must be very unprofessional to have people like this representing them. John had no sooner walked through the door, when his mobile phone rang. Instead of switching it off, he answered it and had a conversation for a couple of minutes with someone from his company. I thought this was rude. Wasn't it more important to focus his attention on this potential sale? He could have checked his phone when he left. John did measure up for the blinds and provided a quote which compared to Mary's one was $600 cheaper. It appeared he hadn't included one of the measurements therefore justifying why his quote was so much cheaper. However, I didn't bother ringing him to find out if this was why his price was much better than Mary's. I had already decided that if he's a slob then the company he works for probably supplies shoddy blinds. Whether that's true or not, doesn't matter because that's the perception I got about the company. What Image Do You and Your People Portray? Image is very important. We judge people on the way they look and behave. Do you dress appropriately for your role? Do your people? Is the image you portray professional? Does it instill confidence, trust, reliability? Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy Reach vs. Frequency: Touch 100 Once or 25 Four Times? 600 cheaper. It appeared he hadn't included one of the measurements therefore justifying why his quote was so much cheaper.Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking.Reach is the number of people you touch with your marketing message or the number of people that are exposed to your message. Frequency is the number of times you touch each person with your message. In a world of unlimited resources you would obvio However, I didn't bother ringing him to find out if this was why his price was much better than Mary's. I had already decided that if he's a slob then the company he works for probably supplies shoddy blinds. Whether that's true or not, doesn't matter because that's the perception I got about the company. What Image Do You and Your People Portray? Image is very important. We judge people on the way they look and behave. Do you dress appropriately for your role? Do your people? Is the image you portray professional? Does it instill confidence, trust, reliability? Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy Trade-Marking Your Logo Design till confidence, trust, reliability?Trade-marking your company name and logo can pay dividends down the road. A logo design trademark can prevent competitors from infringing on your brand name and identity. It can also protect your own company from accusations of logo design infringement. This article addresses some of the key trade-marking issues of logo design, as it’s a topic that many businesses will come across.Trade-marking a logo design can be a complicated process. Because of the many other companies t Image is not just about the physical aspect of a person. The environment you work and live in also says a lot about you. So does the vehicle you drive. For instance a cluttered environment gives the impression of chaos, disorganisation and sloppiness. Whereby a clean and tidy area portrays harmony and control. Small Business Ideas - Points to Ponder Do you and your people dress appropriately? How is the telephone answered? Is your environment uncluttered or does it look like an earthquake zone? Your signage Your car - is it clean on the outside and inside? Your home - is it clean and tidy? The Final Word So take stock today. Look at yourself first. If you're a manager, business owner or team leader assess your own people and the environment and see what can be improved, then take action. You only get one chance to make a great first impression. And it's that encounter which can make the difference between you gaining the business or losing it. For more small business ideas see our website:www.office-organiser.com.au
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