Casual Articles - Business

Public Relations for Towing Companies
Sometimes Tow companies can be your best friend and get you out of a real jam. Other times a tow company hands you a bill, which makes your life hard. Or you remember them from a negative experience such as towing your car from a no parking zone or after an accident. Thus often, towing companies are not looked on so favorably.Nevertheless it behooves every business to maintain community goodwill and a positive image and therefore public relations campaigns should be considered to keep your business elevated and in

ook doesn’t work!

What does work – is a little creativity, a little per

Hot Air Balloon Advertising Works
Traditional advertising consists of tri-media meaning the television, radio and print. These mediums are still very powerful and effective but more and more marketing people are entertaining the idea of using non traditional advertising. This is mainly because traditional media is becoming so saturated and also becoming very expensive.In order for your brand or message to get across, a marketer should make sure that the medium used is unique from the rest. Small brands on the other hand have no budget as big as est

The single most important activity you can do in your small business is create a unique marketing strategy and plan. When was the last time you saw a company marketing themselves in an outrageous way? In this day and age it looks like everyone has read the same book on marketing – and sorry to say – that book doesn’t work!

What does work – is a little creativity, a little pers

On Power
At the root of all successful leaders is a unique understanding of power. "Power" is scientifically defined as the rate at which work is performed. As an individual in a leadership position it is your ability to get work done that will ultimately grant you any form of power. If you are the type of person that sits on the sidelines and complains about how things should get done you will never achieve any form of authority. However, if you prove your willingness to roll up your sleeves and get dirty to get the job done you

e a unique marketing strategy and plan. When was the last time you saw a company marketing themselves in an outrageous way? In this day and age it looks like everyone has read the same book on marketing – and sorry to say – that book doesn’t work!

What does work – is a little creativity, a little per

Selling Among Wolves - Nice Guys Should Finish First
When we first enter the world of commerce, we’re told how to conform and we’re expected to do so. I began my sales career having no clue there were two systems based on two very different worldviews with two entirely different outcomes. I was told my mission was to work in the marketplace so I could fund the work of the kingdom. If possible, I was to very discreetly share the gospel with co-workers and lead them to Christ. It was understood that we were to submit to the tyranny of the system without succumbing to its valu

pany marketing themselves in an outrageous way? In this day and age it looks like everyone has read the same book on marketing – and sorry to say – that book doesn’t work!

What does work – is a little creativity, a little per

Five Secrets to Thinking on Your Feet
Many times we are put into situations where we are asked a question and need to give an answer on the spot, or “think on your feet.” It could be a sales or customer service situation, your manager asking you for a progress report, a request for your ideas on a new community project, or a job interview.During these times we can feel the pressure. Our heart begins to race, we start to sweat, we feel our knees knocking, or we want to hide under a rock. This is because sometimes the answer we give could mean

like everyone has read the same book on marketing – and sorry to say – that book doesn’t work!

What does work – is a little creativity, a little per

There Is No Huge Correlation Between Education and Income and Here Is Why - Part 1
(Editor's Note: A client e-mailed me yesterday about her student loan debts that netted her 3 college degrees and a job without a commensurate income and future. She has a Bachelor of Arts Degree from New York University, a second Bachelor of Arts Degree from the London Institute and a Master of Arts Degree from the University of London. My unvarnished answers to her questions follow. I changed her name since I could not contact her in time to use her name.)Happy Holidays Ed Bagley,I had a follow-up question

ook doesn’t work!

What does work – is a little creativity, a little personality and a lot of effort to make yourself so different from your competition – that there is no real competition.

1. What crazy stunts could you do to get free media publicity? What type of outrageous challenge could you post to the public (ie give me 30 days and we will change your life, your busi

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Coming up with ad copy which really sells is never easy. But you can find a better way...

Do you want your small business to be a success? Marketing is the way that you drive your small business to succeed and there are some basic tools that you can use that cost very little but will allow you to reach your target audience. Many small business owners make the mistake of assuming that their target audience knows that they are out there, but if you want to succeed you cannot afford to have this lax attitude.

As more and more disillusioned, corporate workers make the break for the freedom of running their own consultancy, the need for consultants to get the balance right between working in AND working on their business will grow. Why then, in a growing market, do many new and for that matter, established consultants act like aspiring dodos – waddling towards extinction? Here are 5 signs that you may go the way of the dodo!

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Casual Articles - Creative Marketing Tips: Simple Things You Can Use In Your Business To Attract More Clients

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