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    Marketing Tips For Small Business - Advertising That Works, Part I
    Have you ever seen an ad on television that was beautiful, slick, and stylish but didn’t fit the product? How about a magazine ad that, though gorgeously photographed, didn’t make it clear what was being sold? Or have you heard a catchy radio ad that neglected to give contact information? If you pay attention, you’ll notice these money-wasting advertisements in all types of media.If a corporation puts out a bad advertisement, the marketing department will have the resources and budget to make a mid-course correction (sometimes). Often the thousands of dollars a small business puts into an ad
    ketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for ec

    Direct Marketing for Non-Profit Groups Considered
    If you run a non-profit business then perhaps you should try direct marketing and direct-mail to get volunteers and increase donations to your non-profit. Direct-mail and direct marketing does not just work for businesses, as it is a way to catch people in their homes who read direct-mail and direct marketing packages.Some people think that direct mail and direct marketing are mostly for local small businesses in the area to send out to high net worth individuals in specific demographics within target areas of zipcodes. It is true that direct-mail and direct marketing packages do work well
    Forget everything you’ve ever heard about the U.S. Small Business Administration (SBA). The negative connotations may have been warranted in the past, but the SBA is different these days. The SBA is worth every penny of its more than $22 billion budget on the basis of a single program alone: the SBA 504 Loan Program for small business owners who want to acquire or develop their own facilities.

    In fact, SBA 504 loans may rank as one of the most effective domestic economic development programs the federal government administers.

    Lots of entrepreneurs –– and far too many bankers, ironically –– dismiss the SBA on the basis of its 7(a) lending program that always seems to need supplemental appropriations by the U.S. Congress.

    The 7(a)’s reputation may or may not be deserved, but some of its negativity has managed to soil other truly effective SBA programs.

    SBA 504 loans, by contrast, are a dynamo. They work; they work well; and unfortunately by some of the historical problems in the SBA’s 7(a) program, a dark shadow has been cast over 504 loans causing not many people to know about them.

    In fact, for too long, I have heard many otherwise knowledgeable lenders dismiss SBA 504 loans based on faulty and out-dated information.

    I’ve been providing SBA 504 loans for more than eight years. Over two years ago, I founded Mercantile Commercial Capital, LLC to focus exclusively on providing 504 loans, and we’re still the only lender nationwide to primarily do this. To date, we’ve closed more than 60 loans worth a total of more than $67 million in only 30 months of business. We offer other financing options too, but SBA 504 loans are by far our most popular and most rewarding program.

    So far, every qualified 504 loan proposal we have submitted to the SBA has been approved and funded, or is soon to be funded.

    The SBA knows the 504 is a hot property. Funding has grown about 22 percent a year since 2000. Last year, 504 loans helped fuel about $10 billion in total capital investments for 8,000 small businesses throughout the U.S. In fact, these loans helped create about 75,000 new jobs last year through the “equity savings” small business owners experienced.

    Entrepreneurs, real estate brokers and accountants are gradually waking up to the fact that 504 loans were designed to level the playing field for small businesses in the marketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for eco

    Business Greeting Cards
    Business greeting cards help business organizations in developing and maintaining a positive relationship with its customers and business partners. They show a company’s commitment towards its employees and business clients. Business greeting cards are the best way to express appreciation, gratitude, care and concern towards the co- workers and valued customers.Today there is a Business greeting cards for every occasion. There are Christmas Cards, Anniversary Cards, Birthday Cards, Congratulations Cards, Get Well Card, Sympathy Cards, Thank You Cards, Welcome Cards, Thanksgiving Cards and ma
    ally –– dismiss the SBA on the basis of its 7(a) lending program that always seems to need supplemental appropriations by the U.S. Congress.

    The 7(a)’s reputation may or may not be deserved, but some of its negativity has managed to soil other truly effective SBA programs.

    SBA 504 loans, by contrast, are a dynamo. They work; they work well; and unfortunately by some of the historical problems in the SBA’s 7(a) program, a dark shadow has been cast over 504 loans causing not many people to know about them.

    In fact, for too long, I have heard many otherwise knowledgeable lenders dismiss SBA 504 loans based on faulty and out-dated information.

    I’ve been providing SBA 504 loans for more than eight years. Over two years ago, I founded Mercantile Commercial Capital, LLC to focus exclusively on providing 504 loans, and we’re still the only lender nationwide to primarily do this. To date, we’ve closed more than 60 loans worth a total of more than $67 million in only 30 months of business. We offer other financing options too, but SBA 504 loans are by far our most popular and most rewarding program.

    So far, every qualified 504 loan proposal we have submitted to the SBA has been approved and funded, or is soon to be funded.

    The SBA knows the 504 is a hot property. Funding has grown about 22 percent a year since 2000. Last year, 504 loans helped fuel about $10 billion in total capital investments for 8,000 small businesses throughout the U.S. In fact, these loans helped create about 75,000 new jobs last year through the “equity savings” small business owners experienced.

    Entrepreneurs, real estate brokers and accountants are gradually waking up to the fact that 504 loans were designed to level the playing field for small businesses in the marketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for ec

    Chamber of Commerce Business Directories Online
    Most Chambers of Commerce offer online business directories for their members as an added benefit of the membership. Chamber of Commerce membership fees currently average about $200 for smaller cities and $350 for larger ones. Membership to your local Chamber of Commerce is important for so many reasons.Unfortunately I also believe that many Chambers of Commerce’s do a poor job in directories for their members. They are poorly designed and hard to use for the public and they should be easy to use for maximum benefit of the small businesses who pay these membership fees. I believe that someon
    ismiss SBA 504 loans based on faulty and out-dated information.

    I’ve been providing SBA 504 loans for more than eight years. Over two years ago, I founded Mercantile Commercial Capital, LLC to focus exclusively on providing 504 loans, and we’re still the only lender nationwide to primarily do this. To date, we’ve closed more than 60 loans worth a total of more than $67 million in only 30 months of business. We offer other financing options too, but SBA 504 loans are by far our most popular and most rewarding program.

    So far, every qualified 504 loan proposal we have submitted to the SBA has been approved and funded, or is soon to be funded.

    The SBA knows the 504 is a hot property. Funding has grown about 22 percent a year since 2000. Last year, 504 loans helped fuel about $10 billion in total capital investments for 8,000 small businesses throughout the U.S. In fact, these loans helped create about 75,000 new jobs last year through the “equity savings” small business owners experienced.

    Entrepreneurs, real estate brokers and accountants are gradually waking up to the fact that 504 loans were designed to level the playing field for small businesses in the marketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for ec

    The 6 Human Needs - Knowing These Can Turn Your Prospect Into Rabid Customer!
    No matter who you are or what you do, there's a common force that's driving that shapes your emotions and behavior. It determines how you live, the quality of life and ultimately your destiny.This universal force is the human need. Irrespective of where you are in the world, what culture you are from, what color, status, background, we are universally driven by our human needs. We can break it down to 6 areas of human needs. They are unconscious needs that automatically drive us.Of these 6 needs, you can view them into two broad categories. One group is the primal need and the other s
    e SBA has been approved and funded, or is soon to be funded.

    The SBA knows the 504 is a hot property. Funding has grown about 22 percent a year since 2000. Last year, 504 loans helped fuel about $10 billion in total capital investments for 8,000 small businesses throughout the U.S. In fact, these loans helped create about 75,000 new jobs last year through the “equity savings” small business owners experienced.

    Entrepreneurs, real estate brokers and accountants are gradually waking up to the fact that 504 loans were designed to level the playing field for small businesses in the marketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for ec

    5 Questions a School Should Answer Before Choosing a Fundraiser
    Every year many school groups such as PTO, booster clubs, and other groups need to plan fundraisers to keep providing excellent learning and extra curricular opportunities for students.When your group is looking at different fundraising options, consider the following questions to evaluate whether it will be a good fundraiser for you or not.1. Is the fundraiser a good match for our school?The type of fundraising program your school group chooses should be consistent with a positive learning environment. It should also be a good match for the interests and background of people
    ketplace. With 90% loan-to-cost financing of most commercial real estate projects, 504 loans are very powerful.

    For the borrower, SBA 504 loans offer long-term, below-market, fixed-rate financing at better terms than are available from any private sector lender. And if that wasn’t good enough, borrowers generally put half as much money down for 504 loans, which enable them to grow their businesses a lot faster. For every $50,000 of SBA guaranteed funds, small business owners need to create or retain one job in the next two years. It is in this way that 504 loans have become an engine for economic growth in America.

    Lending amounts are generally not capped or limited and only non-public, for-profit businesses qualify. Three financial qualifications, however, set some limits: the borrower’s small business must have a tangible net worth under $7 million; the operating company’s net income for the previous two years must average less than $2.5 million annually; and the borrower cannot have liquid, non-retirement assets greater than the total project amount.

    Most small businesses have no trouble meeting these qualifications. In fact, over 98 percent of all businesses in Florida, for example, qualify for SBA 504 loans.

    What sorts of businesses make the most appropriate SBA 504 loan candidates? We see an extraordinary number of service professionals (physicians, attorneys, accountants, etc.), and we also finance plenty of franchisees, manufacturers and distributors. But in truth, any business with a track record or at least some solid, related experience is an appropriate SBA 504 loan candidate. The 504 Loan Program collateral requirements are generally limited to the commercial real estate facility that the loan finances, and approvals and closings happen in days and weeks, not in multiple-months as it was in the past.

    Historically, the SBA was usually considered a lender of last resort. But compared to ordinary commercial financing, 504 loan terms and conditions are so good that for almost every small business, an SBA 504 loan should rank as their top choice.

    Bankers have any number of reasons they’ve dreamed-up why not to consider SBA 504 financing and, to be candid, I’m okay with that. It just means we’ll be here to help a lot more small businesses grow with our focus on the SBA’s savviest program: 504 loans.

    * * *

    www.mercantilecc.com

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