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Casual Articles - The Hidden Treasure in Your Business
Every business that I have ever seen has meetings of some kind. Some are productive but the vast majority of meetings start late, rehash some old stuff, and end even later, rarely
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We c
As I work with small businesses, I find many entrepreneurs as remarkably ignorant about the current value of the relationships they have with their customers. In my experien
This business owner has kept accurate records of all his customers, complete with name, address, phone, even directions to their houses (he makes house calls).
I don’t think I’ve actually worked with a client before who kept such good customer records. Generally, they have information like “Joe” and a phone number that only has six numbers. But, this is such a critical success point.
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We ca
Not everyone can become a good salesperson. In fact, research conducted by Caliper Corporation says that 55% of the individuals in the sales profession should be doing something e
This business owner has kept accurate records of all his customers, complete with name, address, phone, even directions to their houses (he makes house calls).
I don’t think I’ve actually worked with a client before who kept such good customer records. Generally, they have information like “Joe” and a phone number that only has six numbers. But, this is such a critical success point.
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We c
BPM Tools Give Broader View: Project management and BPM tools go hand in hand. In fact, they are complementary of each other. Business Performance Management (BPM) tool software c
I don’t think I’ve actually worked with a client before who kept such good customer records. Generally, they have information like “Joe” and a phone number that only has six numbers. But, this is such a critical success point.
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We c
Imagine you’re holding a tiny slip of paper, about the size of a check. Hold it so that it’s long instead of wide. But be sure you hold it carefully, because that little slip of pa
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We c
You are an entrepreneur running a small to midsize business with let’s say 5 to 200 employees. Let’s assume that your outlook might be fairly well and you do have a healthy growth
His customer list gives us a tremendous resource to work with. We can market to that list for repeat business. We can market for referrals. We can market for sales of additional products and services. We can get testimonials which we’ll use to attract new customers. It’s a veritable gold mine that we can mine from over and over. Without the list we would be starting from scratch and re-inventing the wheel.
Of course,you never want to abuse your customer’s information or act in a distrustful manner. That’s a great way to lose your customer and create “un-referrals”—“Don’t do business with him, he’s a jerk.”
So, whether you’re conducting business online, offline, or both, your customer list is a tremendously valu
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