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Promotional Vehicles
It is difficult to miss a Hummer, but how many companies could afford to run one to promote their business? The answer is, of course, very few and it is doubtful whether GM's overgrown offspring would be the most suitable promotional vehicle for many of them. What then are the alternatives and how could businesses benefit from using a vehicle as an advertising mediu
g busIt is difficult to miss a Hummer, but how many companies could afford to run one to promote their business? The answer is, of course, very few and it is doubtful whether GM's overgrown offspring would be the most suitable promotional vehicle for many of them. What then are the alternatives and how could businesses benefit from using a vehicle as an advertising mediu
Why Culture Surveys Don't Work
Culture Surveys. A very powerful tool to get inside the minds of your staff … and then remove all responsibility from them.I was speaking with a friend the other day and the subject of culture survey came up. His company had completed one recently and the numbers were down … way down!To the company’s credit they decided a no holds barr
If you have been doing busiCulture Surveys. A very powerful tool to get inside the minds of your staff … and then remove all responsibility from them.I was speaking with a friend the other day and the subject of culture survey came up. His company had completed one recently and the numbers were down … way down!To the company’s credit they decided a no holds barr
What to Do if You are Over 40 and Have Lost Your Job
Unexpectedly loosing your job can be a very traumatic and distressing experience at the best of times. If you are over 40 and can't find the job you deserve, you will need great inner strength and self belief to come out on top.Could this be you?You’re working at your family’s welding business during the day, and then go to your second job at night. Yo
u have been doing busUnexpectedly loosing your job can be a very traumatic and distressing experience at the best of times. If you are over 40 and can't find the job you deserve, you will need great inner strength and self belief to come out on top.Could this be you?You’re working at your family’s welding business during the day, and then go to your second job at night. Yo
Corporate Gift Idea Catalogs
Corporate gift programs have been a success in the organizations that implemented it, and it has become a good management practice. With this new concept of employee gifts catching up in a big way, a market has been created for newer and more lucrative gifts. The present market has created a wide variety of options of gift ideas for the corporate houses to choose fr
e been doing busCorporate gift programs have been a success in the organizations that implemented it, and it has become a good management practice. With this new concept of employee gifts catching up in a big way, a market has been created for newer and more lucrative gifts. The present market has created a wide variety of options of gift ideas for the corporate houses to choose fr
New Rules
Last week I was working with one of my small business clients, a bright and dynamic woman who’s passionate about positioning her artisan business for growth. We were talking about her financial picture and forecasting robust sales over the next three years.As I coached her, she expressed excitement and eagerness to see her dreams turn into reality, yet somewh
doing busLast week I was working with one of my small business clients, a bright and dynamic woman who’s passionate about positioning her artisan business for growth. We were talking about her financial picture and forecasting robust sales over the next three years.As I coached her, she expressed excitement and eagerness to see her dreams turn into reality, yet somewh
Opening a Dollar Store - Effective Marketing Requires a Budget
If you are opening a dollar store, or any other business for that matter, one of the challenges that will present itself is to continually growing your business. Yet building your business is just what happens with effective marketing. You don’t have to break the bank to develop and execute a successful, high-impact marketing program. You do need to take the time t
g business for a few years,
If you are opening a dollar store, or any other business for that matter, one of the challenges that will present itself is to continually growing your business. Yet building your business is just what happens with effective marketing. You don’t have to break the bank to develop and execute a successful, high-impact marketing program. You do need to take the time t
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