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Casual Articles - Crazy Christmas Sales Can Make Or Break Your Small Retail Business Growth
Marketing is the profession I chose in college. Yes, I am one of the few people who is actually working in the field she studied in school!Why did I choose marketing? Why do I still enjoy it after 21 years?Here are the To
For some retailers, if they don't plan and budget wisely, they can end up los
Although I never met the man, I imagine Lou Boudreau would have made one heck of a field sales trainer. In 1942 the 24-year old Cleveland Indians shortstop was promoted to player/manager of his team, and for the next eight years Boudre
In the lead up to and after Christmas, many small business retailers experience large increases in the number of shoppers that visit their store, both online and offline. Yet sadly for some retailers, this doesn't always equate to making more profit.
For some retailers, if they don't plan and budget wisely, they can end up losi
“Brand Reputation Optimization” (BRO for the acronym lovers!) is a concept I have been thinking a lot about and terminology I decided to coin. Brand Reputation Optimization refers to how an organization best positions its brand for lon
In the lead up to and after Christmas, many small business retailers experience large increases in the number of shoppers that visit their store, both online and offline. Yet sadly for some retailers, this doesn't always equate to making more profit.
For some retailers, if they don't plan and budget wisely, they can end up los
When you are an employer hiring an employee you want to eliminate any uncertainties regarding the prospective employees background. This includes information about education, driving history, social security verification and criminal h
For some retailers, if they don't plan and budget wisely, they can end up los
As a boy I was in Boy Scouts. And since then I’ve spent a good part of my life in the program – once in a professional capacity then later when my son joined our local pack, then troop. I still volunteer today. Like me, I’ll bet that
For some retailers, if they don't plan and budget wisely, they can end up los
Many salespeople make a lot of promises or benefit statements while trying to sell a new prospect or existing customer. The assumption these salespeople often erroneously make is that it is necessary to promise the world in order to cl
For some retailers, if they don't plan and budget wisely, they can end up losing money - instead of reeling it in at this time of year.
Business Growth Specialist, Casey Gollan from www.caseygollan.com.au has seen this many times over the years and issues this timely warning.
"With a lot of shoppers coming into your store, make sure you're taking steps to make this Christmas season a profitable one"
He lists these 5 common mistakes t
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