at procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding youHave you ever looked at your to-do list and just wanted to run away? Sometimes, procrastination gets the best of us self-employed people. It seems that everything is priority and we tend to put some things on the back burner. The thing is, if the items on your to-do list have to do with marketing and Client Attraction, then you don’t want to ignore them (if you do, you may not have clients in 6 months).

Procrastination creeps its ugly head in my business every now and then. Personally, I think it’s more overwhelm than procrastination and the list can be so overwhelming that I tend to go in avoidance/denial mode, preferring to just not deal with it. (Has that ever happened to you too?)

Realistically, you can’t ignore having to market yourself, so you sometimes just have to bite the bullet and do what it takes. Here’s my personal action checklist to take me from procrastination to massive action:

1. Prioritize: Your list may be a mile long or just a half page long. Either way, the best way to get into action is to sort out what your return on investment is going to be for each item on your list (financially, time-wise, resource-wise) and then sort them by the one that will reap the most benefits (i.e., clients and revenue) from the littlest output on your part. You’ll start with that one.
2. What’s getting in the way? Sometimes, I find that procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding you
   What NASA Can Teach You About Your Business Goals
   Despite the current issues challenging NASA, it’s financing and the future of the Space Shuttle Program, there is a key lesson you can learn from its past successes. This lesson is about setting a complete goal and including the wider implications for your business and your staff.During the space program in the 60’s and 70’s the over-riding focus for the flights to the moon and the other missions was not just getting the astronauts into space but also bringing them back safely. The Apollo Program was designed with
   e them (if you do, you may not have clients in 6 months).

   Procrastination creeps its ugly head in my business every now and then. Personally, I think it’s more overwhelm than procrastination and the list can be so overwhelming that I tend to go in avoidance/denial mode, preferring to just not deal with it. (Has that ever happened to you too?)

   Realistically, you can’t ignore having to market yourself, so you sometimes just have to bite the bullet and do what it takes. Here’s my personal action checklist to take me from procrastination to massive action:

   1. Prioritize: Your list may be a mile long or just a half page long. Either way, the best way to get into action is to sort out what your return on investment is going to be for each item on your list (financially, time-wise, resource-wise) and then sort them by the one that will reap the most benefits (i.e., clients and revenue) from the littlest output on your part. You’ll start with that one.
   2. What’s getting in the way? Sometimes, I find that procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding you
      What Is DFSS And How Does It Compare To DMAIC?
      For those organizations that are constantly engaged in innovating their products or services, DFSS, an acronym for Design for Six Sigma, is not new. But the general statement by many that they are implementing Six Sigma shows that they are a little bit confused - in most cases one will be using DMAIC, which is applicable in cases where there are products and services that already exist.DFSS is more focused on innovating and designing new products or redesigning them to suit the business. The designing exercise can b

      Realistically, you can’t ignore having to market yourself, so you sometimes just have to bite the bullet and do what it takes. Here’s my personal action checklist to take me from procrastination to massive action:

      1. Prioritize: Your list may be a mile long or just a half page long. Either way, the best way to get into action is to sort out what your return on investment is going to be for each item on your list (financially, time-wise, resource-wise) and then sort them by the one that will reap the most benefits (i.e., clients and revenue) from the littlest output on your part. You’ll start with that one.
      2. What’s getting in the way? Sometimes, I find that procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding you
         What Is Collaborative B2B E-Commerce
         Collaborative B2B e-commerce or c-commerce as it is more popularly known refers to the process of companies sharing their intellectual capital as well as their core competencies using the Internet and B2B exchanges. Businesses are linked to their partners using extensive, complicated and expensive infrastructure that enables them to interact with each other, sharing data and working together to in a reliable and secure B2B exchange. B2B exchanges can be public or private; businesses prefer private exchanges, as they are co
         action is to sort out what your return on investment is going to be for each item on your list (financially, time-wise, resource-wise) and then sort them by the one that will reap the most benefits (i.e., clients and revenue) from the littlest output on your part. You’ll start with that one.
      3. What’s getting in the way? Sometimes, I find that procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding you
         Think of Franchising Your Company?
         If you are thinking about franchising your company you might wish to know the statistics on franchisor success, it is not pretty and you need to know the risks. Franchisee Success it is a really good number there on that side of the franchising game, so buying a franchise is not as risky as franchising your current company the success of franchising companies is problematic. Franchising companies have a 5:1 failure rate, mostly due to over regulation and the litigious-ness of the franchising industry.Here is a thoug
         at procrastination is more about something getting in the way than anything else. It could be that you don’t have every piece of the puzzle to be able to move forward into accomplishing something. It could be that you don’t know how to do ONE aspect of it. It could also be that this is a SHOULD and isn’t absolutely necessary to your success. Whatever’s holding you back, just get clear on it.
      4. How long will it REALLY take: I’ve found that often, I delay on a marketing task (or any task, for that matter) because I anticipate it taking a lot longer than it really will. To get past this, look at a task and ask yourself how long it will realistically take to get done. Then, take out the to-do list and write down the time it will take you to accomplish it next to each item (15 minutes, 2 hours, etc.)
      5. Schedule it: Look at your calendar and find time slots that correspond to the time allotment for each task you did above and schedule them, as if they were client appointments that you were unable to cancel.
      6. Just do it: Once you’ve got the “task appointments” scheduled in your book, just do them. You’ll power through them like you’ve never done before. It’s actually pretty cool.
      Your Assignment: When marketing yourself, take notice of when you start slipping into procrastination mode (it happens to most everyone, trust me). Prioritize the tasks on your list to focus on the ones that will get you the highest return on investment, notice what’s getting in the way or what piece is missing, and solve the issue accordingly, establish how long it will take to get done, and then schedule in your calendar. You’ll have no excuse not to do it.

      Remember, there’s never a point at which you c