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  • Casual Articles - Small Business Consulting: Overcoming Unrealistic Expectations

    Why Local Media Personalities are Dying to Get Your Small Biz Press Release
    Does news happen or is it made?News is happening around us all the time; we only get to see it from our daily existence or through the media. The media are in the business of sifting through the tens of thousands of news pieces happening
    this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the applicati

    Finding Balance In A Tilted World
    THE STRUGGLE -- I was recently talking with one of my entrepreneur friends. He has started three businesses in the last several years—a budding entrepreneur. He was relating some of the joys he has experienced in those enterprises: a sense of fr
    If you’re new to small business consulting, you may think there is no such thing as a prospect or client being too enthusiastic about jumping headfirst into a major IT project. Enthusiasm is a good thing when it comes to signing your firm’s small business consulting contract, right? Well, not always.

    Manage Clients’ Optimism

    Although hype isn’t exactly a sales obstacle, you need to manage client expectations regarding "unjustified" optimism at your earliest opportunity. During small business consulting projects, there is often a need to combat hype with vertical industry software solutions.

    Keeping Client’s Expectations Realistic

    The small business owner or manager may return from a trade show with a gorgeous glossy brochure (and mouse pad) for an industry-specific application. Since your small business consulting client thinks the application is the best software since Lotus 1-2-3, he is ready to open up his firm’s checkbook -- but wants to run the application by the internal guru and your small business consulting firm, first.

    Although the ISV’s marketing literature and Web site seem quite professional, upon further investigation you learn this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the applicatio

    How Do You Know You Are Getting Better? Use Data to Drive Improvement
    The best quality improvement initiatives are driven by data! Why? How are you going to know how much you have improved if you don’t measure something?All of you have been exposed to measures in many situations. Most of them were im
    ays.

    Manage Clients’ Optimism

    Although hype isn’t exactly a sales obstacle, you need to manage client expectations regarding "unjustified" optimism at your earliest opportunity. During small business consulting projects, there is often a need to combat hype with vertical industry software solutions.

    Keeping Client’s Expectations Realistic

    The small business owner or manager may return from a trade show with a gorgeous glossy brochure (and mouse pad) for an industry-specific application. Since your small business consulting client thinks the application is the best software since Lotus 1-2-3, he is ready to open up his firm’s checkbook -- but wants to run the application by the internal guru and your small business consulting firm, first.

    Although the ISV’s marketing literature and Web site seem quite professional, upon further investigation you learn this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the applicati

    State Department and Negotiation Ramifications
    It seems the United States State Department has their work cut out for them as they deal with dictators and foreign leaders who are problematic for peace in the world. Worse off much of the world runs on guns, drugs, arms, gems, worthless curre
    ware solutions.

    Keeping Client’s Expectations Realistic

    The small business owner or manager may return from a trade show with a gorgeous glossy brochure (and mouse pad) for an industry-specific application. Since your small business consulting client thinks the application is the best software since Lotus 1-2-3, he is ready to open up his firm’s checkbook -- but wants to run the application by the internal guru and your small business consulting firm, first.

    Although the ISV’s marketing literature and Web site seem quite professional, upon further investigation you learn this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the applicati

    All Killer - No Filler
    I don't know about our readers, but I like my burgers simple: meat, cheese, ketchup and lettuce. That's it. I am not into feta cheese, Guatemalan jalapenos, pastrami or whatever fad is currently setting the hamburger world on fire. When it comes
    software since Lotus 1-2-3, he is ready to open up his firm’s checkbook -- but wants to run the application by the internal guru and your small business consulting firm, first.

    Although the ISV’s marketing literature and Web site seem quite professional, upon further investigation you learn this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the applicati

    Direct Mail Cycles and What You Can Do About it
    If you run a business, which sends out advertising thru mailers such as Money Mailer or Coupon Savers and you offer some sort of discount you will notice many people coming in with these coupon offers. And this lasts for a week or two and you th
    this $5,000 per seat package is built on an MS-DOS-based Clipper database engine (circa 1991).

    The Bottom Line about Small Business Consulting

    While your client might have been impressed initially with the demo at the trade show, you need to overcome the hype surrounding the application and save your client from making a sizable investment in an application that should’ve been retired or supplanted years ago. Otherwise, your prospect or client may end up squandering scarce IT budgetary resources that could be better invested in the network solution that you’re recommending.

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