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  • Casual Articles - 10 Expressions to Avoid in Sales Communication

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    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use tim

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    Keeping up with what words are in and out isn't hard. Yet,
    with all the other more important things on our to-do list,
    it doesn't get remembered easily.

    1. Any archaic, stilted words, such as: hitherto, whereby,
    thereby, herein, therein, thereof, heretofore.

    2. "Kindly advise." As opposed to not kindly advising.

    3. "Whereas." Instead use "where" or "while."

    4. "Pursuant to." This is too informal for 2004. The
    express expired in the 1980s.

    5. "As per your request." As per any other way...dah?
    Shorten to, "as requested" or "as your requested."

    6. "As of today, we are in receipt of" or "we are in receipt
    of." Instead, "Today we received."

    7. "Please don't hesitate to call." Again a term that went
    out in the 1980s. Update it with, "feel free to call."

    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use time

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    therto, whereby,
    thereby, herein, therein, thereof, heretofore.

    2. "Kindly advise." As opposed to not kindly advising.

    3. "Whereas." Instead use "where" or "while."

    4. "Pursuant to." This is too informal for 2004. The
    express expired in the 1980s.

    5. "As per your request." As per any other way...dah?
    Shorten to, "as requested" or "as your requested."

    6. "As of today, we are in receipt of" or "we are in receipt
    of." Instead, "Today we received."

    7. "Please don't hesitate to call." Again a term that went
    out in the 1980s. Update it with, "feel free to call."

    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use tim

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    This is too informal for 2004. The
    express expired in the 1980s.

    5. "As per your request." As per any other way...dah?
    Shorten to, "as requested" or "as your requested."

    6. "As of today, we are in receipt of" or "we are in receipt
    of." Instead, "Today we received."

    7. "Please don't hesitate to call." Again a term that went
    out in the 1980s. Update it with, "feel free to call."

    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use tim

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    we are in receipt of" or "we are in receipt
    of." Instead, "Today we received."

    7. "Please don't hesitate to call." Again a term that went
    out in the 1980s. Update it with, "feel free to call."

    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use tim

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    8. "When time permits." This is great language for a poem
    but not sales information. The adjective "time" doesn't
    have anything to do with permit. It needs to match people.
    Only people use time.

    9. "Enclosed please find." Honestly, I don't know when this
    one expired, yet it did, so don't use it.

    10. "Of even date." This one I thought went out in the
    1950s and I couldn't believe my eyes when I received not one
    but two sales letter with it included last week. So, I
    thought I would put this one for those that missed it back
    then.

    Bonus: Yet and so -- use them conservatively and only for
    impact. They are on their way out as well.

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