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Casual Articles - A Sale in 30 Seconds? It's all in the Greeting
Have you found marketing your own business to be a challenge? Maybe you don’t care to go out and network because you are not comfortable in large groups, have difficulty putting into words your thoughts and knowledge, or find speaking in front of a group intimidating. Maybe because of this, you feel there are no other options for marketing and therefore have never put into motion a plan. Or, like me, are you great with coming up with a plan and ideas for a client, but then fall short and out of time for your
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to l
Products for sale need to be displayed in a manner which best presents them in the customers’ eyes. For example, clothing needs to be folded on shelves, hung from racks or displayed on mannequins. Books need to be displayed in shelves, spinning racks and organized bins. Videos need shelving and racks to properly display titles. All products lend themselves to some form of acceptable display. Even if you are an innovative decorator and you want your display to be revolutionary, you’ll still need some variation o
Sound impossible? It’s easier than it seems.
As a salesperson, you have 100% control over the experience that customers have in your store because it is your home turf. You have the advantage of knowing your store and products inside and out and using that knowledge to prepare yourself for your customer’s arrival.
Establishing a comfortable and engaging environment for your customer is also easy because it does not require any special training or skills. It means being aware of your customer and having an understanding of their importance to your job and your company.
You can engage your customer immediately by simply interacting with them in a way that shows that you care about their needs and have the knowledge to help them.
Greet your customer
Meeting and greeting your customer from the moment they walk into your store sets the tone for the rest of their shopping experience. By acknowledging their presence, they will feel important and will see that you are friendly and helpful.
In retail, the absolute worst thing you can do is make a customer wait for service or wander aimlessly around your store to search what they came in to find. They may have driven over 15 minutes to get to your store just to find one item. When they get there, they expect to find exactly what they are looking for and expect that you will help them find it. Without your help they may become frustrated and lost, and may leave empty-handed.
If, for some reason, it is necessary that the customer wait, do not let them feel neglected. Make them comfortable and let them know you will assist them as soon as you can, or give them an alternative resource for their questions.
Establish yourself as their resource
Immediately following your initial greeting you need to establish yourself as the customer’s resource. Your customer needs to know that you are the index of your store and that their experience will be efficient and pleasant with you as their guide.
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to li
Like it or not, your cover letter is the first document that creates an impression about you (good or bad). Because first impressions really count, you need to take a careful approach to writing cover letters in order to avoid rejection. Here are the 10 major don’ts you need to avoid:1. Don’t use cover letter templates, however good they may be. There are three things you must know that go against these templates: 1) they are stale & boring 2) most templates are likely to have been downloaded from
Establishing a comfortable and engaging environment for your customer is also easy because it does not require any special training or skills. It means being aware of your customer and having an understanding of their importance to your job and your company.
You can engage your customer immediately by simply interacting with them in a way that shows that you care about their needs and have the knowledge to help them.
Greet your customer
Meeting and greeting your customer from the moment they walk into your store sets the tone for the rest of their shopping experience. By acknowledging their presence, they will feel important and will see that you are friendly and helpful.
In retail, the absolute worst thing you can do is make a customer wait for service or wander aimlessly around your store to search what they came in to find. They may have driven over 15 minutes to get to your store just to find one item. When they get there, they expect to find exactly what they are looking for and expect that you will help them find it. Without your help they may become frustrated and lost, and may leave empty-handed.
If, for some reason, it is necessary that the customer wait, do not let them feel neglected. Make them comfortable and let them know you will assist them as soon as you can, or give them an alternative resource for their questions.
Establish yourself as their resource
Immediately following your initial greeting you need to establish yourself as the customer’s resource. Your customer needs to know that you are the index of your store and that their experience will be efficient and pleasant with you as their guide.
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to l
As someone who is investigating the opportunities in truck driving careers, you undoubtedly have heard the horror stories about trucking in the Northeast. The stories of overcrowded roadways, lack of parking spaces and the constant fighting to jockey into position so you won’t miss your exit, are all true. A driver has not lived until they have experienced trucking in the Northeast. This area of the United States is one place that the truck driving schools cannot prepare you for.
In retail, the absolute worst thing you can do is make a customer wait for service or wander aimlessly around your store to search what they came in to find. They may have driven over 15 minutes to get to your store just to find one item. When they get there, they expect to find exactly what they are looking for and expect that you will help them find it. Without your help they may become frustrated and lost, and may leave empty-handed.
If, for some reason, it is necessary that the customer wait, do not let them feel neglected. Make them comfortable and let them know you will assist them as soon as you can, or give them an alternative resource for their questions.
Establish yourself as their resource
Immediately following your initial greeting you need to establish yourself as the customer’s resource. Your customer needs to know that you are the index of your store and that their experience will be efficient and pleasant with you as their guide.
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to l
New parents are excellent prospects for the $2.1 trillion dollar U.S. leisure industry. In 2006, there were more than 4 million families that welcomed new babies into their homes. This robust and renewable prospect source presents a tremendous revenue opportunity for leisure executives willing to target them.Families with newborns have many obvious needs; leisure industry executives can tap the hidden opportunities to find new revenue.New parents buy all the obvious baby things: baby furniture,
If, for some reason, it is necessary that the customer wait, do not let them feel neglected. Make them comfortable and let them know you will assist them as soon as you can, or give them an alternative resource for their questions.
Establish yourself as their resource
Immediately following your initial greeting you need to establish yourself as the customer’s resource. Your customer needs to know that you are the index of your store and that their experience will be efficient and pleasant with you as their guide.
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to l
The Baby Boomers are the members of the generation born between 1946 and 1964. At 79 million people, they're the largest US generation in history. The oldest Boomers will turn 65 in 2011 and many of them may choose head for the exits.Can you answer these questions about Baby Boomer retirements at your company? The first five are about raw numbersHow many people at your company are eligible to retire in each of the next ten years?The odds are good that not everyone who is eligible to retire
Even if the customer is not ready for your help at the present time, it is important that you let them know you are available for questions and assistance when they are ready. If your customer feels like you are crowding them, they will likely want a few minutes to ‘look around’ before they feel comfortable enough to allow you to help them. Either way, establishing this contact immediately will let them know where to go when they do have a question.
Listen
When the customer is ready for your assistance, you must be ready to listen. Listening means discovering the meaning behind their words and the questions they ask. Too often in retail, salespeople try to find a quick solution, and dive into a speech about the first product a customer mentions. Take the time to allow the customer to reveal their unique needs and desires. Then you will be able to match them with a specific product that is perfect for them.
Listening to the customer will make them feel comfortable talking with you and ultimately, buying from you. They will feel understood and appreciated from your personalized service, and they will remember the experience.
It is amazing how simple these initial steps are when you understand their importance. They are easy to implement and so effective in creating a pleasant and welcoming environment for your customer as soon as they arrive.
So the next time a customer comes in, pay attention to how they are treated within the first 30 seconds. Watch how others greet them and take a hard look at how you typically greet them. Come up with a few ways to improve your greeting and put them into action. After all, if a sale is determined by the customer’s first impression, don’t you want to make sure it is a good one?
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