| Casual Articles |
Hubs | Hubbers | Topics | Request |
| #1 in Business | Subscribe Email Print |
|
You are here: Home > Business > Sales Training > Sales Leads - All Referrals are NOT Created Equal! |
|
Casual Articles - Sales Leads - All Referrals are NOT Created Equal!
How To Manage Meetings Effectively : working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide?Meetings – they are often seen as a huge drain on time and resource. Poorly co-ordintated meetings are ineffective and time wasting. So what’s the best way to run a meeting and make the most of both yours and your attendees valuable time. Follow our five step plan and you’ll be well on the way to an effective meeting.1/ Prepare for your meetingMake sure you have something meaningful to discuss and that your meeting is appropriately structured. Are you discussing last month’s sales figures? If so make sure you have the right reports to hand for all attendees – if you have an agenda, make sure it’s distributed to your attendees in advance of the meeting to This brings up a very important po With Online Business Directories To Help You Track Information, You're Sure Never To Be Led Astray No matter what business you are in, one of the best (and most overlooked) sources of quality sales leads is referrals. Just to be sure we are on the same page, let’s define a referral as an introduction to a potential prospect that is made by someone the prospect KNOWS and RESPECTS.If you've ever tried to track a business through a phonebook, only to discover that the company has moved or seems not to 'exist' when you call or visit, then you're familiar with a few of the frustrations that can ensue from using phonebook directories; and if you've ever attempted to use a phone booth directory only to find that the pages you require have been ripped out, then you're certainly aware of some of the inconveniences which can follow as well. It's an ironic occurrence, considering that phonebook directories were designed to make business exposure and the tracking of information easier; yet at the same time, it's certainly not surprising when one considers al Respect is a very important issue when gauging the quality of a referral. The more respect the person being referred has for the person who is making the referral, the greater the likelihood the person being referred will make the time to have a MEANINGFUL conversation with you. Why are referrals such a great source of sales leads? Think about it – what could be better than a respected businessperson bragging about the quality of your products, services, and/or customer service to their equally well-respected friends and associates? Do you think this kind of input might jump-start some sales cycles? Plus, which is more fun (and profitable): working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide? This brings up a very important poi Meaningful Meetings - Stop Wasting My Time! omeone the prospect KNOWS and RESPECTS.Meetings can consume major portions of the workday. If something significant doesn't occur during (or as a result of) the meeting, the time will have been wasted.If you are in charge of a meeting:Before scheduling a meeting, ask yourself, "Why do I need to have everybody in the same room?" If you can't think of a good reason, don't call the meeting.Give attendees plenty of advance notice. This goes for meeting cancellations as well.Prepare an agenda, with items listed top-to-bottom in order of importance, and give it to invited attendees ahead of time.Schedule adequ Respect is a very important issue when gauging the quality of a referral. The more respect the person being referred has for the person who is making the referral, the greater the likelihood the person being referred will make the time to have a MEANINGFUL conversation with you. Why are referrals such a great source of sales leads? Think about it – what could be better than a respected businessperson bragging about the quality of your products, services, and/or customer service to their equally well-respected friends and associates? Do you think this kind of input might jump-start some sales cycles? Plus, which is more fun (and profitable): working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide? This brings up a very important po To Be or Not to Be a Medical Transcriptionist lihood the person being referred will make the time to have a MEANINGFUL conversation with you.Is medical transcription the right career choice for you? It certainly isn't for everyone. Without excellent grammar and spelling skills, it would be impossible to do. It also demands a listening skill that is almost supernatural. If you think doctors' signatures are bad, you should hear their dictations! I've actually heard doctors dictate things like, "Umpphacarumpaluma viral meningitis," and "Breath sounds are clafuandparmsolufbiraferty." Of course, not all doctors are nightmare dictators. Some are very clear and precise in their dictations. Sometimes the problem does not rest with the dictator at all, but with their dictation equipment.Here is a list of problem Why are referrals such a great source of sales leads? Think about it – what could be better than a respected businessperson bragging about the quality of your products, services, and/or customer service to their equally well-respected friends and associates? Do you think this kind of input might jump-start some sales cycles? Plus, which is more fun (and profitable): working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide? This brings up a very important po Managing Risks - How to Avoid Accidents? bragging about the quality of your products, services, and/or customer service to their equally well-respected friends and associates? Do you think this kind of input might jump-start some sales cycles? Plus, which is more fun (and profitable): working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide?One of the best techniques of preventing accidents at a large project site is to let the contractor supervisors ponder over the jobs to be done and then putting them down in writing.It's a common fact that workers coming together in a large construction project have different levels of experience and training. The key persons for preventing accidents are the supervisors.By getting the supervisors to put their work steps and procedures in writing, safety personnel can use this method to reduce incidents of workers taking shortcuts in safety.The way to do this is to have a form for the supervisors to fill. This is called the site inciden This brings up a very important po Great Sales Managers Make Less than all their Sales People : working with prospects who already think favorably of you and your company, or trying to get the attention of people who have no idea who you are, what you do, or the level of service that you provide?Are you a great sales manager? Well if you really are a great sales manager then every single one of the sales people under you should be making more than your salary, unless your company is paying you an additional stipend on the total amount of sales on your team.Indeed my company always did that and we always watched our sales climb higher and higher year after year. I forget who but a couple of decades ago I heard this comment on a Business Cassette Tape and have held onto that saying ever sense;“Great Sales Managers Make Less than all their Sales People”perhaps it was one of Tom Hopkins or Zig Ziglar’s tapes from the Nightengale This brings up a very important point, which is that all referrals are NOT created equal! Here are four categories of referrals, ranging from MOST effective to LEAST effective: 1. Live, In-Person Introduction This is when your contact walks you over to a potential prospect and makes a live, in-person introduction. Ideally, the introduction includes a glowing testimonial about you, your products or services, and your company. 2. Live Telephone Introduction If time or circumstances do not permit a live, in-person introduction (for example, your contact and the prospect work in different facilities), the next best option is a live telephone introduction. This can be a conference call or a call from a speakerphone in your contact's office. Your contact may participate in the entire conversation, or they may leave the call after making introductions. 3. Electronic Introduction If you cannot arrange for a live in
HTTP = HTML link (for blogs, profiles,phorums):
Related Articles:Measuring Return On Investment
|