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Casual Articles - Training is Not an Option
Give a Reason for Your Deadlines to Boost Direct Mail Marketing Results with Time-Limited Offers ess of whether a company sells
flowers or microchips, a gap in the skilled workforce costs money.There are only two kinds of deadlines. Legitimate. And bogus. Your goal as a direct mail marketer is not only to create legitimate deadlines, but to persuade your readers that your deadlines are legitimate. Here’s why.Buyers are sceptical. They don’t believe much of today’s advertising. And that’s because plenty of advertising today is false. For example, I was once hired by a man who runs a job-placement service for job seekers in the oil and gas industry. His website makes his service sound involved and impressive, but, basically, you pay him a fee and he faxes your resume to the hiring managers at hundreds of oil and gas companies.The problem I had with my client, apart from the fact that he eventually refused to honor our letter of agreement and pay my fee, was that he had a sham deadline posted on his website. The deadline was today. If you didn’t take In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. Use the Want Ads to Find Hidden Jobs Those that understand the importance of training absolutely know this to
be a fact. It’s not a belief or an opinion, or a preference. It’s certainly not
an attitude. It’s a cold hard fact: training is important.If you thought the Want Ads were a waste of time maybe it's time to take a second look.Today, I'll show you an easy way to use the CareerBuilder print or other want ads to find possible hidden jobs. You'll use those same want ads to tap into dozens of possible HIDDEN JOBS. You'll find yourself in the enviable position of being the only applicant for the job you really want with no other competition!sThere is a simple but effective premise at work here: Go where others don't go. Just because a company is not listing a job you would qualify for this week or this month, does not mean they don't need you and won't hire you.Your goal is to find those companies who WERE hiring in the relatively recent past.Here's what you do: go back 30 days, 60 days and 90 day to find the companies that listed jobs with your job title and skills, if the search capability allo But there’s a strange problem here; and you probably know what it is, either directly or indirectly. Many people know that training is important – because, at one time or another, and in one form or another, we’ve all been valuably trained in something, or trained someone else to do something useful – yet this basic knowledge is not widely reflected in the world of work. It’s clear importance is not fully understood, and therefore, not fully exploited to make life easier and more profitable. Unraveling the Strange Problem: Changing Perceptions The core of this problem has to do with that important postmodern word: perception. For decades now – centuries, arguably – training has been seen as something that supports the workforce. This position stems largely from the perception that training is an extension of education. Since education has been traditionally viewed as a system of supporting human growth and development, workforce training has slid conveniently, some might say logically, into this existing groove of thinking. So why is this a problem of perception? Because in the modern workforce – and that of the foreseeable future – the idea that workforce training exists as a support system is dangerously outdated. The notion of support implies that something is important; but not necessarily vital, and certainly not essential. And it’s because of this view that in many workplaces, training is viewed as an enhancer; something valuable, yes, but ultimately optional. Something to invest in or focus upon if revenues support it, or if time permits it. But certainly nothing essential. This perception is utterly out of date! Training is no longer optional. It’s not an enhancer, a supporter, or a nice to have thing. In the 21st century, an organization’s capacity to effectively train its people is part of its ability to survive. And if that capacity isn’t there – or if it’s defective – then the organization itself will reveal that flaw in a number of destructive ways, including loss of bottom line profits. Why the Skilled Workforce Makes Training Essential It’s a misnomer to think that so-called skilled workers are those human beings who emerge from university or college and bring with them some kind of technical or practical acumen. That may have been true a few decades ago; but no longer, and never again. In today’s world, everyone is a skilled worker. From the receptionist with the high school education to the CFO with an MBA, the entire workforce has become a skilled landscape; and that means that there is arguably no position that isn’t in need of continuous training. Each member of a team, a unit, and a company can no longer be viewed as individual silos focusing on their singular task within a limited sphere of activities. Rather, today, each person is a part of a skilled workforce; and if there are gaps or lacks in any area, the entire workforce will suffer. And make no mistake: this suffering isn’t merely emotional or cultural (though that is a part of it). This suffering is financial. Training = Profit When there are gaps in the skilled workforce – gaps caused by lack of training – then, automatically, work become inefficient and money is lost. How much money is lost depends on the type of gap and how it manifests; but without doubt, regardless of whether a company sells flowers or microchips, a gap in the skilled workforce costs money. In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. I Successful Entrepreneurs are Doer's - Not Dreamers rguably – training has been seen as
something that supports the workforce. This position stems largely from
the perception that training is an extension of education. Since
education has been traditionally viewed as a system of supporting
human growth and development, workforce training has slid
conveniently, some might say logically, into this existing groove of
thinking.For many years I felt that if you scratched any American you were scratching an entrepreneur. This is the country where entrepreneurial activity is most possible and seemingly every citizen has an idea with commercial potential. Sadly, over time, I realized I was wrong. If you scratch most Americans you are most likely scratching a dreamer.The difference between a dreamer and a doer is profound. Successful entrepreneurs might have initially dreamt of success, but they will not stop there. The drive to accomplish necessary tasks to insure successful outcomes separates them from the dreamy class, which includes most people. Success is a goal that requires drive, determination, courage, fearlessness, planning, discipline, sacrifice and passion. It is not easy, or everyone would be successful.What makes one opportunity succeed while another, even more promising idea, fails? So why is this a problem of perception? Because in the modern workforce – and that of the foreseeable future – the idea that workforce training exists as a support system is dangerously outdated. The notion of support implies that something is important; but not necessarily vital, and certainly not essential. And it’s because of this view that in many workplaces, training is viewed as an enhancer; something valuable, yes, but ultimately optional. Something to invest in or focus upon if revenues support it, or if time permits it. But certainly nothing essential. This perception is utterly out of date! Training is no longer optional. It’s not an enhancer, a supporter, or a nice to have thing. In the 21st century, an organization’s capacity to effectively train its people is part of its ability to survive. And if that capacity isn’t there – or if it’s defective – then the organization itself will reveal that flaw in a number of destructive ways, including loss of bottom line profits. Why the Skilled Workforce Makes Training Essential It’s a misnomer to think that so-called skilled workers are those human beings who emerge from university or college and bring with them some kind of technical or practical acumen. That may have been true a few decades ago; but no longer, and never again. In today’s world, everyone is a skilled worker. From the receptionist with the high school education to the CFO with an MBA, the entire workforce has become a skilled landscape; and that means that there is arguably no position that isn’t in need of continuous training. Each member of a team, a unit, and a company can no longer be viewed as individual silos focusing on their singular task within a limited sphere of activities. Rather, today, each person is a part of a skilled workforce; and if there are gaps or lacks in any area, the entire workforce will suffer. And make no mistake: this suffering isn’t merely emotional or cultural (though that is a part of it). This suffering is financial. Training = Profit When there are gaps in the skilled workforce – gaps caused by lack of training – then, automatically, work become inefficient and money is lost. How much money is lost depends on the type of gap and how it manifests; but without doubt, regardless of whether a company sells flowers or microchips, a gap in the skilled workforce costs money. In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. Is It Time To Quit? Three Questions To Ask or if time permits it. But
certainly nothing essential.Are you considering quitting your job? Would you know if you are even ready to quit? This is a very important decision to make, and should not be taken lightly. However, you would be surprised how many people rush into this decision and then almost immediately regret it afterwards.With this in mind, I've come up with the following three questions that you should ask yourself BEFORE you quit your job. Do you DREAD going to work every day? - Let's clarify this: There is a big difference between "Dread" and "Not feeling like it". The second option is what most of us feel on an occasional basis. Maybe we're tired, hung-over, or what have you. However, dreading going to work is a whole new ball game. Every day, you hate going to work. It might even make you feel a little bit sick to your stomach. Sometimes, you call off sick because you ju This perception is utterly out of date! Training is no longer optional. It’s not an enhancer, a supporter, or a nice to have thing. In the 21st century, an organization’s capacity to effectively train its people is part of its ability to survive. And if that capacity isn’t there – or if it’s defective – then the organization itself will reveal that flaw in a number of destructive ways, including loss of bottom line profits. Why the Skilled Workforce Makes Training Essential It’s a misnomer to think that so-called skilled workers are those human beings who emerge from university or college and bring with them some kind of technical or practical acumen. That may have been true a few decades ago; but no longer, and never again. In today’s world, everyone is a skilled worker. From the receptionist with the high school education to the CFO with an MBA, the entire workforce has become a skilled landscape; and that means that there is arguably no position that isn’t in need of continuous training. Each member of a team, a unit, and a company can no longer be viewed as individual silos focusing on their singular task within a limited sphere of activities. Rather, today, each person is a part of a skilled workforce; and if there are gaps or lacks in any area, the entire workforce will suffer. And make no mistake: this suffering isn’t merely emotional or cultural (though that is a part of it). This suffering is financial. Training = Profit When there are gaps in the skilled workforce – gaps caused by lack of training – then, automatically, work become inefficient and money is lost. How much money is lost depends on the type of gap and how it manifests; but without doubt, regardless of whether a company sells flowers or microchips, a gap in the skilled workforce costs money. In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. Investing on Your Business Cards gh school education to the CFO with an MBA, the entire workforce
has become a skilled landscape; and that means that there is arguably
no position that isn’t in need of continuous training.Business cards are given after meeting a potential client to better know the nature of a business and a note on how to contact you. The usual size for a business card would be 2 x 3.5 and can be printed in gloss, with a softer gloss, UV with ultimate shine and matte with a smooth dull finish.Maximize the use of your business cards by using it as a promotional tool as well. Besides putting your name and your contact information in it, why don’t you use some of that space to write as well all the products or services you are offering?Your business card would be the one working for you even after you have met with your potential customer. This is the reason why you should not think twice about investing in business cards printing.Pay attention on the design for your business card and on the quality of paper you would be using in it. The impression that you have buil Each member of a team, a unit, and a company can no longer be viewed as individual silos focusing on their singular task within a limited sphere of activities. Rather, today, each person is a part of a skilled workforce; and if there are gaps or lacks in any area, the entire workforce will suffer. And make no mistake: this suffering isn’t merely emotional or cultural (though that is a part of it). This suffering is financial. Training = Profit When there are gaps in the skilled workforce – gaps caused by lack of training – then, automatically, work become inefficient and money is lost. How much money is lost depends on the type of gap and how it manifests; but without doubt, regardless of whether a company sells flowers or microchips, a gap in the skilled workforce costs money. In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. How To Answer Questions At Interviews ess of whether a company sells
flowers or microchips, a gap in the skilled workforce costs money.Getting The Job Of Your Dreams – Interview QuestionsEmployer: “Why would you like to work for us?”Candidate: “I will like to work for your company because it will give me the opportunity to further develop my skills and attain my career ambitions.”Now let us break down the answer to the question above.“I will like to work for your company” – It s about you! “It will give me the opportunity to” – It’s still about you! “Develop my skills and attain my career ambitions” – Once again, it’s about you!What about the employer?What’s in it for them?Don’t just listen to what is being said, listen to what they mean by what they are saying.It’s obvious what your answer means: You just want the job to fulfil your personal goals.Employers are not a charity club. This is not why they recruit people. They have their own needs, In the past, this gap was typically seen only in terms of sales, such as whether a lack of training caused a sale to be lost. Now, however, we know without any economic doubt that the costs of ineffective or non- existent training gaps go far beyond lost sales. These additional financial costs include: rework, missed profits (smaller profits due to inefficiency), and misallocated resources (money spent trying to fix a gap could be better spent elsewhere). There’s also lost market share, lost potential word-of-mouth advertising from satisfied (or merely served) customers, and the list goes on. Understanding why Training is Important It bears repeating: training can no longer be viewed as a support system, like a good benefits program or a leading-edge technical infrastructure. In the skilled workforce of the 21st century, training is essential. It is the core engine of a company, because it supports the entire skilled workforce. And, frankly, there is no other way – whatsoever – for a company to comply with this paradigm shift than to understand that training is important. Or rather, that it’s essential. Not All Training is Created Equally A typical and rational concern here might be that not all types of workers require the same training. Actually, this is perfectly true, and not a concern; it’s just a basic fact of the new world of work. Absolutely: your sales team will not require the same training as your customer service people. While there might be elements that apply to both – negotiation skills and cultural awareness spring to mind – there is no need to envision a cookie-cutter approach to training. In fact, the old model of training – the one where static, one-size-fits-all training was rolled-out through a company from CEO to Intern is tragically (and again, dangerously) out of date. Successful training – the kind that retains profit and creates more profit – must reflect the needs of a particular team or function within a company. This may sound expensive; and in fact, one of the big reason that old- fashioned roll-out training has been relied upon is because it’s seemingly easy to administrate, and even easier to predict costs (as needlessly high as they may be). Yet as economists are clearly pointing out – without emotion, without bias, in the great way that economists point things out – this old- fashioned training approach is more expensive than the new, customized skilled workforce training. This is because focused training can be measured and tracked much more practically than generic company-wide training. Furthermore, this customization allows training to be tweaked and adjusted as business needs and market conditions require. A Final Word… Keep in mind that the key argument here isn’t that training is good. This isn’t pro-training boosterism; and it’s certainly not a lobbying effort on behalf of financially neglected Training and Development professionals across the globe. The perception that training is essential is sourced in the emergence of the most powerful, and possibly most dynamic, labor market concept in history: the skilled workforce. And the message that it’s telling us? Clear and simple: training is not an option.
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