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Casual Articles - Paint The Picture And Get Your Prospects To See What You Want Them To See
If you own a business, then you can truly benefit from signing up for one or more merchant accounts for your business. Merchant accounts are established by millions of business all over the world and such accounts help business owners bring in serious money. Plus, there are myriad benefits derived from having one or more merchant accounts for your business. Let's explore the benefits below.You will be surprised by the advantages afforded to you when you apply for merchant accounts for your business. First, with one or more merchant accounts, you can accept a variety of credit cards from your customers. In fact, once you apply for one or more merchant accounts, you can start accepting Visa, MasterCard, Discover, and American Express from your customers. Thus, with a variety of ways t
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive tho
Fred, the new manager, was working with Grant, an employee who wasn't getting his work done. Fred had delegated work to Grant, and Grant hadn't made progress on the project for almost 4 months . . . long past the due date.For the most part, Fred had done well with the first two steps of delegation and checking. He just wasn't acting on Grant's lack of performance.The key point in the process that determines if Fred needs to have a coaching or counseling session with Grant is when Fred asks if Grant needs anything from Fred to make the project happen now. If Grant says anything but nothing, then Fred had coaching work to do. If Grant replies that there's nothing he needs from Fred, time for a counseling conversation.Coaching is needed when a
A utilities company, trying to sell customers the advantages of home insulation, sent auditors to visit homeowners and point out the ways they were wasting energy. The auditors provided the homeowners with suggestions on how they could save money if they were willing to improve the energy inefficiencies. In spite of the clear financial benefits over the long term, only 15 percent of the audited homeowners actually went ahead and paid for the corrections. After seeking advice from two psychologists on how they could better sell the advantages of home insulation, the utility company decided to change its tactics (technique) by describing the inefficiencies more vividly. With the next audits, homeowners were told that the seemingly minute cracks here and there were collectively equivalent to a gaping hole the size of a basketball. This time, 61 percent of the homeowners agreed to the improvements!
Complete this imagination exercise with me: Pretend you are standing in a beautiful, sunny kitchen. You reach across the counter and grab a bright, juicy orange. You can feel it is heavy with sweet, ripe juice. You can smell the delicious orange scent as you rub the oil of the skin on your hand. Reaching for a knife, you slice the orange and begin to peel back the skin. The aroma only becomes stronger as you tear the sections apart. One of the sections drips bright, sticky orange juice over your finger. You raise this juicy section to your lips and take a bite. As your teeth sink into the orange, you feel the juice burst out and swish around your teeth and tongue. The juice is incredibly sweet! You savor it a moment, cradling a puddle on your tongue before swallowing. Did your mouth water? Almost everyone’s does. The extraordinary thing is that if I had simply instructed you to produce saliva, you couldn’t have done it. The vivid picturing technique works far better than the command because your mind cannot distinguish between what is imagined and what is real.
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive tho
Bar Charts and the Information ChallengeWhether one is an unknown entrepreneur or Donald Trump, an elementary school teacher or a university president, a 6th grader researching other countries or a government leader visiting them, each person in any capacity has at least one thing in common: information.Let me explain why I use bar charts as an example. Whether information is being acquired or distributed for business or educational purposes, the challenge that arises is how to compile all of the information. Bar charts are just one example of a variety of instruments for displaying information which is precise, yet simple.This time is referred to as the “Information Age” because information about anything under the sun (and beyond) is now available in every
Complete this imagination exercise with me: Pretend you are standing in a beautiful, sunny kitchen. You reach across the counter and grab a bright, juicy orange. You can feel it is heavy with sweet, ripe juice. You can smell the delicious orange scent as you rub the oil of the skin on your hand. Reaching for a knife, you slice the orange and begin to peel back the skin. The aroma only becomes stronger as you tear the sections apart. One of the sections drips bright, sticky orange juice over your finger. You raise this juicy section to your lips and take a bite. As your teeth sink into the orange, you feel the juice burst out and swish around your teeth and tongue. The juice is incredibly sweet! You savor it a moment, cradling a puddle on your tongue before swallowing. Did your mouth water? Almost everyone’s does. The extraordinary thing is that if I had simply instructed you to produce saliva, you couldn’t have done it. The vivid picturing technique works far better than the command because your mind cannot distinguish between what is imagined and what is real.
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive tho
Do you sometimes struggle with Realtors? Do you feel there’s more potential, but you’re unsure how to tap into it? Read what follows and learn the steps to becoming an effective listener. It could be the skill you're missing that could earn thousands of dollars in income.Quality listening makes Realtors feel important. Nothing is more painful than a misunderstanding, which is a poor man’s excuse for not listening. There are two things that determine your quality of listening:Your listening levelYour degree of disciplineYour listening level is your intensity and desire to hear what is being spoken. Too often, loan officers feel compelled to express their point of view or talk about themselves. Som
Complete this imagination exercise with me: Pretend you are standing in a beautiful, sunny kitchen. You reach across the counter and grab a bright, juicy orange. You can feel it is heavy with sweet, ripe juice. You can smell the delicious orange scent as you rub the oil of the skin on your hand. Reaching for a knife, you slice the orange and begin to peel back the skin. The aroma only becomes stronger as you tear the sections apart. One of the sections drips bright, sticky orange juice over your finger. You raise this juicy section to your lips and take a bite. As your teeth sink into the orange, you feel the juice burst out and swish around your teeth and tongue. The juice is incredibly sweet! You savor it a moment, cradling a puddle on your tongue before swallowing. Did your mouth water? Almost everyone’s does. The extraordinary thing is that if I had simply instructed you to produce saliva, you couldn’t have done it. The vivid picturing technique works far better than the command because your mind cannot distinguish between what is imagined and what is real.
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive tho
If women make up a significant portion of your target market, one of the simplest – and most overlooked - ways to make it easy for them to choose your product is to keep in mind this one characteristic that is common among virtually all female consumers…When deciding whether or not to purchase a product or service, virtually all women stop to consider what effect their purchase will have on those around them.Always remember when you’re marketing to women, that women are inclusive. Whether husbands, parents, sisters, children, friends, bosses and virtually everyone else in their inner circle realize it or not, women think about them as part of the pre-purchase process.In their book Don't Think Pink Lisa Johnson and Andrea Learned describe this as constituent-driven
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive tho
"One who fears failure limits his activities. Failure is only the opportunity more intelligently to begin again." — Henry Ford, early 20th century American automobile pioneerThe environment of most organizations is too poisonous for innovation and organizational learning to flourish. A mistake is generally a CLM — career-limiting move. Making a mistake in front of many managers is like cutting yourself in front of Dracula. So people become defensive. They cover up problems, set backs, and missed goals. When people in closed, mistake-averse organizations encounter problems, they immediately go to work on fixing. . . the blame. Everyone becomes so busy denying mistakes that they can't possibly learn from them.There's a direct and strong relationship between organization trust and inn
A Master Persuader has the ability to paint a picture with his words. The prospect will be able to see, hear, feel, and experience exactly what he is talking about. The prospect becomes part of the message and can more fully understand how the product or service will change their life. As a Master Persuader you stimulate your prospects’ senses by using words that activate their mind. You present your message through positive emotions because the positive thoughts of the audience will color their perception of what you want them to do.
We can all say, "I walked on the beach," but that’s not half as effective as saying, "The sun was up and shining brightly on the warm sand. I took off my shoes and felt the soft sand between my toes. The seagulls floated lazily across the ocean sky. The waves soothed my soul as they rhythmically crashed against the shore. I could taste the salt of the breeze on my tongue." I think you can feel the difference between the two. Words activate all that we do. The words we use can make you physically ill, emotionally drained, hungry, and even salivate. They can especially make you buy!
When you find yourself in a situation where you really need people on your side, use words that are going to create strong mental images. Attorney Gerry Spence once said, "Don’t say he suffered pain. Tell me what it felt like to have a broken leg with the bone sticking out through the flesh. Tell me how it was! Make me see it! Make me feel it!" Words are more powerful when they have strong emotional connotations. You want your words to be clear and credible, but they will have greater impact if they also strike an emotional chord within your audience. You can avoid being melodramatic or sensational by being sure that your words truly reflect the circumstances and that they can always be backed up.
Sometimes the right word is no word. On occasion we need to remain silent and let the other person talk. We have heard in sales that the first one to talk after the close loses. After the persuasion process and the final decision is ready to be made, make your proposal and shut up. The silence is nerve-wracking, but it’s a critical time to let the prospect make the decision without you rambling on and on about the product or service.
How often have you noticed a sales rep overselling a product? You were ready to make the purchase by handing over your credit card. The sales rep felt you needed to know everything about the product and he started to fill you in. This caused doubt to creep into your mind and you ended up leaving, telling the salesman you would think about it. When someone has been persuaded and convinced, there is no reason to say any
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