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Casual Articles - Find the Reason Your Prospect HAS to Buy From You — Find Your Prospect's MACK Truck
Private investigation has become a much sought after career choice for many simply dissatisfied with their current careers. The beauty of the private investigation business is it's appeal to people already in the workforce and who possess skills in various areas, particularly technology.Okay, you've decided to become a private investigator and don't know where to start. First, you will have to check the licensing requirements in your state because the rules seem to vary from state-to-state.Contact the state licensing authority or reg
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the
Pssst, want a stock tip that will make you rich? Okay, here it is: phone a public corporation and ask to speak with the CEO.If a secretary tells you that the CEO expects to be busy in meetings for the next six hundred years, call your broker and sell the stock short. Any company unable to manage an activity that should last an hour is on its way down the financial tubes.Although it’s true that senior executives spend much of their time in meetings, you can bet that a business is in trouble if their meetings are out of
- Knowing what the prospect wants, and needs
- Knowing clearly what benefit, what RESULTS your prospect will get if he does buy, and make it measurable. Help him find the VALUE you bring to the him.
- Knowing what the consequence is if your prospect doesn’t act right now, and making that measurable. Help him discover the COST of not acting.
To buy from you your prospect has to act. He has to stop standing still, stop the procrastination, and move forward. To get your prospect to move forward, help him find the value of moving forward, help your prospect find the value of buying from you. There is also a consequence, and a cost of not acting. You just have to help your prospect find both of those, why he should move forward, and why he just CAN’T stand still.
I’m going to spend most of the time in this article talking about the consequence of not acting. I’ve already covered the benefits and measurable results of acting in other articles. (Check out 30 Seconds to Explosive Networking and Sales to find your measurable results and most powerful statement.)
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the m
or Ten Ways to Effortlessly Become More Media Aware.1. Let’s start by making a list of all that you usually read (and you can do this as a team if there are more than one of you). Include things that you read for fun as well as business, things that you regularly read whilst sitting outside your client’s/MD’s office, and websites that you usually visit.2. Now go through that list and cross out anything that you wouldn’t want your business to be seen in, wouldn’t do your business any good to be seen in anyway (but do include pl
To buy from you your prospect has to act. He has to stop standing still, stop the procrastination, and move forward. To get your prospect to move forward, help him find the value of moving forward, help your prospect find the value of buying from you. There is also a consequence, and a cost of not acting. You just have to help your prospect find both of those, why he should move forward, and why he just CAN’T stand still.
I’m going to spend most of the time in this article talking about the consequence of not acting. I’ve already covered the benefits and measurable results of acting in other articles. (Check out 30 Seconds to Explosive Networking and Sales to find your measurable results and most powerful statement.)
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the
If we could absolutely know right away who was destined to buy from us, and distinguish these folks from non-buyers, selling would be a lot easier; don’t you agree?Of course, we can’t be certain. There are always surprises, like prospects that seem to return from the dead and suddenly buy without any fuss, and become profitable customers.QUALIFYING prospects is the process of determining whether people have the means, the motivation, and the clout to buy.Unfortunately, when qualifying is done, it usually sounds brusque.
I’m going to spend most of the time in this article talking about the consequence of not acting. I’ve already covered the benefits and measurable results of acting in other articles. (Check out 30 Seconds to Explosive Networking and Sales to find your measurable results and most powerful statement.)
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the
Every business wants to keep their customers coming back. Today I will show you how you can do just that.It is extremely important to know what your customer likes as this will help in customer retention and customer relations.Have you ever been to a shop, a restaurant, a drycleaners, a bank and the person there knows exactly what you want?How does that make you feel? If you are like me then the answer would be "great" it makes you feel special, respected, noticed, significant etc.Let me illustrate this by means
I’m going to spend most of the time in this article talking about the consequence of not acting. I’ve already covered the benefits and measurable results of acting in other articles. (Check out 30 Seconds to Explosive Networking and Sales to find your measurable results and most powerful statement.)
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the
1) Achievement goals - These describe results that you will have when you finish the goal. Examples include: retire with a million dollars at age 65, earn a promotion by June, increase sales by 5%. Most major goals are achievement goals.2) Action goals - These describe specific actions that you will take to accomplish achievement goals. Examples include: meet with an investment counselor, attend a workshop to learn new job skills, contact all of the prospects in the database.3) Limit goals - These set boundaries. Examples incl
The benefit of acting: Let’s visualize that there is $1M in gold setting in the corner of the room, your prospect is standing in the middle of the room. If he decides to move, to go to the corner he'll get a $1M benefit from acting. Help your prospect see that as the value of buying from you.
However, there are a LOT of prospects that can see the gold and find reasons not to act. The benefits can be seen as too much risk, or just the fear that they will appear stupid if they get there and can’t get it back, or find that it is really fool’s gold.
In other words, there are a LOT of people that still won’t act after seeing huge benefits. People are born procrastinators. I’m sure some really good salespeople have laid out some pretty good reasons to buy from them and still didn’t get their prospects to act.
So, what will cause them to act? Help your prospect find their COST of not acting.
We have to help the prospect find what might happen to him if he doesn’t act, and we have to help him find the COST of that inaction. As a business coach, for my clients, that is usually overhead. The overhead eats them alive while they are saying they can’t afford to do their marketing, or they can’t afford to hire me. I’ve seen clients spend $3
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