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    Want to Increase the Amount of Business that Your Firm is Getting?
    Business development is important for every business and refers to the action of bringing in customers or clients that are likely to make positive contributions to a company’s bottom line. Business Development is all about establishing relevant and subsisting relationships in the market place.In this article Alex Margarit offers you an introduction into the world of business development and new business acquisition. Utilizing your existing client base to maximise your inbound sales revenue.Your existing cli
    next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section.

    Are You Marketing or Selling?
    Once upon a time there was a deaf salesman named Aesop. He tried to sell his wares to the blind brothers Grimm, but no matter how much he elaborated on the features of his wares, the brothers Grimm could not see the benefits. The brothers tried to explain to Aesop that they could not see the features that he described so eloquently, and that they would like to hold the wares so they could appreciate them from their own perspectives. Unfortunately, Aesop was busy talking and could not hear their requests, so the parties separated in mutual frustration and disappointment. Ho
    Many people don't understand the difference between education and training. Education is giving out information and communicating to your trainees. Training is about practice and building skills. Today's younger generation of employees wants to be trained, not educated.

    Problem is, if we don’t educate them before we train them, it could lead to problems. Think about how you learned to drive. You need knowledge of the laws and then the actual training of getting behind the wheel. Same can be said for learning about the birds and the bees--if the education part isn’t done effectively, the training could lead to undesirable results!

    Mark Flores, director of ops for Chuck E. Cheese’s, uses the macaroni-and-cheese example to demonstrate the difference. We’ve all made mac & cheese plenty of times in our lives, but if we don’t follow the instructions exactly, we might get macaroni soup, crunchy macaroni, or something else other than what we intended. So how do we deliver education and training to ensure consistency?

    Manuals. Boooooooooring! We do need documentation, but make it fun! Include tons of photos and minimal text so it’s more of a comic strip look. People are more likely to remember what they see versus what they read, so retention of information is better. Additionally, it’s easier to translate into other languages.

    Videos. Better than reading for most employees, but they need to be short segments (3--5 minutes maximum) with tons of visual image changes. Our employees today are used to watching CNN with talking video, a crawler message along the bottom, and the weather forecast on the side--all while having four online chats with their friends. Long, drawn-out videos lose their attention quickly. Watch a segment and go practice what you learn. You can watch the next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section. G

    Build Brand Value BIG Time
    Ask your self this question, In which business are we really in? And stay far from the dark world of commodities...I am astonished!!! I just witness how in three days a clan of marketers – brand managers, advertisers, researchers - drove a brand into the huge world of commodities, these people approach the brand building process as a conjunction of ideas- do not matter if the ideas were good or bad- and were clearly afraid to innovate and challenge the rules of their game.If you are planning to maintain your brand as far as you can from the dark world of comm
    ng of getting behind the wheel. Same can be said for learning about the birds and the bees--if the education part isn’t done effectively, the training could lead to undesirable results!

    Mark Flores, director of ops for Chuck E. Cheese’s, uses the macaroni-and-cheese example to demonstrate the difference. We’ve all made mac & cheese plenty of times in our lives, but if we don’t follow the instructions exactly, we might get macaroni soup, crunchy macaroni, or something else other than what we intended. So how do we deliver education and training to ensure consistency?

    Manuals. Boooooooooring! We do need documentation, but make it fun! Include tons of photos and minimal text so it’s more of a comic strip look. People are more likely to remember what they see versus what they read, so retention of information is better. Additionally, it’s easier to translate into other languages.

    Videos. Better than reading for most employees, but they need to be short segments (3--5 minutes maximum) with tons of visual image changes. Our employees today are used to watching CNN with talking video, a crawler message along the bottom, and the weather forecast on the side--all while having four online chats with their friends. Long, drawn-out videos lose their attention quickly. Watch a segment and go practice what you learn. You can watch the next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section.

    5 Hot Tips To Sharpen Your Skills As a Savvy Job Finder
    Best job - is this an oxymoron? This holds true especially for those who are working their fingers to the bones just to pay the bills. But this should not always be the case. One is not supposed to painfully settle for something less just to make both ends meet. It will be rewarding if a person lands a job that make most, if not all, ends meet.So, how does one really jump out of the bandwagon of accepting a cumbersome job? Read on to simplify your search for a job that will rock your world.1. Know what makes you tick.Yes, common sense has it that if yo
    aroni, or something else other than what we intended. So how do we deliver education and training to ensure consistency?

    Manuals. Boooooooooring! We do need documentation, but make it fun! Include tons of photos and minimal text so it’s more of a comic strip look. People are more likely to remember what they see versus what they read, so retention of information is better. Additionally, it’s easier to translate into other languages.

    Videos. Better than reading for most employees, but they need to be short segments (3--5 minutes maximum) with tons of visual image changes. Our employees today are used to watching CNN with talking video, a crawler message along the bottom, and the weather forecast on the side--all while having four online chats with their friends. Long, drawn-out videos lose their attention quickly. Watch a segment and go practice what you learn. You can watch the next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section.

    Who Benefits the Most from an Answering Service?
    Americans have busy schedules and busy lives. Many times those busy schedules make it impossible for a person to wait. That is why convenience stores and fast food restaurants are so popular in America. There are fast ways to do just about anything, but happens when someone needs to speak with someone who is busy? It the conversation was going to occur on the phone it is likely that the person would just hang up. For personal phone calls that might be okay, but what if you were a business owner?Businesses who do not receive important phone calls put themselves a
    >Videos. Better than reading for most employees, but they need to be short segments (3--5 minutes maximum) with tons of visual image changes. Our employees today are used to watching CNN with talking video, a crawler message along the bottom, and the weather forecast on the side--all while having four online chats with their friends. Long, drawn-out videos lose their attention quickly. Watch a segment and go practice what you learn. You can watch the next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section.

    Now's The Time To Get Christmas Media Coverage
    Publicity seekers know that Christmas can provide a bonanza of media coverage. Every media outlet, it seems is cranking out a special edition on gifts for the winter holidays. So, Christmas is the time to get ink for your product.For many of these opportunities you need to be thinking at least six months out so that your product or service finds its way into the special sections. Magazines like Better Homes have long lead times, while newspapers have deadlines a few weeks from the holiday. Don’t forget trade magazines that reach your customers. Electronic media typi
    next segment after that.

    Online. Golden Corral, White Castle, Sea Island Shrimp House, Buffalo Wild Wings, and Chuck E. Cheese’s are all using or testing e-learning. Since it is self-paced, it goes at the speed of the learner. Be careful: As we’ve seen with e-books, it’s not too comfortable to read a book on a PC, so keep the text to a minimum. Review questions can be built in as a checkpoint for the learner to advance to the next section. Great way to replace video and print, but it’s still not "training."

    Tests. We all hate tests! To ensure consistency in tests, keep them simple and visual (use as many pictures as possible), and use multiple-choice, ordering, or true-false format to ensure consistency in grading. Most of our employees no longer take fill-in-the-blank or essay tests. Ensure they have the basics down. Do all your trainers actually grade tests the same way?

    All the above forms of "training" are really just education, yet most managers think it’s training. We didn’t get our driver’s license after reading the book, watching the video, and passing a test--we had to demonstrate our skills to the authorities before we received permission to drive. Education is the necessary evil that must come first, though.

    Do we follow the same format with our employees? Many companies do not--we just memorize a bunch of useless information the guest cares little about and then we’re ready. You need to be validated on the skills it takes to do the job and re-validated periodically in the future. Knowing the job and doing the job are two entirely different things--and the guest notices.

    Skill Validation

    Having the new employee demonstrate skills for a manager shows you two things: how good the trainer was, and that the employee can do the functions of the job. We all might think we have the same definition of "greet the guest" or "suggestive sell," but when we see our employees in action, we find it’s all across the board. If we don’t coach them through the skill, they will simply do what they see at other restaurants (which often isn’t good). Conduct these validations every 90--180 days to keep standards top of mind.

    People train people. Just because someone is a good employee doesn’t mean th

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