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Casual Articles - Control of the High Seas
There are 76 million people alive today which were born between 1946-1964, widely considered the baby boom era. They represent the lion's share of today's economy and the American workforce. These people are approaching retirement so the rhetorical question is "how do we market to th
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the seque
Many of us have had a major stumble at some point in our careers. (Okay, well I haven't, but let's just say that I have "a friend" who's made plenty!!) Perhaps you made a bad hiring decision, took the wrong job at the wrong time, or trusted the wrong colleague with sensitive inform
No, not the high seas where swashbuckling Pirates roamed. These HIGH C's are the way to "C SUCCESS"
COMMAND, COMMUNICATE, CONTROL, COMMIT
COMMAND
From birth until age 5 your parents tell you what to do.
From the age of 5 until 18 school tells you what to do.
From 18 to 22 you are told by college or the military what to do.
At that point someone hands you a diploma or a discharge and says “Knock ‘em dead.”
You have never been taught to think for yourself and are conditioned to accept commands. You are not in control of your personal High Seas. Your customers have received this same training.
You must command your customers. Tell them what you want them to do, they will do it. Instead of asking if they would like to see your product in action tell them to watch how simple it is to use.
COMMUNICATE
Webster’s Dictionary defines this as a verb that means "to transfer information, thought or feeling so that it is satisfactorily received or understood."
There are two critical elements in that definition. The first tells us this is a verb. That indicates action. The second uses the word “satisfactorily.” Effective communication requires you to make certain your customer understands what you are saying.
It is equally important you understand your customer. Most misunderstandings are due to a lack of understanding. If that happens you will understand not making the deal.
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the sequen
The price of crude oil and petroleum products reached a high in the international market last August 21st after Iran announced that it is continuing efforts to enrich uranium. Iran's statement and actions are direct contradictions to a United Nation resolution which bans uranium enri
At that point someone hands you a diploma or a discharge and says “Knock ‘em dead.”
You have never been taught to think for yourself and are conditioned to accept commands. You are not in control of your personal High Seas. Your customers have received this same training.
You must command your customers. Tell them what you want them to do, they will do it. Instead of asking if they would like to see your product in action tell them to watch how simple it is to use.
COMMUNICATE
Webster’s Dictionary defines this as a verb that means "to transfer information, thought or feeling so that it is satisfactorily received or understood."
There are two critical elements in that definition. The first tells us this is a verb. That indicates action. The second uses the word “satisfactorily.” Effective communication requires you to make certain your customer understands what you are saying.
It is equally important you understand your customer. Most misunderstandings are due to a lack of understanding. If that happens you will understand not making the deal.
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the seque
Many countries have a freedom of information law. These laws give individuals the right to use their records, as well as police, court and prison records. From country to country, the kind of information that is retained and available varies greatly. They refer to the screening of fo
You must command your customers. Tell them what you want them to do, they will do it. Instead of asking if they would like to see your product in action tell them to watch how simple it is to use.
COMMUNICATE
Webster’s Dictionary defines this as a verb that means "to transfer information, thought or feeling so that it is satisfactorily received or understood."
There are two critical elements in that definition. The first tells us this is a verb. That indicates action. The second uses the word “satisfactorily.” Effective communication requires you to make certain your customer understands what you are saying.
It is equally important you understand your customer. Most misunderstandings are due to a lack of understanding. If that happens you will understand not making the deal.
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the seque
It is always interesting when you sit with a group of sales people and the subject turns to sports. No matter what the sport, there is the inevitable talk of the leaders and their potential accomplishments over the course of the season. When it comes to individual athletes, the talk
There are two critical elements in that definition. The first tells us this is a verb. That indicates action. The second uses the word “satisfactorily.” Effective communication requires you to make certain your customer understands what you are saying.
It is equally important you understand your customer. Most misunderstandings are due to a lack of understanding. If that happens you will understand not making the deal.
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the seque
Building your brand into a brand leader isn’t easy. There are 2 areas that can really help you grow your brand, passion and consistency. Passion is incredibly important. You have to understand that even if you are a start up or a one-man operation, or are well on your way, you are st
CONTROL
Once again you must look at the definition as seen by Webster. “To regulate or have power over.” You must regulate the events by learning the Road to the Sale and using it EVERY time. You must have control over the sequence of events.
COMMIT
When you commit you are giving yourself over to something. A marriage commitment is the giving of one life to another. A commitment to military service is a tour of duty for a set amount of time.
During the sales process there are two commitments.
The first is your commitment to follow the Road to the Sale.
The second happens when you ask your customer to commit to the completion of the sale.
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