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Casual Articles - How to Build Rapport in 7 Seconds!
Boutique Hotel. Just the words get the imagination going. Even before I dog eared the pages of Herbert Ypma’s first Hip Hotels book I was fascinated by the world of boutique hotel properties. “How cool would it be to be the general manager of a cool boutique hotel?” I often found asking myself as I flipped through the pages of his magnificent photos. Working hard to make a career out of the hotel industry, I was convinced that I just had to be involved with a boutique hotel someday.That someday came true, when in 2004 I was invited to be the general manager of what was and still is one of Palm
This process is flawed for numerous reasons. First of all th
Quality Circles is an efficient instrument to ensure employee contribution to company efforts to advance quality, effectiveness, to minimize cycle time, expenditure and rework.The objectives of Quality circles are to "identify problems as a group, process suggestions and examine alternatives for improving (at relatively low cost) product and service quality." However it is speculative as to whether quality circles are an effective tool for improving organisations. It has been claimed that quality circles can 'improve quality, efficiency, and work methods and reduce cycle time, wastage and rewor
I knew I had to change my approach. Meanwhile I realised there were two sales I had to make, first myself, so that my customer "believed" what I might have to say or recommend, then the second sale was the actual service I was providing.
By this understanding I started to work on building rapport. The system I created was so effective I was stunned. Customers would buy virtually anything and everything I recommended. I knew my system worked!
I then proceeded to teach other people in other industries, selling everything from new kitchens to carpet cleaning, from blinds to jewellery and the system worked, beyond my wildest expectations.
The "system" is based on this principle from Dale Carnegie's book, How to Win Friends and Influence People...
People are 10,000 times more interested in themselves than they are in you (or your product or service).
Too often in sales the sales person asks a few questions to learn more about their customers interests, then with that knowledge makes some recommendations. Then the sales person does the usual thing of "trying to close the sale".
This process is flawed for numerous reasons. First of all the
So many retail business owners and managers have little expertise in hiring employees, and many owners find themselves plummeting in debt due to bad hiring decisions. It is very important for a business to consider what kind of help is really needed and define job descriptions before opening the door to hiring more employees. Employers should know what a new employee would accomplish from store fixtures to mannequins to slatwall displays to customer service and sales.The first step to hiring staff is making sure that the store is already as organized as possible. From reading mail to paying bill
By this understanding I started to work on building rapport. The system I created was so effective I was stunned. Customers would buy virtually anything and everything I recommended. I knew my system worked!
I then proceeded to teach other people in other industries, selling everything from new kitchens to carpet cleaning, from blinds to jewellery and the system worked, beyond my wildest expectations.
The "system" is based on this principle from Dale Carnegie's book, How to Win Friends and Influence People...
People are 10,000 times more interested in themselves than they are in you (or your product or service).
Too often in sales the sales person asks a few questions to learn more about their customers interests, then with that knowledge makes some recommendations. Then the sales person does the usual thing of "trying to close the sale".
This process is flawed for numerous reasons. First of all th
Do you ever wonder why some people seem to get all the lucky breaks in business while others struggle to barely get by? They seem to be in the right place at the right time.Fact is, maybe they’re not at the right place at the right time; maybe they just know how to make things “happen.”As a business advisor I often see people begin and end a business before they have given it a chance to grow. For some reason, they seem to think that all they have to do is have a product or service to sell and the rest magically takes care of itself.Nothing could be further from the truth. For any bus
I then proceeded to teach other people in other industries, selling everything from new kitchens to carpet cleaning, from blinds to jewellery and the system worked, beyond my wildest expectations.
The "system" is based on this principle from Dale Carnegie's book, How to Win Friends and Influence People...
People are 10,000 times more interested in themselves than they are in you (or your product or service).
Too often in sales the sales person asks a few questions to learn more about their customers interests, then with that knowledge makes some recommendations. Then the sales person does the usual thing of "trying to close the sale".
This process is flawed for numerous reasons. First of all th
Shrink wrapping items protects them during transport, but requires many pieces of equipment. To shrink wrap any small item, a sealing wand, film dispenser with film, heat gun or tunnel are needed. Shrink wrap systems simplify the process.For the home or small business, small shrink systems are available to frame artwork or to package small items. These cost between $300 and $500 and provide all equipment needed for shrink wrapping small items. Consider buying a straight bar sealer or an L-bar sealer. Small shrink wrap systems can be used on a tabletop and should include a durable sealing pad. Look
The "system" is based on this principle from Dale Carnegie's book, How to Win Friends and Influence People...
People are 10,000 times more interested in themselves than they are in you (or your product or service).
Too often in sales the sales person asks a few questions to learn more about their customers interests, then with that knowledge makes some recommendations. Then the sales person does the usual thing of "trying to close the sale".
This process is flawed for numerous reasons. First of all th
Every product or service should offer a unique selling proposition (simply referred to as USP) to its potential customers. What’s a USP?The USP is an acronym for “Unique Selling Proposition” or “Unique Sales Proposition.” Every business, product and service needs to have a USP.The unique selling proposition is best described as the main thing separating you from everyone else who does what you do. It tells why your widget or service is a “must-have.” It’s so important many marketers consider it to be the #1 detail in successful advertising copy.To begin thinking about a USP you sh
This process is flawed for numerous reasons. First of all the sales person hasn’t usually earned the right to talk or give an opinion as they haven’t established the first sales step, selling themselves so they earn the right to speak and to recommend.
If you have enough rapport with a customer and I mean as much rapport as you would have with a friend of 10 years, then the customer will "trust" you and your opinion. What typically happens is the sales person creates their own objections by making recommendations too soon before enough rapport was established.
No one likes an opinionated person and this is typically the trap that sales people fall into, not building enough rapport before making a recommendation.
So how you do build massive rapport, in as little as 7 seconds? The best method I teach others to use is understanding the persons DISC Profile. DISC profiles have been around since 1920 when Dr Marston observed peoples behaviour falling into 4 different categories.
These being... outgoing and task orientated, outgoing and people orientated, task orientated and reserved and people orientated and reserved.
What that means i
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