Casual Articles - Business

Lead Generation Solutions Made Easy
Just about every business owner I have ever met wants more sales leads. They want lead generation solutions that work, are easy to manage and if possible can run on autopilot.That is one reason why I love Circle of Life marketing as a lead generation toolA Lead Generation Program That Works:S

skills, not their employee development skills. In other cases we rely on HR or T&D to develop these programs when they don’t have a suff

Outsourcing Vs. Outsourcing
Maybe it is something that I have been hearing about in the news or perhaps something I have discovered during my four year freelance career: outsourcing is a *big issue* for everyone both for Americans who are affected by this practice and by those workers peddling their wares.Lately, I have been turning down jo

I ran across a very insightful article in CLO Magazine today written by Tina Teodorescu (I had to cut and paste that one!). The article, “How Effective is Your Sales Training Program?” talks about the unique challenges of developing an effective training program for people that fund your payroll.

Tina brings light to the fact that we’ve come to rely on Sales Managers, who were in many cases top performers themselves, to develop their team’s talent. The problem is these people were promoted because of their excellent sales skills, not their employee development skills. In other cases we rely on HR or T&D to develop these programs when they don’t have a suffi

The Right Way to Answer Job Interview Questions
To be honest, I have always disliked attending a job interview. I understand that they are a necessary evil, but I have always dreaded them. I think that it is all about showing that you are good or bad at job interviews, and not whether you are good at the job you're applying for. Some job interviewers approach the int

“How Effective is Your Sales Training Program?” talks about the unique challenges of developing an effective training program for people that fund your payroll.

Do You Know How to Niche-Talk to Your Market?
What do I mean you may be asking? What is niche-talking? Why is it important?First of all, think about your own product set or service set. Do you have a product that could be marketed to multiple end-user markets? If so then a Circle Sites Marketing approach is a necessary approach to achieve an

gram for people that fund your payroll.

New Millennium Marketing Mega Trends
The following changes will rock your marketing world:Hispanic Revolution- Hispanics accounted for about half the growth in the U.S. population since 2000, according to a recent US Census Bureau report. The nation’s largest minority group is increasing its presence even faster than in the previous decade. Contrary

ases top performers themselves, to develop their team’s talent. The problem is these people were promoted because of their excellent sales skills, not their employee development skills. In other cases we rely on HR or T&D to develop these programs when they don’t have a suff

Qualified Lead Generation: 4 Steps to Qualifying Your B2B Marketing Generated Sales Leads
You know what qualified sales leads are, but if you asked your sales account managers and corporate executives, would they have the same definition of a qualified lead? Probably not.If qualified lead generation in a business-to-business marketing-for-leads program is to succeed, marketing, sales and corporate man

skills, not their employee development skills. In other cases we rely on HR or T&D to develop these programs when they don’t have a sufficient understanding of the dynamics of sales to do so.

The article mentions using your top performers actual day to day tasks and activity (if I am reading correctly) as the basis for your training program instead of skills and competencies. This is where our opinions start to differ.

I have always been a believer in benchmarking your top performing sales people and developing toward that baseline. I also agree that competencies and skills are very difficult to measure in such a subjective process as sales. However I don’t feel that

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They say that the strength of any organization is its weakest link. In the world of medical billing, there are plenty of weak links. We'll take a look at just a few of them.

Today's warranty service personnel are being trained to fix the blame instead of fixing washers and dryers, according to the best-selling author of MONITORING, MEASURING & MANAGING CUSTOMER SERVICE, who offers a stunning personal example in this article.

My consulting firm receives an average of 2 new product submissions from entrepreneur's each day. Last year we viewed almost 700 such offerings. They ranged from the silly to the spectacular. The majority of these concepts actually possess some commercial merit. Nevertheless, fewer than a dozen of these will ever make it to market. There are many reasons for the paucity of successful product launches. The process is challenging and many people are not up for the fight. Many people dream that their idea or concept can succeed, but at no risk or expense to themselves. Still others have recklessly expanded valuations on their product and thus, expectations that are not realistic.

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