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Casual Articles - The Cold Calling Conspiracy
Most clinics lose an average of 20% of their revenue due to missed appointments. Lost revenue may not be the largest problem clinics face due to no-shows. Other problems span health damage, patient liability risks, reduced accessibility, and impeded resident education. Rigorous no-show management methods utilizing po
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Hey boss, put your mo
Many of the stereotypes of companies are true. Companies often hire inexperienced workers for low pay, don’t train them and then wonder why they get poor performance.Companies don’t sufficiently include their employees in the creative idea process or give attention to individual input. They continue to enforce
What I’m talking about is the requirement by most sales organizations to make cold calls on your time and at your expense. They say that cold calls equal appointments equal sales, but that’s not true anymore. All sales managers are guilty of teaching it, believing it, and using it. “Increase your activity and increase your income” are the mantra. We’re told to do the sales math to “motivate” ourselves. Have you heard this one? “If you make five hundred dollars commission per sale and it takes five appointments to get the sale and twenty calls to get an appointment, then each cold call is worth five dollars in your pocket.”
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Hey boss, put your mon
One thing you have to say about the Internet: It's where creativity and ambition can truly turn anyone into a millionaire.You’ve no doubt heard the stories and maybe even seen some of the advertising e-mail and Web sites offering so-called wealth building systems. Certainly, a lot of the hard sell is just hype. B
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If you suffer from a long-term mental illness, like bipolar disorder, it's possible that your level of confidence in your ability to successfully start and manage a business of your own has eroded with time. Your efforts in the past may have left you feeling like a square peg trying to fit into a round hole - both in y
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Hey boss, put your mo
Most artists would rather cut off their right arm then engage in the entrepreneurial dance we call selling. For many, selling seems like a forced an uncomfortable means to an end. Remember, there is a connection between how you sell and how much you sell! If we reframe the selling process we can develop a sales cycle
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Hey boss, put your mo
A curious thing happens to entrepreneurs in the spring of every year. They wake up one day and realize they had better figure out how much money they made last year so they can pay their taxes. But wait, shouldn't a business owner already KNOW how much money he or she made last year, last quarter, or last month?I
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Hey boss, put your money where your mouth is! If that were really true, companies would pay us the five dollars per call! They don’t because that equation never works in the real world... for anyone. The simple fact is that we are only paid for completed sales, not for attempts. Directing salespeople to make more calls and increase activity is a weak excuse for a sales manager or trainer to justify his or her job. Cold calling is an expensive waste of your time. The reason companies have you cold calling is because it is a waste of your time and your money, not theirs. You only make money when you sell something, yet over eighty perce
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