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Casual Articles - Effective Phone Sales
Turn Trade Show Leads Into Sales e serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? RemembWere you aware that 80% of all trade show leads never receive any form of sales rep follow up once the trade show is over? And that 43% of your key trade show prospects will have already made their buying decision with someone else by the time they get your materials?Did you also know that 76% of companies’ sal Revealing Secrets About the Color of Marketing Hate cold calling prospects? Yeah, me to. But in todays fast moving business environment prospecting either directly or by phone is a must. Gone are the days when you sit back and just wait for your products or service to be sold. Theses days you have prospect daily in order to get your products,service, and Company, out there on customers mind.When it comes to using color in your marketing materials, it’s both an art and a science. In my recent interview with Karen Loehr of Two Sisters Creative, we looked at how color impacts the emotions and actions of your target audience.Here’s what to consider, so that color supports your intended message, and doe In my daily work, I call about 100 prospects daily. I wish it could be more but being a small business owner of safety supply company and "wearing a lot of hats" time just does'nt allow me.So what do I do to get into the flow of making "cold calls" and baing effective at it? Well, it pretty simple. First, you must have some sort of contact manager. I work with a very inexpensive one that already comes with my computer bundle of software (Microsoft Outlook). I set up my prospects information and set up times.Second, I use a cordless phone with a headtset. Headsets are great becasue it frees up your hand to write down important information you can use to profile your prospect. Third, I make the call. I ask for the person who makes the buying decision. Also, try to keep it short. "Gatekeepers" usually dont like to hear long, scripted speeches. Besides they are not the ones you want to sell to.When you get the person you want to speak with, be pleasant, direct, and dont SELL them anything. Rather offer them a solution. You do this asking question on what issues they have and you present them how you can help them solve the issue/problem.For example, when I call a prospect and ask them about there operations and the hazards they may have, I pick up (LISTEN) on what they tel! l me an OFFER them a solution. (Dear Mr. Doe, it seems to me your meat cutting line may be in risk of some serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? Remembe Ethics and Counselling Applications a small business owner of safety supply company and "wearing a lot of hats" time just does'nt allow me.So what do I do to get into the flow of making "cold calls" and baing effective at it? Well, it pretty simple.Ethics and History"Ethics (from Greek - meaning "custom") is the branch of axiology, one of the four major branches of philosophy, which attempts to understand the nature of morality; to distinguish that which is right from that which is wrong. The Western tradition of ethics is sometimes called 'moral ph First, you must have some sort of contact manager. I work with a very inexpensive one that already comes with my computer bundle of software (Microsoft Outlook). I set up my prospects information and set up times.Second, I use a cordless phone with a headtset. Headsets are great becasue it frees up your hand to write down important information you can use to profile your prospect. Third, I make the call. I ask for the person who makes the buying decision. Also, try to keep it short. "Gatekeepers" usually dont like to hear long, scripted speeches. Besides they are not the ones you want to sell to.When you get the person you want to speak with, be pleasant, direct, and dont SELL them anything. Rather offer them a solution. You do this asking question on what issues they have and you present them how you can help them solve the issue/problem.For example, when I call a prospect and ask them about there operations and the hazards they may have, I pick up (LISTEN) on what they tel! l me an OFFER them a solution. (Dear Mr. Doe, it seems to me your meat cutting line may be in risk of some serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? Rememb Salesmen Too Often Believe The World Revolves Around Their Need to Make the Sale I use a cordless phone with a headtset. Headsets are great becasue it frees up your hand to write down important information you can use to profile your prospect. Third, I make the call. I ask for the person who makes the buying decision. Also, try to keep it short. "Gatekeepers" usually dont like to hear long, scripted speeches. Besides they are not the ones you want to sell to.When you get the person you want to speak with, be pleasant, direct, and dont SELL them anything. Rather offer them a solution. You do this asking question on what issues they have and you present them how you can help them solve the issue/problem.For example, when I call a prospect and ask them about there operations and the hazards they may have, I pick up (LISTEN) on what they tel!One complaint that buyers often make is that the salespeople who call upon them are so intense that they believe that the world revolves around them. It is rather apparent that these goal-oriented folks are so into making the sale that often they fail to understand the needs of the customer.Additionally they do l me an OFFER them a solution. (Dear Mr. Doe, it seems to me your meat cutting line may be in risk of some serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? Rememb To Market your Small Business, Get Out of the Crowd t, direct, and dont SELL them anything. Rather offer them a solution. You do this asking question on what issues they have and you present them how you can help them solve the issue/problem.For example, when I call a prospect and ask them about there operations and the hazards they may have, I pick up (LISTEN) on what they tel!Most Americans like to be viewed as individuals. We don't want to be seen as "just like" anyone else, because we're not. So why do so many businesses advertise their services just like everyone else?One theory is that most people don't study copywriting or hire a copywriter. They depend upon the folks at the new l me an OFFER them a solution. (Dear Mr. Doe, it seems to me your meat cutting line may be in risk of some serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? Rememb When The Best Work-At-Home Job Is Not Enough e serious danger from the knive/machine use. I have this HandFortress glove that has been used in similar plants with good result) Get the idea. And last but never never never least...Follow up..Follow up. Follow up even if they say No we dont need your products/service at this time. Always say something like " thank you for the opportunity. Im sorry to hear we cant work together now, but is ok if I call you back in a few months? Remember things chage and (the person who said to you the first time may have Changed his job).You have been looking for that job that will make the difference and help you quit your current job or earn an extra income stream from home, so you search everywhere and the information is there but you don't know what to choose, who do i trust? is this a scam? are they going to pay me?Those and more questions Well hope this helps. Remeber every situation is different but the principles remain the same: * organize yourself * make the call (dont be scared of a NO) * ask for the right person and ask how you can help, not sell * follow up follow up.
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