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    Fractional Fairytales - Private Air Charter
    Once upon a time, long, long ago -- in the early 1990s -- the concept of fractional ownership in private aircraft was born, and there was much rejoicing throughout the land. People who never believed they'd be able to afford, or justify, owning a private jet suddenly had the opportunity to purchase partial ownership in one."At last," the people thought, "there is an affordable alternative to commercial airlines and private air charter. No longer will I be at the mercy of someone else's set schedules and destinations. I
    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect
    The Advertising Campaign
    Armed with knowledge of your industry, market and audience, a media plan and schedule, your product or service's most important benefits and measurable goals in terms of sales volume (number of units sold), revenue generated or other criteria, you are ready for action. The first step is to establish the theme and, if appropriate, the specific tagline that identifies your product or service in all of your advertising. The theme of your advertising reflects your special identity or personality a
    I remember a time -- and it doesn't seem like that long ago -- when voicemail was all the rage. There was no e-mail, so people tended to honor and even return voicemail messages. It was a good time...

    But that's history now. E-mail has changed everything, and people now hit the delete button on their voicemail messagesthe instant the they hear something they don't like -- which is usually when it's a message from an unknown inside sales rep. What to do?

    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect

    Independent Contractors Make Business Sense
    Unlike employees, independent contractors do not cost you money for sick leave, bonuses, vacations, arriving late at work and they myriad other things that employees so often take advantage of.Their livelihood depends on consistently delivering high quality work, where one bad performance can ruin their reputation and jeopardize future assignments with a company.Competent independent contractors require very little management or supervision. With the availability of freelancers on the internet, they can even be i
    so people tended to honor and even return voicemail messages. It was a good time...

    But that's history now. E-mail has changed everything, and people now hit the delete button on their voicemail messagesthe instant the they hear something they don't like -- which is usually when it's a message from an unknown inside sales rep. What to do?

    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect

    Running a Wedding Planning Business
    When running a wedding business you get personally involved with the clients for whom you are planning the event.Depending on the professionalism of others (wedding providers, hairstylist, photographer, hired personnel etc) you have to always be prepared that something may not go as you've planned and be able to come up quickly with a back up solution.This is not an eight hours per day job. You have to be flexible and to meet and extend your clients' wishes. And being available for them when they need advice or j
    il has changed everything, and people now hit the delete button on their voicemail messagesthe instant the they hear something they don't like -- which is usually when it's a message from an unknown inside sales rep. What to do?

    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect

    How We Got Here!
    How We Got Here!Not a day goes by that you don’t see one industry authority or another remarking on the ugly state the residential real estate mortgage lending industry is in. We see the reason(s) for this are the exotic loans, fraud, reckless underwriting, thinly capitalized lenders, wholesale funding sources consolidating or simply closing their doors, Congressional hearings being scheduled … it truly is a mess … and like the old saying goes, industry wide everybody has an opinion on WHY? Here’s mine:Today’s LO
    something they don't like -- which is usually when it's a message from an unknown inside sales rep. What to do?

    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect

    Paralegals and Secretaries – An Exploration of Earnings
    Income for paralegals and legal assistants varies, depending on education and training, work experience, geographic location, and the employer by size and type. Typically, paralegals working for large metropolitan law firms earn more in salary and benefits. According to the U.S. Department of Labor in May 2004, “full-time wage and salary paralegals and legal assistants had median annual earnings, including bonuses, of $39,130. The middle 50 percent earned between $31,040 and $49,950. The top 10 percent earned more than $61
    The good news is that there are some rules you can follow that will give you the best chance at getting your prospect to maybe call you back.

    And I say maybe because people are simply too busy to call people back -- especially a sales calls.

    To give yourself the best chance of being one of the lucky few who do get called back, follow the 5 Golden Rules of voicemail messages, and cross your fingers -- a little luck never hurts.

    Golden Rule #1 -- Be specific.

    It is imperative to do some research and leave a message that specifically addresses a problem or even

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