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  • Casual Articles - Telemarketing Gurus Get A Clue - Mark McCormack Is Dead

    Is Your Message Getting Through?
    As a sales coach, I often hear a sales representative make the excuse for a lost sale, that their prospect just did not listen to their presentation. Most psychologists suggest that, “Effective communication occurs when the receiver receives the message the sender intended to send.” From t
    is very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is

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    What I love about telephone sales and the gurus that dwell in this bizarre micro-culture is the fact that they’re almost hermetically sealed off from contemporary life.

    Talk about frogs that slowly boil to death, the telemarketing industry was in denial about the necessity for self-regulation and improvements in its residential calling campaigns until the very moment the Do Not Call Registry was created.

    And if you track some gurus, you can’t help but wonder if they’ve opened a new book in the last thirty years.

    Example: I just finished reading a newly-posted online article in which the writer castigates sports agent Mark McCormack for saying you can’t close big deals by phone.

    The problem with the article isn’t its position on that “issue.”

    My book, YOU CAN SELL ANYTHING BY TELEPHONE! fully addresses that matter.

    Of course big and small deals can be, and should be closed over the phone.

    I can’t believe that the phone guru critiques McCormack as if he were standing in front of him, at this very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is

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    bout the necessity for self-regulation and improvements in its residential calling campaigns until the very moment the Do Not Call Registry was created.

    And if you track some gurus, you can’t help but wonder if they’ve opened a new book in the last thirty years.

    Example: I just finished reading a newly-posted online article in which the writer castigates sports agent Mark McCormack for saying you can’t close big deals by phone.

    The problem with the article isn’t its position on that “issue.”

    My book, YOU CAN SELL ANYTHING BY TELEPHONE! fully addresses that matter.

    Of course big and small deals can be, and should be closed over the phone.

    I can’t believe that the phone guru critiques McCormack as if he were standing in front of him, at this very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is

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    years.

    Example: I just finished reading a newly-posted online article in which the writer castigates sports agent Mark McCormack for saying you can’t close big deals by phone.

    The problem with the article isn’t its position on that “issue.”

    My book, YOU CAN SELL ANYTHING BY TELEPHONE! fully addresses that matter.

    Of course big and small deals can be, and should be closed over the phone.

    I can’t believe that the phone guru critiques McCormack as if he were standing in front of him, at this very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is

    Are You Losing Business?
    As a small business owner, you are grateful for all of your clients or customers. But did you know that small business lose over 62% of sales because they don’t follow up? You are caught up in the business of running your business you don’t take the time to follow up with your clients.y book, YOU CAN SELL ANYTHING BY TELEPHONE! fully addresses that matter.

    Of course big and small deals can be, and should be closed over the phone.

    I can’t believe that the phone guru critiques McCormack as if he were standing in front of him, at this very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is

    The Truth about Pink Sheets stocks
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    is very moment.

    McCormack’s ideas are old hat. When he signed Arnold Palmer, getting a few million for a sports star was a big deal. Now, in a post Alex Rodriguez era, so-so players pull down 50-70 million dollar deals.

    More important, McCormack is LONG DEAD, having passed on in 2003.

    In his article, the solicitation scribe urges Mr. McCormack to “Get a clue.“ For that to happen, the agent would either have to be reincarnated or be signed-up for a special membership in the Psychic Friends Network.

    (Read the BBC’s McCormack obituary here: http://news.bbc.co.uk/sport2/hi/front_page/3035005.stm)

    Quoting the dead is no sin. Recently, I quoted Aristotle and Plato in my articles.

    But I have the good sense to not chastise them as if they’re still throwing the discus around at the local country club.

    There is, of course, another possibility, and that is that the phone guy’s article was written well before 2003 and he hasn’t updated it.

    Maybe he should see what a current agent like Scott Boras says about the power of the phone.

    But that would require reading something new or trying to do a phone interview with that luminary.

    Nah, let’s just rehash yesterday’s information and see if people will keep buying it.

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