Casual Articles - Business

Public Relations and Crisis Management Considered
When is public relations most critical? Well during crisis mode of course when the client, corporation or public figure is in dire straights and becoming a media football and something must be done quick. But what can you do? If you w

the largest army wins. That doesn't mean, howeve

Cash Flow Control - Essential For Survival
Effective small business administration is vital to keep your business alive during thin trading times and, growing safely when times are good.The business has to be tightly run, with emphasis on cash flow control. Many busine

One of the most asked questions I get is how many sales people does it take to get the revenue numbers needed. Personally, I believe in large sales forces because in highly competitive situations the largest army wins. That doesn't mean, however

My Favorite Books On Book Marketing and Promotion Every Author Must Read
As a book marketing guy and book publicist it’s imperative for me to keep up with all of the great books and magazine articles being published on the topic of book marketing.I’ve read dozens and dozens of books on book marketin

sales people does it take to get the revenue numbers needed. Personally, I believe in large sales forces because in highly competitive situations the largest army wins. That doesn't mean, howeve

Wow! Is That ME? - Creating a Powerful One-Page Bio
First of all, what is a bio sheet and why do you need one? A bio sheet is a one page description of who you are--your background and achievements. Your bio is an important part of how you present yourself to potential clients. You ma

bers needed. Personally, I believe in large sales forces because in highly competitive situations the largest army wins. That doesn't mean, howeve

Three Simple Ideas That Increase Profit... FAST!
Are you spending more time trying to get new clients than actually working with them?If the answer is yes, then these three simple ideas will help you.First, have you ever asked for something and got something different

forces because in highly competitive situations the largest army wins. That doesn't mean, howeve

Using Your Friends To Your Advantage
Helpful friends are great. They’re there to offer advice and support, and generally listen to your complaints or concerns about looking for a job. However when heading on the interview trail, you might want to enlist a few of them f

the largest army wins. That doesn't mean, however, that you can go out and hire 100 sales people if all you can possibly sell this year is a million dollars if everything goes right. So how do you decide how large a staff you need?

The fi

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People tend to be aware that there are financial benefits to corporations for donating to charities and that corporations want to be good, forward-acting citizens. What people—and many organizations—don’t realize yet is that there are still other motivators and benefits for corporate giving.

When you first start out on your business venture, money is usually tight but you still need to advertise. One of the most affordable, yet very effective, ways to begin your advertising campaign is with flyers...

This is the second and last part of the series on marketing techniques that cleaning services companies can employ and how successful they are likely to be.

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