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Casual Articles - Energize Your Organization
The Job-Seeker's Toolkit
It's tough out there in the job market, and it's critical to be prepared with the right tools. Of course, you need an up-to-date resume and some interview attire, but that's not all. Here are ten things that every job seeker must have:1) a grown-up, non-free email account. Nothing at hotmail or msn, and nothing with “sailinggirl” or “babytoasty” in it.2) a voicemail system that you listen to regularly, with a message that’s not too silly.3) a job search business card - even if you are already employed and you have a company business card. Go to www.vistaprint.com and get the free business cards there (you have to pay for shipping) with your name, email address, phone number, and three bullet points on them. The bullet points should highlight the three most compelling points about you - for instance Marketing Research Professional; Agency and In-House Experience; and Fanatical About ROI.4) membership in the online network WorldWIT (it’s free: sign up at www.worldwit.org) - just join whichever chapter is closest to you.5) membership in LinkedIn
he answer is not in the workers, but in your organization. Employee motivation iIt's tough out there in the job market, and it's critical to be prepared with the right tools. Of course, you need an up-to-date resume and some interview attire, but that's not all. Here are ten things that every job seeker must have:1) a grown-up, non-free email account. Nothing at hotmail or msn, and nothing with “sailinggirl” or “babytoasty” in it.2) a voicemail system that you listen to regularly, with a message that’s not too silly.3) a job search business card - even if you are already employed and you have a company business card. Go to www.vistaprint.com and get the free business cards there (you have to pay for shipping) with your name, email address, phone number, and three bullet points on them. The bullet points should highlight the three most compelling points about you - for instance Marketing Research Professional; Agency and In-House Experience; and Fanatical About ROI.4) membership in the online network WorldWIT (it’s free: sign up at www.worldwit.org) - just join whichever chapter is closest to you.5) membership in LinkedIn
Creative Offline Marketing - Part I
Package Inserts – If you’re going to mail out a product or package to a customer anyway, always tuck a sales letter for another product in the package. It won’t cost you any more, and when your customer receives that package, he or she will be pleased with the product (assuming your product isn’t junk) and be more favorable towards another purchase from you. You can also joint venture with other companies that target your niche market and get them to include your insert when shipping their product.Mini-seminars – A great way to bundle up all of your products and services and sell them from the platform. It’s very inexpensive to rent a hall and put on a 2 hour presentation for your target market on something that interests them. You position yourself as the expert, and you get to pitch your products and services. Be sure to record the event and offer it to other prospects who may not be able to attend the presentation in person.JP Maroney (http://www.jpmaroney.com) did this for a shoestring cost and raked in six figures as a result. Michel Fortin (http://www.succe
No matter what you do, it seems, your employees do only what’s absolutely necessary to get along. You’ve handed out raises across the board year after year. You’ve been as generous as you can be with various incentives. Now you’re at wits end. You ask in frustration, “What will it take to motivate my employees?”Package Inserts – If you’re going to mail out a product or package to a customer anyway, always tuck a sales letter for another product in the package. It won’t cost you any more, and when your customer receives that package, he or she will be pleased with the product (assuming your product isn’t junk) and be more favorable towards another purchase from you. You can also joint venture with other companies that target your niche market and get them to include your insert when shipping their product.Mini-seminars – A great way to bundle up all of your products and services and sell them from the platform. It’s very inexpensive to rent a hall and put on a 2 hour presentation for your target market on something that interests them. You position yourself as the expert, and you get to pitch your products and services. Be sure to record the event and offer it to other prospects who may not be able to attend the presentation in person.JP Maroney (http://www.jpmaroney.com) did this for a shoestring cost and raked in six figures as a result. Michel Fortin (http://www.succe
The answer is not in the workers, but in your organization. Employee motivation is
'Gold' Standard Customer Service is Still Key to Growing Your Business
The advent of the internet has changed the mortgage industry but a good customer service proposition is the key to achieving your business aims and ignoring this will set your business up to fail.I used to be a mortgage broker and used to spend my time developing my business via word of mouth. Then the internet came along and like everyone else, I felt that if I didn't jump on the information super highway then i would miss out on making my fortune. Now you probably know what is coming next! Time went on and I had the greatest, most whizz bang website in the world. All bright primary colours and mission statements, etc. I was so impressed with this site that I didn't realise that it wasn't getting many hits. There were no leads. No enquiries. Pretty poor if the truth is told and I felt so deflated. Now, I realise that search engine optomisation is a whole new ball game and in my opinion, an art in itself.The best thing about this experience was; I had to learn to market my company all over again. Word of mouth was still going to play a big part in my future succ
ary to get along. You’ve handed out raises across the board year after year. You’ve been as generous as you can be with various incentives. Now you’re at wits end. You ask in frustration, “What will it take to motivate my employees?”The advent of the internet has changed the mortgage industry but a good customer service proposition is the key to achieving your business aims and ignoring this will set your business up to fail.I used to be a mortgage broker and used to spend my time developing my business via word of mouth. Then the internet came along and like everyone else, I felt that if I didn't jump on the information super highway then i would miss out on making my fortune. Now you probably know what is coming next! Time went on and I had the greatest, most whizz bang website in the world. All bright primary colours and mission statements, etc. I was so impressed with this site that I didn't realise that it wasn't getting many hits. There were no leads. No enquiries. Pretty poor if the truth is told and I felt so deflated. Now, I realise that search engine optomisation is a whole new ball game and in my opinion, an art in itself.The best thing about this experience was; I had to learn to market my company all over again. Word of mouth was still going to play a big part in my future succ
The answer is not in the workers, but in your organization. Employee motivation i
Good Communications Skills Can Lead to New Drug Representative Jobs
Are you stuck in a job behind a desk that involves writing countless reports or time in front of a computer screen all day? Are you tired of being in an office environment seeing the same company faces all the time? Do you envy those who have jobs that take them outside the office meeting with different people each day?If you have good communications skills both verbally as well as written (and would like to utilize your verbal skills more often), then a new job as a drug representative for a pharmaceutical company may just be right for you. Drug representatives promote the use of medical products of pharmaceutical companies to customers such as doctors and pharmacists.The job is considered a high level corporate sales position that requires intensive training in science and selling techniques which drug companies provide for their sales forces. After all, drug representatives must converse about their products at the same level as the medical professionals they do business with.There are many perks and benefits when working as a drug representative in the
’ve been as generous as you can be with various incentives. Now you’re at wits end. You ask in frustration, “What will it take to motivate my employees?”Are you stuck in a job behind a desk that involves writing countless reports or time in front of a computer screen all day? Are you tired of being in an office environment seeing the same company faces all the time? Do you envy those who have jobs that take them outside the office meeting with different people each day?If you have good communications skills both verbally as well as written (and would like to utilize your verbal skills more often), then a new job as a drug representative for a pharmaceutical company may just be right for you. Drug representatives promote the use of medical products of pharmaceutical companies to customers such as doctors and pharmacists.The job is considered a high level corporate sales position that requires intensive training in science and selling techniques which drug companies provide for their sales forces. After all, drug representatives must converse about their products at the same level as the medical professionals they do business with.There are many perks and benefits when working as a drug representative in the
The answer is not in the workers, but in your organization. Employee motivation i
Franchise Security – Why You Must Have It and What You Must Do
Security is so important that it has to be addressed from the very first day you start planning your new franchise business. Over the years the franchise industry has developed security safeguards and operations that are highly effective and most franchisors now have as a matter of course well developed, tried and tested security procedures. There is now a very active Security Industry, which has grown up around this need for protection, and ranges from local, to large national and multi-national companies.The most common security issue you will face every day can be the most soul destroying of all, and that is; Internal Theft by Your Employees. Your franchise employees are 15 times more likely to steal from you than are your customers, so you need to thoroughly investigate the background of prospective employees for you franchise business. Check personal and credit references and most of all check with former employers, teachers, all referees and if possible the local police.It is a challenge but, Promote a Theft-Free Culture while maintaining a
d. You ask in frustration, “What will it take to motivate my employees?”Security is so important that it has to be addressed from the very first day you start planning your new franchise business. Over the years the franchise industry has developed security safeguards and operations that are highly effective and most franchisors now have as a matter of course well developed, tried and tested security procedures. There is now a very active Security Industry, which has grown up around this need for protection, and ranges from local, to large national and multi-national companies.The most common security issue you will face every day can be the most soul destroying of all, and that is; Internal Theft by Your Employees. Your franchise employees are 15 times more likely to steal from you than are your customers, so you need to thoroughly investigate the background of prospective employees for you franchise business. Check personal and credit references and most of all check with former employers, teachers, all referees and if possible the local police.It is a challenge but, Promote a Theft-Free Culture while maintaining a
The answer is not in the workers, but in your organization. Employee motivation i
How You Should Show Computer Training On Your Resume!
In a world where job security is no longer guaranteed many people are now realizing how important it is to have an up to date resume. Gone are the days where you work for one employer for 30 years, now it’s a dog eat dog world and at anytime, anyone of us could find ourselves out on the street looking for work. As an employer I realize just how difficult it can be to keep your employees job safe in such an uncertain world when you can have a customer go broke and not pay you hundreds of thousands of dollars. None of us are really safe, even employers can find themselves looking for a job.Nevertheless one of the key things that I say to all of my team is that you must take every opportunity that is presented to you. For example, if an employer offers you to do some training, take it with open arms because you never know when you might be offered it, even if you have to do it after hours. It amazes me in this day and age how some people knock back doing training simply because they are too lazy. I know dealing with the Defence forces in Australia, many
he answer is not in the workers, but in your organization. Employee motivation is usually treated as a problem of the individual worker. Motivation programs and initiatives try to inspire employees to work harder, but they do nothing about the work conditions that continue to demotivate those same employees.In a world where job security is no longer guaranteed many people are now realizing how important it is to have an up to date resume. Gone are the days where you work for one employer for 30 years, now it’s a dog eat dog world and at anytime, anyone of us could find ourselves out on the street looking for work. As an employer I realize just how difficult it can be to keep your employees job safe in such an uncertain world when you can have a customer go broke and not pay you hundreds of thousands of dollars. None of us are really safe, even employers can find themselves looking for a job.Nevertheless one of the key things that I say to all of my team is that you must take every opportunity that is presented to you. For example, if an employer offers you to do some training, take it with open arms because you never know when you might be offered it, even if you have to do it after hours. It amazes me in this day and age how some people knock back doing training simply because they are too lazy. I know dealing with the Defence forces in Australia, many
Discover the flaws in your organizational systems that are demotivating your employees
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