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  • Casual Articles - Power Pointers for Story Selling

    What Would You Do If You Didn't Have To Work?
    The answer to that is simply what ever you want! Yesterday, Monday, I took my family out to watch Shrek 3. I took them to the 2pm showing. Now that may seem like something little, but for me, it is huge. How many Dad’s were at work away from their families? I know where I would have been. I would have been out making someone else money while being paid peanuts worrying about whether or not I would be able to have the money I needed to make the bills, especially if my family went to the movies. I’m not joking. That is how bad it was.But that’s not how it is now. I choose when I work and when I play. Well, I mostly play because I only w
    big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting
    Entrepreneurs, Learn This Lesson - Don't Sweat The Small Stuff
    Is the pressure of being in business getting to you? Do you feel like you have the weight of the world on your shoulders? Do you lie awake nights with a thousand points of worry flashing through your poor, tired brain? Welcome, my friend, to the wonderful world of entrepreneurship. Come on now, you really didn’t think it was going to be that easy, did you?Forget all those reasons you’ve heard as to why businesses fail. It’s the pressure of entrepreneurship that sends many folks running back to the supposed security of a real job. I’ve seen perfectly good businesses flushed down the tubes simply because the owner couldn’t handle
    Nothing disarms and invites an audience in more than humor. We are instantly drawn to people we think are funny. We enjoy listening to humorous individuals and hearing what they have to say. Humor grabs attention, creates rapport and makes a message more memorable. It can also relieve tension, enhance relationships and motivate people.

    If you've got an important message to share, humor can give you a huge advantage. The actor John Cleese once said, "If I can get you to laugh with me, you like me better, which makes you more open to my ideas. And if I can persuade you to laugh at the particular point I make, by laughing at it you acknowledge its truth." Don't use humor just to get a laugh out of your prospects. In humor, there is so much potential for influence. Armed with humor, you can provide special insights or teach important principles.

    Humor must be used cautiously, however. If used properly, it will help your audience to like you. If used ineffectively or inappropriately, however, it can be a big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting
    How To Deliver Top-Notch Presentations - No Matter What the Topic
    Learning how to give an interesting and top-notch presentation is a skill that is acquired through practice. The key to presentations is that it isn't always what you say. Sometimes it is how you say it. If you don't believe it, then try a little experiment with yourself. Turn your television on but mute the sound. Flip through the channels and watch shows, movies and commercials without the sound. While you don't know exactly what is happening without the sound, you do get a perspective from some of the scenes that you can see but not hear.Here's a little more reinforcement of the point. You walk into class one day and your professor
    memorable. It can also relieve tension, enhance relationships and motivate people.

    If you've got an important message to share, humor can give you a huge advantage. The actor John Cleese once said, "If I can get you to laugh with me, you like me better, which makes you more open to my ideas. And if I can persuade you to laugh at the particular point I make, by laughing at it you acknowledge its truth." Don't use humor just to get a laugh out of your prospects. In humor, there is so much potential for influence. Armed with humor, you can provide special insights or teach important principles.

    Humor must be used cautiously, however. If used properly, it will help your audience to like you. If used ineffectively or inappropriately, however, it can be a big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting
    Talent Management Functions Like the Kidney
    Talent management functions like the kidney that hires the good personnel and fires the bad ones.The two kidneys are the vital organs in the body amongst other functions cleanse the blood of toxins and keep it chemically balanced. The kidneys are sophisticated reprocessing machines and process the blood to filter out the wastes and extra water. Similarly a good talent management system will hire the good personnel, retain them and remove the bad ones.Good management is not just about recruiting the right people to do the right jobs. This is particularly important during challenging times when staff budgets are cut t
    e better, which makes you more open to my ideas. And if I can persuade you to laugh at the particular point I make, by laughing at it you acknowledge its truth." Don't use humor just to get a laugh out of your prospects. In humor, there is so much potential for influence. Armed with humor, you can provide special insights or teach important principles.

    Humor must be used cautiously, however. If used properly, it will help your audience to like you. If used ineffectively or inappropriately, however, it can be a big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting
    How To Exponentially Increase Your Brand Awareness Part 1
    Branding is a vital part of every successful company. Every year, companies spend billions marketing their brand and product through advertising, marketing and by being out there. Unfortunately for us, there are so many companies out there and all of them are screaming for attention.The vital question is, in the sea of competitors, how can you successfully remove yourself from the pack and make others acknowledge your existence and thereby exponentially increasing your brand awareness?Brand awareness is definitely a vital point in distinguishing yourself from the pack and it involves many less tangible aspects of you and your c
    nfluence. Armed with humor, you can provide special insights or teach important principles.

    Humor must be used cautiously, however. If used properly, it will help your audience to like you. If used ineffectively or inappropriately, however, it can be a big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting
    Firing and Termination: How to Overcome Your Fear
    OVERCOMING FEAR OF FIRING “It was obvious that this employee could not relate well to clients. But I could not bring myself to fire him.… and while I wavered, things only got worse for everyone in the department.” Having to fire someone is one of the most difficult actions any manager or executive may have to take. It is an action that many manager’s find endless excuses to avoid, as did the executive quoted above. Yet, in certain cases it is unavoidable. Firing is a managerial art that many otherwise successful supervisor’s neglect to develop.WHEN IS FIRING APPROPRIATE? Most people take pride in and care about their job responsibilit
    big turn off. The instant you irritate or offend your audience members, it's over. Nothing you say or do from that point forward will rectify the damage done. Worse, they'll always remember you as a bad comic. Be sure that you have good material before attempting to incorporate humor into your presentations. Also, cater your comedy to your audience. What would they find funny? What are some inside experiences they share that you could draw humor from? Use humor that will evoke chuckles and lightheartedness but that is still built on truth. It is a very wise idea to test the comedic waters on friends or family to make sure your humor works!

    Another technique that is sometime used in story selling is the instillation of fear. As manipulative as it may sound, fear definitely motivates others when it is used properly. I would strongly caution against creating a false sense of fear, however. Doing so truly is manipulative, and by instilling false fear you will lose your audience's long-term trust. Use fear only if the threat is real and if it is in the best interest of the audience to be forewarned. For example, doctors sometimes have to be straightforward with their patients about the impending worst-case scenario if they don't get in shape. It's scary to hear, but the pat

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