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Casual Articles - Reviving Dead Clients
How convincing are you? Do you think you could generate more business sales and be more influential if you were more persuasive? Persuasion comes from having a strong belief or conviction either in yourself or the product or service you’re selling.One of the best ways to have belief in what you are selling is to first derive a benefit from your own personal usage. Because you have tested the product or service firsthand, then you are able to speak from your heart and the conviction of your belief will inevitably come across in your voice.It is also vital that you have a thorough knowledge of what you are selling; know your products well and your presentation will be flawless. If you have no interest in what you are selling then you probably should not sell these products. Find something in which you have an interest and if yo
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that t
If you like photography and you would like to find freelance photography jobs, there are many options in the market. Of course, there are a lot of professional photography jobs, but there are also other smaller options for those people who would like to make money from freelance photography jobs.Everyone who loves photography can become a photographer, you need to choose a special field like, family or wedding photographer. You can make money very easy, by taking pictures of things that you like such as babies, nature or animals. People who love scuba diving, can become an underwater photographer if they wish it.For people who like taking pictures and who would like to start a career in photography, there are many different ways to find freelance photography jobs, you can find all variety of jobs depending
Clients can quit contacting you for a number of reasons:
They had a bad experience.
They no longer need your product or service.
As their needs evolved, they believed your company no longer could offer what they need.
They just got busy and forgot about you.
You can see how important it is to have a communication process to stay in contact with clients as some quit calling for the sole reason of “out of sight, out of mind.” Think about all the vendors that you’ve stopped buying from for no real reason. It happens to everyone.
There are clients that you have consciously let go because they are bad clients. I recommend consistently “firing” the bottom 5-10 percent of your client base as a regular practice. But most consultants have an attrition rate higher than that.
Make a Target List
Go through your database making a careful list of clients you have done business with in the past but are no longer buying from you. Cross out those relationships that you have no interest in reviving. Next, categorize the remaining list using the following parameters:
Don’t know why they’re inactive
Was a problem but you thought you resolved it
Was a problem but you didn’t resolve and would like to win them back
Determine how much the client spent with you.
Date of last purchase. You’ll want to focus on more recent clients first and work through to a point of diminishing return.
The first thing you need to do is get excited. With a little diligence you can revive 25-50 percent of these clients and dramatically increase your revenue base. The key is humility, sincerity and resolve.
The Disgruntled Client:
Understanding What They Want
Before you contact the inactive client it’s important to spend some time focused on the outcome. You need to be prepared and anticipate their reaction to your call. Disgruntled clients have certain needs that have to be met before they become active again. Below is a checklist to review before you make each call:
They want to be regarded and respected
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that th
If you own a small business in a very competitive industry or if you market on the Internet then obviously you have seen quite a bit of marketing copycats in your industry. It seems that it is almost to the point that over 90% of all the marketing on the Internet in each marketing sector is completely the same. In fact, it is often so similar it is hard to tell which company is which.Recently, a couple of marketing for theorists had decided that if 97% of all the marketing on the Internet is exactly the same, then the 3% who are the innovators will stand out by quite a lot. Indeed this may be true. The 3% does will show up as unique simply because of all the copycats. I wonder how the top Internet marketing entrepreneurs deal with this on their web sites. After all, every time they do something every other online site tries to copy
There are clients that you have consciously let go because they are bad clients. I recommend consistently “firing” the bottom 5-10 percent of your client base as a regular practice. But most consultants have an attrition rate higher than that.
Make a Target List
Go through your database making a careful list of clients you have done business with in the past but are no longer buying from you. Cross out those relationships that you have no interest in reviving. Next, categorize the remaining list using the following parameters:
Don’t know why they’re inactive
Was a problem but you thought you resolved it
Was a problem but you didn’t resolve and would like to win them back
Determine how much the client spent with you.
Date of last purchase. You’ll want to focus on more recent clients first and work through to a point of diminishing return.
The first thing you need to do is get excited. With a little diligence you can revive 25-50 percent of these clients and dramatically increase your revenue base. The key is humility, sincerity and resolve.
The Disgruntled Client:
Understanding What They Want
Before you contact the inactive client it’s important to spend some time focused on the outcome. You need to be prepared and anticipate their reaction to your call. Disgruntled clients have certain needs that have to be met before they become active again. Below is a checklist to review before you make each call:
They want to be regarded and respected
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that t
Writing and distributing articles is one of the best ways to generate interest in your business, gain quality incoming links to your website, and increase your page rank all at the same time.Unfortunately, with so much hype about article marketing it’s easy to become confused about how it really works and what you can do to create a successful article marketing campaign.Search engine technology has improved tremendously, which means that link farms, link exchanges, Meta tags (not as important as they once were, but are still recommended), and cheating are quickly becoming a thing of the past. For instance, when Google’s robots crawl the Internet they are no longer simply considering the amount of links pointing to your website, they are getting smart enough to read what is actually on your website. So if you have your link on
Don’t know why they’re inactive
Was a problem but you thought you resolved it
Was a problem but you didn’t resolve and would like to win them back
Determine how much the client spent with you.
Date of last purchase. You’ll want to focus on more recent clients first and work through to a point of diminishing return.
The first thing you need to do is get excited. With a little diligence you can revive 25-50 percent of these clients and dramatically increase your revenue base. The key is humility, sincerity and resolve.
The Disgruntled Client:
Understanding What They Want
Before you contact the inactive client it’s important to spend some time focused on the outcome. You need to be prepared and anticipate their reaction to your call. Disgruntled clients have certain needs that have to be met before they become active again. Below is a checklist to review before you make each call:
They want to be regarded and respected
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that t
You have decided to strike it out on your own and set up a business consultancy. Chances are you want to look at getting your own office premises. Besides ensuring that your rental payment does not create serious cash-flow problems in the medium term, you have to look out for these other factors:The anchor tenant:Every office building will have a few anchor tenants. It is important to find out from the building management when their lease will end. The reason is that these anchor tenants collectively create the image of the office building to the public and will generate the initial customer traffic for your company. Their presence will also be factored in the quotation of the rental payment.Office Supplies:You must enquire if there are tenants who can supply you with the resources for the daily operations of yo
The Disgruntled Client:
Understanding What They Want
Before you contact the inactive client it’s important to spend some time focused on the outcome. You need to be prepared and anticipate their reaction to your call. Disgruntled clients have certain needs that have to be met before they become active again. Below is a checklist to review before you make each call:
They want to be regarded and respected
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that t
Why are we awestruck with money and wealth? Power. People are enthralled by it. Everyone is captivated by it or spellbound by its raw ability to change circumstances and conditions. However, for most of us, wealth is a very elusive goal. It is like the mystical unicorn or the legendary fountain of eternal youth. For most people finding wealth is the Holy Grail quest with which they live by.Here are down to earth, hard and irrefutable principles on wealth. Let these things be life principles that you will live by. Take them as your own, and let the ideas transform you. Practice this on a daily basis until it becomes a lifestyle. You should try and live with these principles, in order for them to be effective.1. Sow seeds.One of the most important thing to do is to invest. We can learn a lot from a farmer. A farmer
They want you to make things right
They want to be listened to and heard (two different things)
They want to insure that the problem doesn’t happen again
They want you to understand the problem and why they would be upset
Don’t defend yourself or make excuses. Acknowledge that it shouldn’t have happened. You should be prepared to make an offer to resolve the problem and communicate your willingness to go great lengths to win them back.
Making Contact
The next step is to simply pick up the phone. Call them and ask to meet face to face. Assure them that they are a valuable client and that you’d like to know if there is anything that is keeping them from doing business with you. You must communicate your absolute sincerity and concern.
If the client had a bad experience, regardless if it was your fault, try to make it right. Offer to refund their money, correct the problem and give them a discount against future services or whatever would be appropriate in your particular situation.
Apologize no matter whose fault it is. The client is always right. They write the checks and in an economy that is driven by customer satisfaction, you have to go the extra mile to stand above your competitors.
Be prepared for the fact that you will not resolve every situation. You may get screamed at or abused. Stay the course, be calm and reiterate your sincere apologies. In some cases there will be no possibility of reactivating them or getting a rational response to your call. If you are professional and earnest, the worst that can happen is they will feel better about the situation and won’t complain to their associates about your company, which can be damaging. Send the people a sincere letter thanking them for assisting you in identifying problem areas with your company.
You’re in the Spotlight, So You Better Shine
If they do agree to accept your effort to resolve the issue, whether it’s in the form of redoing the work or free products and services, then you must be exemplary in the execution of the promise. Get a clear understanding of your commitment and the timeframe for its completion. You must go the extra mile here.
Communicate when you’ve fulfilled your obligation, thanking them for the opportunity to clear up the problem. Send a sincere letter reiterating your appreciation for working with you to resolve the misunderstanding. Depending on the type of work you do, simply maintain regular contact to inquire if everything is working, and if there is anything you can do to be of service.
Getting in Touch with Old Friends
Often you’ll find that former clients are having financial or other difficulties that have prevented them from continuing business with your company. Express your genuine and personal response to their problems and find out if there is anything you can do to help. People remember who was around when they were down. A small gesture here goes miles in referrals or when they
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