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  • Casual Articles - Cracking The Billable Hours Ceiling

    Outsourcing And (Reducing) Transaction Costs
    Ronald Coase, the Nobel Prize winner of economics in 1992, brought the transaction cost theory to the world (or at least this transaction cost theory has been assigned to him). This theory postulates (amongst other things) that organizations exist because of market inefficiencies.Coase dedicated much of his studies to the differences between the economic systems and firms. Transaction costs link both of these:Transaction costs, in my view, become the
    rain-the-trainer packages.

  • Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about wha
    Commercial Radio
    Radio has always been popular. It has always been a good source of news, music, story telling and fun. Even nowadays with all the new inventions and technology that are available a lot of people listen to radio regularly. There are now may sources to get information from or relax to, but radio still keeps a strong position in a number of audience however with Internet and television its’ popularity decreased a little.Commercial radio is a relatively newcomer
    How many of you made as much money as you wanted to last year? Don't be shy; raise your hands. Hmm, I don't see too many hands out there. What would you say is the cause of this gap between your goals and your earnings?

    While you could certainly name the economy or inadequate marketing as the culprit, I'd like to suggest a third alternative. It may be the constraints of the billable hours model that keep you from your financial goals.

    Let's face it, there are only so many hours you can actually bill to clients. For example, the national average for consultants is 22 billable hours per week. You can only raise your rates so high and still find enough customers. And if you spend more time on marketing, that's less time you have available to bill.

    But there's a way out of this trap. No matter what type of business you're in, you can use intellectual property to crack the billable hours ceiling. Here are just some of the ways to start tapping into this resource today:

    1. Package your process. What if every time you began work with a new client, they paid an up-front fee before you spent even one hour with them? If you sell a process rather than your time, clients will pay for access to your previously developed materials. Examples are workbooks, forms, assessments, surveys, games, self-paced programs, and train-the-trainer packages.

    2. Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about what
      Project Management - Winning the Project
      The big day has arrived, the day on which your customer decides which of the competing bidders has won his new project. As the Project Manager, you may or may not be the first to hear the news. Customers work differently. Sometimes a member of the customer’s staff, or more than one, will “whisper” the news to his opposite number in the bidding company and sometimes full protocol will be observed, with a formal communication being sent from the customer’s Contracts
      alternative. It may be the constraints of the billable hours model that keep you from your financial goals.

      Let's face it, there are only so many hours you can actually bill to clients. For example, the national average for consultants is 22 billable hours per week. You can only raise your rates so high and still find enough customers. And if you spend more time on marketing, that's less time you have available to bill.

      But there's a way out of this trap. No matter what type of business you're in, you can use intellectual property to crack the billable hours ceiling. Here are just some of the ways to start tapping into this resource today:

      1. Package your process. What if every time you began work with a new client, they paid an up-front fee before you spent even one hour with them? If you sell a process rather than your time, clients will pay for access to your previously developed materials. Examples are workbooks, forms, assessments, surveys, games, self-paced programs, and train-the-trainer packages.

      2. Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about wha
        Managing Your Internet Business for Success
        There are people who insist that they work because they love what they do, and that may be true. But, stop paying them and how long will they continue loving it? Call me cynical, but I just do not buy it.I know I started my internet businesses with the aim of making a decent income (okay I wanted to make a killing, okay? Fine!) The only problem is, sometimes to make a killing you end up killing others financially and, depending on how far in debt they are, it c
        mers. And if you spend more time on marketing, that's less time you have available to bill.

        But there's a way out of this trap. No matter what type of business you're in, you can use intellectual property to crack the billable hours ceiling. Here are just some of the ways to start tapping into this resource today:

        1. Package your process. What if every time you began work with a new client, they paid an up-front fee before you spent even one hour with them? If you sell a process rather than your time, clients will pay for access to your previously developed materials. Examples are workbooks, forms, assessments, surveys, games, self-paced programs, and train-the-trainer packages.

        2. Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about wha
          What People Believe Can Bring You Success
          Just think about it.If I come to believe that you really didn't dump those chemicals in the river, I'll probably stop picketing your business.Or, if I now believe you actually care about me as an employee, I may stay with the company.And if I become convinced that you provide quality service at a fair price, I'll probably do business with you.All of which means that what I think about you - what perceptions of you I hold in my mind -
          age your process. What if every time you began work with a new client, they paid an up-front fee before you spent even one hour with them? If you sell a process rather than your time, clients will pay for access to your previously developed materials. Examples are workbooks, forms, assessments, surveys, games, self-paced programs, and train-the-trainer packages.

        3. Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about wha
          Selling Without Selling
          Have you even watched some sales people as they sell and you think to yourself they do not appear to be selling anything at all? Sure, they are a salesperson or account executive or whatever their fancy title for sales person says on their business card. They certainly are not hiding anything, they are selling and everyone knows it.The prospect and potential customer and anyone else who is watching; yet they seem so smooth you wonder what are they doing and how
          rain-the-trainer packages.

        4. Give a class. When you assemble a group of people to learn together, you can earn more per hour than working with them separately. Classes can be given at your office, at a rented (or borrowed) facility, on the phone, or on the web. Your market for classes is not just your clients -- think about what you could teach your colleagues as well.

        5. Record a tape, CD, or video. The simplest way to make recordings is to capture your live classes or speaking engagements on audio or video. Make your unedited recordings available immediately on the web or by phone. More polished recordings can be made with the help of a local studio or editor, or you can learn to do this yourself with the right equipment.

        6. Write a white paper, workbook, or booklet. Short publications like these are easily within your reach, even if you don't consider yourself a writer. A simple 20-page booklet might have as few as 4000 words in it. If you've written four articles to promote your business, you've probably already written this much. These are perfect formats for e-books, which cost you nothing to print.

        7. Author a book. This might seem an impossible task, but if you write one page a day, five days a week, at the end of a year you'll have a full-length book. If writing isn't your strong point, find an editor, ghost writer, or even a co-author who has the skills you lack. You don't have to wait until your book is finished to start selling excerpts as articles and white papers.

        8. Market other people's products. If you don't yet have your own product, don't let it stop you. You can begin earning passive income by selling oth

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