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Casual Articles - Three Ways to Increase Mortgage Applications
Print advertising is essential. It engenders sales. If the public has had no previous exposure to your name or company, chances are that they will probably not choose to do business with you. You must invest in print advertising to build salesmanship. Let people see who you are. In time, they will remember you.Repetition is key in creating awareness in the public eye. You can’t publish one ad in
Every healthy direct mail fundraising program balances asking with informing. Appeal letters do the asking. And donor newsletters do the informing. But your donors will only read your newsletters if each newsletter is donor-centered and engaging. You can’t simply present news. Instead, you must write every issue with your donor in mind. To do that, avoid these three common mista
I spent years working in the mortgage industry, and my goal was to close one loan per week.
Monday through Friday I would find myself a spot in the back of the office where I could pound out my phone calls from 5:30pm until 8pm every night. My daily goal was to take at least three applications per evening, resulting in fifteen applications per week.
This is how I obtained my applications.
1. I was always prepared. Every thing that I could possibly need was at my desk. If a customer had a question about monthly payments, my mortgage calculator was right there. If a customer had a question about a particular loan program, I had my literature right there. When a customer commented on their needs and situation, my stationary was right there
If you walk the downtown of any major metropolitan city, be it New York, Chicago, Toronto, Los Angeles, or any other major city for that matter, you would be inundated with advertising – billboard ads, flyers posted to walls, transit ads, subway ads, in-store advertising, ads in washrooms, and any other place where someone can think of to get your attention.With all of the advertising that is vying f
Monday through Friday I would find myself a spot in the back of the office where I could pound out my phone calls from 5:30pm until 8pm every night. My daily goal was to take at least three applications per evening, resulting in fifteen applications per week.
This is how I obtained my applications.
1. I was always prepared. Every thing that I could possibly need was at my desk. If a customer had a question about monthly payments, my mortgage calculator was right there. If a customer had a question about a particular loan program, I had my literature right there. When a customer commented on their needs and situation, my stationary was right there
Record Management is the practice of identifying, classifying, archiving, preserving, and sometimes destroying records. There is an International Standard on records management, ISO 15489: 2001. This defines record management as, "The field of management responsible for the efficient and systematic control of the creation, receipt, maintenance, use and disposition of records, including the processes for cap
This is how I obtained my applications.
1. I was always prepared. Every thing that I could possibly need was at my desk. If a customer had a question about monthly payments, my mortgage calculator was right there. If a customer had a question about a particular loan program, I had my literature right there. When a customer commented on their needs and situation, my stationary was right there
What is risk assessment?A risk assessment is simply a careful examination of your workplace, to identify what could cause harm to people, so that you can decide as to whether you have taken enough precautions or should do more to prevent harm from being caused.Work accidents and work related ill health, can ruin lives, and seriously affect your business also, if output is lost, machinery is da
In competing for a piece of business not too long ago, my PR firm was asked to supply three samples each of recent clips, bylined articles we’d authored for clients, and press releases.For two of the three requirements, the issue was our embarrassment of riches. But for press releases, we were hard-pressed. These days, we write fewer and fewer press releases – most being the obligatory personne
It is very important to have all of your resources at your finger tips, otherwise you will be fumbling around looking for things, or putting your customer on hold, while you find what it is you need.
2. Take the edge off
When you are speaking with a potential customer, the conversation doesn’t have to be 100% business all of the time. You can take the edge off by finding something in common with your customer. If you hear a dog barking or a baby crying, make a comment about it. People love to talk about their pets and baby’s. This will relax your customer, making it easier for you to get the appropriate information from them to complete your application.
3. Ove
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