Casual Articles - Business

Use webmaster staffing to grow your online business
Some of you might be wondering what does webmaster staffing means? So just to make it clear for everyone I’ll just give you a brief introduction.Webmaster staffing is also known as staff leasing or outsourcing. It is a company that hires people who

o into more detail? Which one will cause the person you are speaking with to raise and eyebrow rather turn to look for an escape route?

Normally, I am not a big fan of using the word “I” to lead off a statemen

Picking The Design Company Which Is Right For You
So you’ve decided to go for it—you’re ready to choose a design company to create your logo and other marketing materials. It seems easy enough. After all, when you make a purchase online of, say, a book, you simply go to an online bookstore. You already know what you’re buying. But now it’s not so clear. You do a search for “d

We all work very hard on coming up with the benefits of our products or services, (Still, 95% of us do THAT wrong, but that’s for another article) but we rarely think about a personal benefit statement. Specifically, I am referring to what most people call their “elevator speech.” The elevator speech as it is called refers to that 5-7 second opportunity you have to introduce yourself when someone asks, “So Bob, what do you do?” Answer with, I sell widgets for XYZ Company,” and more than likely your conversation is either over or about to head in a different direction.

Instead of responding with “I’m a financial planner,” (dull, boring) how about “I help people create and manage wealth!” Wow! Which of these do you think creates the most interest? Which one do you think might result in you getting a follow up question, which will allow you to go into more detail? Which one will cause the person you are speaking with to raise and eyebrow rather turn to look for an escape route?

Normally, I am not a big fan of using the word “I” to lead off a statement

Make Your Mark in 60 Seconds
If you are like most business professionals you have attended a networking meeting where you are asked to describe your business, how it works and what you can do for a potential client in 60 seconds or less. As I attend these meetings, I see many competent professionals stumble because they try to say too much. Wrapped up in

, I am referring to what most people call their “elevator speech.” The elevator speech as it is called refers to that 5-7 second opportunity you have to introduce yourself when someone asks, “So Bob, what do you do?” Answer with, I sell widgets for XYZ Company,” and more than likely your conversation is either over or about to head in a different direction.

Normally, I am not a big fan of using the word “I” to lead off a statemen

Is Everyone In Your Company On The Same Page?
In order to have a successful business, as a business owner, and as a sales and marketing professional, you need to focus on what's special and different about your business. The best way to do this is to try to express your uniqueness in a single statement.Rosser Reeves was the author of the phrase, "Unique Sel

Answer with, I sell widgets for XYZ Company,” and more than likely your conversation is either over or about to head in a different direction.

Normally, I am not a big fan of using the word “I” to lead off a statemen

How to Use Color and Graphics in Your Business Proposals
Most large and small businesses have their own unique brand. This includes their logo, packaging or any other kind of graphic. Writing a good business proposal often requires some thought whether to use graphics and color.Research recommends using color and graphics except for those rare situations where the customer

ng) how about “I help people create and manage wealth!” Wow! Which of these do you think creates the most interest? Which one do you think might result in you getting a follow up question, which will allow you to go into more detail? Which one will cause the person you are speaking with to raise and eyebrow rather turn to look for an escape route?

Normally, I am not a big fan of using the word “I” to lead off a statemen

6 Steps to BIG Success
Success in today’s business world is predicated less on the systems within an organization and more on the people in the organization dedicated to making it happen. Once upon a time, not so long ago, organizations could carry the middling performer as long as the superstars were performing at high levels. With downsizing and gl

o into more detail? Which one will cause the person you are speaking with to raise and eyebrow rather turn to look for an escape route?

Normally, I am not a big fan of using the word “I” to lead off a statement, but here it is almost a requirement. If you can come up with a better way to start, then by all means use it.

My personal statement is “I help sales professionals make more money…and work less.” It’s not perfect and has gone through numerous revisions and will go through numerous others. Notice the pause between making more money and working less. That does two things, it surprises the person that there’s even MORE benefit to doing business with me, and it also gives them an opportunity to briefly visualize making more money before I let them know that it comes with working less!

Just remember, it doesn’t have to be perfect. The important thing is for you to get started and mold and change your statement until it is effective. That’s a key here. Don’t wait until you have perfection. Take a moment right now to come up with a benefit

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You should take a week to evaluate your Yellow Page program. Spend a few hours each day carefully giving it some thought. But do you know where to start and where to end? If not, you've come to the right place. Here's today's assignment.

Everyone in business does some marketing to get their products or sevices known. But do you measure your return on investment?

Interested in doubling your sales? That is exactly what Proctor & Gamble did with their Dawn Direct Foam dish detergent. How did they do it? With a word-of-mouth marketing program.

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