Casual Articles - Business

Free Business Advertising Made Easy
With the popularity of internet advertising, businesses can now go beyond geographical boundaries and market their products and services to the whole wide world. Complementing each other, millions of businesses now offer free business advertising to each other for better reach. Free Internet

to you at one point or another. You are working hard on your b

Why Do I Work for Myself?
Towards the end of the month when payroll is due and the bank account is running low, I ask myself why I like being an entrepreneur, why I turn down offers that pay me two to three times more than what I take home today and why I think that in the long run working for myself is the way to go

“Remember – if people talk behind your back, it only means you are two steps ahead.” – Fannie Flagg

This Sales Diva absolutely loves the above quote from Fannie Flagg! It happens every day doesn’t it?

In fact – it may even have happened to you at one point or another. You are working hard on your bu

Growing Your Business with a Line of Credit
If you think you can't get funding for your business, think again. Many small businesses need only small sums of money to get moving or continue operation for things like meeting payroll, upgrading a website or much needed technology.Having a line of credit would be a perfect solutio

u are two steps ahead.” – Fannie Flagg

This Sales Diva absolutely loves the above quote from Fannie Flagg! It happens every day doesn’t it?

In fact – it may even have happened to you at one point or another. You are working hard on your b

Marketing and Sales in A Presentation
When giving a presentation you are engaged in both a marketing and sales activity.Marketing is about informing many people at the same time, for example by sending a leaflet about a product. The product information is presented in two ways; the objective part and the more emotional pa

absolutely loves the above quote from Fannie Flagg! It happens every day doesn’t it?

In fact – it may even have happened to you at one point or another. You are working hard on your b

Planning for Succession in a Family-owned Business
Autologica presents part four in a series of articles that address some of the common problems and situations that arise in family-owned businesses. The articles are based on an interview between Al McClymont, CEO of Autologica Dealer Management Systems, and J.C. Aimetta, an expert and coach

every day doesn’t it?

In fact – it may even have happened to you at one point or another. You are working hard on your b

The Five Dominant Models of Branding
What’s the best branding strategy for your company?The answer is, it depends.The latest thinking in the field of branding (which first began to emerge as a true field of study back in the early ‘50s) identifies five branding strategies that reign supre

to you at one point or another. You are working hard on your business, attracting customers, making sales…and then IT HAPPENS.

You see something in the paper that your competitor is doing….you hear an ad on the radio about them…or you lose a customer or prospect to the EVIL COMPETITOR and your stomach turns into

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The most cost effective way to increase your customer base is by obtaining valuable referrals from your best customers. Maximise your referral opportunities. Gain streams of ideal customers that you can delight and enhance your sales and profits...

Some forms of networking must occur and continue on a regular basis for individuals to start a business and keep it running. Effective networking is done when we meet the right people who we want to attract to our product and service.

Earlier this week I keynoted at a very large international bank’s annual sales meeting, addressing the seventy-five sales professionals who target high net worth individuals. This was the cream of the crop from their sales organization. Their target customer is an individual with a net worth between $10 million and $100 million. You would think that a group of sales professionals who...

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Casual Articles - Is Your Competition Driving You Bananas?

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