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Casual Articles - Sales Words To Use & To Avoid
Starting your own business is not a simple task. On the contrary, it has a series of implications that will completely transform your life and the way you see the world. This is why
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do
Melbourne business owners could make their work life a whole lot easier if they used inexpensive labelling equipment. At least that's what Melbourne's 34 labelling equipment supplier
All of them took language very seriously, and if you look at how they did in their careers, it worked out pretty well for them.
With this legacy in mind, please pardon me if I also show sensitivity to the impact of language. It's in my genes!
I suppose, if you want to be a word-nerd, it doesn’t hurt having a Ph.D. from the Annenberg School For Communication, at USC. (Occasionally, it can even get you some football tickets!)
Anyway, I’ve had such great responses to my articles about wimpy versus winning sales language that I thought I’d treat you to more examples of sales words to use and to avoid.
Typically, it is good sense to avoid using these weak-at-the-knees, trembling, weasel words and phrases:
I’d like to…
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do
It's important to remember that participating in a successful trade show requires a lot of time and effort. Underestimating the preparation and the planning necessary for a trade sho
With this legacy in mind, please pardon me if I also show sensitivity to the impact of language. It's in my genes!
I suppose, if you want to be a word-nerd, it doesn’t hurt having a Ph.D. from the Annenberg School For Communication, at USC. (Occasionally, it can even get you some football tickets!)
Anyway, I’ve had such great responses to my articles about wimpy versus winning sales language that I thought I’d treat you to more examples of sales words to use and to avoid.
Typically, it is good sense to avoid using these weak-at-the-knees, trembling, weasel words and phrases:
I’d like to…
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do
If you are a department, division or subsidiary manager, your budget is a precious possession whether you work for a business, a non-profit or an association. So why stand by while y
Anyway, I’ve had such great responses to my articles about wimpy versus winning sales language that I thought I’d treat you to more examples of sales words to use and to avoid.
Typically, it is good sense to avoid using these weak-at-the-knees, trembling, weasel words and phrases:
I’d like to…
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do
If you are interested in taking an active role in ensuring reliability of the country’s power grid, you will be surely keen at embracing a career as a bulk power engineer. Indeed bul
Typically, it is good sense to avoid using these weak-at-the-knees, trembling, weasel words and phrases:
I’d like to…
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do
You might not think that you are a marketing and sales person, but if you own or work in a small business think again. When you're in business for yourself - whether you like
Perhaps…
Possibly…
Maybe…
Do you have a minute to talk?
I’m not interrupting anything, am I?
Substitute the following positive terms and combinations:
What we’ll do is…
What we do…
What we’re doing…
I’m sure you’ll find…
Definitely…
Certainly…
This will just take a second…
I’m a strong believer in the “Try it, you’ll like it!” approach to selling, and so I encourage you to put these improved words to use, every day, in your presentations.
And then tell me how you do, okay?
Dr. Gary S. Goodman © 2006
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