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Casual Articles - Getting Your Foot in the Door - Literally! Two Loan Officer Marketing Tactics
Agents have used real estate postcards as a marketing tool for decades. But if you don't how to use real estate postcards, you could end up spending a lot of money with disappointing results.Here's why:There are a lot of real estate postcard companies these days, with new companies sprouting up all the
He placed
If you run a mobile carwash business perhaps you have considered different ways to get new customers? Surely, you realize that most of your business comes from word-of-mouth advertising, however there are other easy inexpensive ways to get business and increase your word-of-mouth advertising.All mobile carwas
As loan officers, we tend to get the same advice from our managers, we read the same books and listen to the same audio programs.
We want to find new business, but we are all being told to find new business from the same sources (so the effectiveness of any marketing that we do is diminished to some respect).
I love watching salespeople take bold actions when it comes to marketing and prospecting for new business.
I knew of one loan officer who ordered 100 pumpkins a few weeks before Halloween. He had made an arrangement with a local supermarket to use a portion of their parking lot to give out the pumpkins.
He placed
Part of your discovery will be making this self-mastery journey a natural process. It will still be challenging, but you need to expand your comfort zone. The journey to success starts with belief, proven principles and a burning desire to change. Andre Maurois imparted the now-famous anecd
We want to find new business, but we are all being told to find new business from the same sources (so the effectiveness of any marketing that we do is diminished to some respect).
I love watching salespeople take bold actions when it comes to marketing and prospecting for new business.
I knew of one loan officer who ordered 100 pumpkins a few weeks before Halloween. He had made an arrangement with a local supermarket to use a portion of their parking lot to give out the pumpkins.
He placed
The advantages of exporting are clear. Increased exports greatly benefit a country’s economy, because they create jobs, stimulate economic growth, bring in tax revenues, and enable domestic industries to compete in international markets. Firms that export can grow faster, because they can utilize idle capacity, red
I love watching salespeople take bold actions when it comes to marketing and prospecting for new business.
I knew of one loan officer who ordered 100 pumpkins a few weeks before Halloween. He had made an arrangement with a local supermarket to use a portion of their parking lot to give out the pumpkins.
He placed
All too many people set out to write their resume with the greatest intentions and then they appear to feel perhaps inadequate and they doctor it up a bit. The problem we find and this is relatively an innate characteristic is that once a human embellishes one item, they are twice as more likely to do it again, and s
I knew of one loan officer who ordered 100 pumpkins a few weeks before Halloween. He had made an arrangement with a local supermarket to use a portion of their parking lot to give out the pumpkins.
He placed
Enjoying the title of entrepreneur is a hollow feeling.If you have ever been out of work and joined a multi level marketing outfit, or joined the ranks of "commission only" sales reps you are considered to be an entrepreneur.I call it hollow, because the word resonates within us on some fundamental leve
He placed an ad in the paper, put a few flyers in nearby grocery stores, diners and laudromats, and was lucky enough to have the local newspaper cover the story the morning he gave out the pumpkins.
It was a huge success!
The turn out was overwhelming. He ran out of pumpkins with two hours of starting, but he met 100 people and couples that day, and he walked away with 8 good leads for immediate business.
Was it hard work? Sure it was, but it all paid off many times over. And the reason why it paid off was because the average loan officer just wouldn't have done it.
Anothe
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