Casual Articles - Business

A Sane, Satisfying Working Life: How You Lost It And How To Get It Back
Corporate ‘life’ is a nasty oxymoron.Jam-packed days, endless demands to do more with less, impossible goals, rally the troops, jump on a plane. Miss your kid’s birthday.You know these painful facts all too well. An existence? Yes.

call sales people, or contact your company out of sport. They don't have the money to do business with you, they aren't ready, or worse they are j

Unemployment Survival: Creating a Sense of Security
In a time of economic downturn, international turmoil, company restructuring and corporate mergers run amok, thousands of people are either out of work or fearful of losing their jobs.Is there, then, such a thing as job security?No job

Do your sales people spend time with prospects that aren't going to buy no matter what they say to them? Do they search high and low for qualified leads with little or no results? Why is it so hard to generate qualified leads?

Solid qualified leads are so hard to find because most businesses, marketers, and sales people don't know what one looks like if they showed up on their doorstep begging to buy something. Seriously, does your company have a written definition of who is the ideal buyer?

Let's not forget there are a number of people who just request information, call sales people, or contact your company out of sport. They don't have the money to do business with you, they aren't ready, or worse they are ju

Grabbing Business Opportunities
Everywhere we go there is always a good thing lurking somewhere so it is best to keep our eyes open and to pay attention to the small details. In an already good setting, there is always the opportunity to make things better and to surpass an alread

leads with little or no results? Why is it so hard to generate qualified leads?

Developing World Class Enterprise Agility: How to Manage Radical Transformation
Most of the strength of the U.S. economy has been built on capital, technology, natural resources, and information, while markets were relatively captive. It's no longer this way. Foreign competition has challenging companies more so than ever befor

nesses, marketers, and sales people don't know what one looks like if they showed up on their doorstep begging to buy something. Seriously, does your company have a written definition of who is the ideal buyer?

Line Up Your Services For Branding Power
Okay, so you've been in business a while. You have a few different services you offer. You have regular clients who know, like, and trust you. So now it's time for me to ask you, do you have a signature line of products and services, each one fee

ur company have a written definition of who is the ideal buyer?

Time for Change Management; Franchisees Too Quick to Blame Franchisors for Their Own Failures
In reviewing the complaints of franchisees over the last 20-years we see some similarities to the over all society as a whole. Franchisees are often too quick to Blame their Franchisors for their Own Failures, insufficient capital and poor use of bu

call sales people, or contact your company out of sport. They don't have the money to do business with you, they aren't ready, or worse they are just information gathers who can't buy.

When a sales person picks up the phone or follows up on a lead, how can you quickly tell if the person on the other end is a looker or a buyer? Do you just ignore everyone until they demand to buy from you? Or is there something you can do to make individuals predisposed to buy from you over anyone else?

Every lead generation active will do three things; qualify the leads ability to purchase, the time until purchase, and their ability to make a decision. What are the questions you could ask to help you understand a prospects read

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How do you go about building a knockout brand? Here’s the one two punch of brand building, and it might not be what you think.

BODYGUARD? Is it a job or a life style? Most people don't even no they exist, the grey characters hovering around behind the famous actors on TV. But they are there, looking out for bad guys or eager fans trying to touch their idol. What should you know, before entering the trade? Well, have a look...

Setting goals as the way to define priorities, whether in business or in personal life, is what leaders do to maintain direction and focus in their organizations and in their personal lives. Unfortunately, many managers take a tremendous amount of potential leverage out of their organizations by not prioritizing.

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