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  • Casual Articles - A Retailer's Guide to Credit Card Fraud Prevention

    Your Data is Your Life!
    It is hard to imagine the world without computers. I often find myself wondering about how we survived in the pre-computer era. Just a few short years ago the general population used computers for much less than we do now. Sure, many of us used the computer to surf the web, maybe do a little research using online encyclopedias, perhaps send e-mail and play an online game or two. That was then.In 2004 we are using our computers for so much more than we w
    While consumers are usually not
    The Critical Need For Critical Thinking
    In the depths of the Second World War the allies were taking punishing bomber losses in the European Theater. It was not just the loss of aircraft but of trained crews that created grave concern. The allies could not replace crews at this staggering rate.A research project was started to discover ways to avoid these losses. The boffins (scientists and engineers) studied the aircraft coming back from raids over Europe. Some of these planes were horribly s
    Identity theft is one of the hottest topics around. But who are the real victims here? Of course consumers are affected the most. While consumers are usually not
    Marketing's Nuclear Weapon
    Three seconds. That's what you have to convey your message. Creativity is the strategic weapon that allows us to capture those few precious moments of attention from busy consumers in our increasingly competitive, time-crunched environment.Focus groups tell us that time is a precious, yet dwindling resource. Attention spans are dwindling, as well.Many forces condition people: competing messages, special effects, quick cuts, pop-up videos, too much med
    est topics around. But who are the real victims here? Of course consumers are affected the most. While consumers are usually not
    Scan Your Way to a Paperless Office
    Is your office buried under a flood of papers? If so, you are not alone. Papers are accumulated everywhere: employees maintain a personal archive, each office maintains an archive and then there is an official company archive. The result is storage requirements for paper documents grows at a rate of 20-25% every year. If that cost alone wasn’t hurting businesses, Sarbanes-Oxley now requires businesses to properly maintain and quickly retrieve many busines
    he real victims here? Of course consumers are affected the most. While consumers are usually not
    Want A Better Job? Try Working For Nothing!
    Recently, I decided to enlarge my sales and marketing efforts through outsourcing, so I contacted a number of service bureaus about promoting my successful line of customer service and sales training videos. I have found very few organizations that are willing to truly satisfy my needs by working on a pay-for-performance basis.Everyone else insists on being paid, on the clock, for their time and for administration.It reminds me of my former college st
    consumers are affected the most. While consumers are usually not
    How To Rank Well In Search Engines
    Its common knowledge that the best way to get free organic traffic is to rank well in search engines, and not just any search engines mind you, but major search engines. These internet juggernauts are the number one place where your free quality traffic will come from! This, however, also means that there is quite a lot of competition for the top spots in a search engines results. You’ll need an added advantage if you want to scale the ranks of this search engines,
    While consumers are usually not liable for fraudulent charges, it can take years to come back from identity theft and it's no small task. Consumer victims may get

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