Casual Articles - Business

What Stand Up Comics Can Teach You About Marketing
Did you know that stand up comedians don't just get on stage and wing it?Although they are born to make us laugh, good comedians follow a formula when they are preparing their next great joke. That's probably

How to Make More Money with a Tupperware Fundraiser
Tupperware? That was my initial thought, too. I pictured the Tupperware parties of which I’d heard so often – and the sole party I intended. How could you raise money with a Tupperware fundraiser if everyone had to a

Sure, you have plenty of personality, but are you able to convey that in your resume?

Take a look at your resume and read it through like a professional hiring manager would. Is it interesting? Is it boring? Would you fall asleep if you had to read your own resume at 10:00 p.m. at night (like some human resource professionals have to do)?

Creating a resume that gets read from top to bottom is not easy. To do so means you have to interject active, vibrant language throughout your resume. That doesn't mean you need to use a lot of jargon or slang; quite the contrary. Flowery speech will get your resume tossed out. Words that show enthusiasm, confidence, responsibility and accomplishments are what will keep a reader glued to your resume.

Let your personality show through your resume and your cover letter. So many resumes are dull and lifeless. No wonder they're so painful to read sometimes. Let the prospective employer know that you enjoy your line of work and that you feel great abou

Outsourcing Trends in Europe
European companies are finding financial benefits to outsourcing and are doing it more and more. The primary difference between American and European outsourcing is nearness. When an American company does offshore

it boring? Would you fall asleep if you had to read your own resume at 10:00 p.m. at night (like some human resource professionals have to do)?

4 Ways to Overcome Marketing Challenges Forever
For most small business owners, marketing is an overwhelming concept. They need marketing solutions that ensure a smooth-running, profitable business yet most don't know where to begin or how to focus their efforts.<

s not easy. To do so means you have to interject active, vibrant language throughout your resume. That doesn't mean you need to use a lot of jargon or slang; quite the contrary. Flowery speech will get your resume tossed out. Words that show enthusiasm, confidence, responsibility and accomplishments are what will keep a reader glued to your resume.

Choosing the Right Franchise
Meet the franchisor and as many of the people in the operation as possible. Ask yourself how you feel about them, do you like them, trust them, enjoy their company? Do you want to “partner” with them for a long perio

your resume tossed out. Words that show enthusiasm, confidence, responsibility and accomplishments are what will keep a reader glued to your resume.

Setting Up Appointments When You Need A Career Change
The key is to job hunt smarter not harder. There is no point spending all day applying to over 50 companies and get so frustrated at the end of the day because non of the employers have responded to your applications

your cover letter. So many resumes are dull and lifeless. No wonder they're so painful to read sometimes. Let the prospective employer know that you enjoy your line of work and that you feel great about going to work each day. (If that isn't the case, you probably need to evaluate the possibility of a career change).

Your resume has to be professional, but it does not have to be boring. Add some interest by changing out a few words here and there. Show some energy and excitement about your chosen career field. By doing so, you will let the employer know that you want the job and that, by inference, you’ll work hard and be successful.

After all, happy employees are productive employees. If you like what you do, you'll probably do a much better job than someone who hates it, right?

So, show your personality in your resume. Make it interesting. The employer will thank you.

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Head-On: Apply Directly to the Forehead. A look at the marketing lessons to be learned from the very familiar Head-On commercials.

Some companies track a monthly 'complaints and compliments ratio' for each branch, store, department, country or station. This approach has a fundamental flaw. Here's why: A complaints and compliments ratio encourages staff to actively avoid or suppress written complaints from customers. After all, every written complaint will impact the ratio to their disadvantage.

How do you get noticed in this busy world? Creating a marketing tip sheet could be the answer.

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