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    Are You Suffering From Wide Net Syndrome?
    Early on in my marketing career, I was a media buyer in an advertising agency. And I remember when I used to buy radio air time, we wouldalways buy specific demographic groups.One demographic group that was fairly common was "Adults aged 25-54 years old."Now, I didn't know nearly as much about marketing back then ...But even as a twenty-something-yea
    difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the presen

    Knowledge is Business
    Knowledge is the business fully as much as customer is the business. Physical goods or services are only the vehicle for the exchange of customer purchasing power against business knowledge”.Above statement was made by Peter F. Drucker, a prominent Management and marketing guru.Any economic result is the result of differentiation. What is that niche you posses tha
    It is not unusual for me to meet with someone who has an incredibly detailed outline of their goals. It is sometimes presented in a PowerPoint presentation with pictures and symbols, graphs and charts. To the outside world it looks as if they have a very focused and productive guide for the future…BUT, they will say to me, “These are the same goals I have had for the last 7 years. I have made no progress towards these goals. What is the problem?” This month’s spotlight is to focus on what is missing when you have goals that you never seem to reach.

    When you are faced with this frustration, there are two key questions that may give you the answers to shift your success:


    -Are my goals tied to something important to ME?
    -Do I bring my goals into my daily focus and activities?


    Let’s look at each question in more depth:


    1. Are my goals tied to something important to ME?


    I recently met with a young, successful professional who was experiencing great distress in movement toward his goals. The goal list was impressive. When I asked why he had the goals on the list, the answer was something like “Well, that is what my firm wants.” OR “That is what my family asks.” The truth is, you will never achieve a goal if it is based on someone else’s desire. OR you will achieve it with a feeling of obligation and, perhaps, anger. Success with despair is not success!

    Here is what we did. We set aside the goals and focused on his vision for his life and career. By using a structured process and involving the many factors necessary for an effective vision, we were able to define a vision based on HIS desires not someone else’s. We then moved to generating a goal list based on this vision. Guess what? 80% of what was on the previous goal list was also on this list? What is the difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the present

    Understanding Survey Software Features
    If you take a look at the features that different survey softwares offer, you will quickly realize that understanding all of them is no mean task. But it is very important that you do because only then you can choose the right survey software. It is important for one other reason, it determines your price. More features invariably means more dollars. So if you don't choose the
    th’s spotlight is to focus on what is missing when you have goals that you never seem to reach.

    When you are faced with this frustration, there are two key questions that may give you the answers to shift your success:


    -Are my goals tied to something important to ME?
    -Do I bring my goals into my daily focus and activities?


    Let’s look at each question in more depth:


    1. Are my goals tied to something important to ME?


    I recently met with a young, successful professional who was experiencing great distress in movement toward his goals. The goal list was impressive. When I asked why he had the goals on the list, the answer was something like “Well, that is what my firm wants.” OR “That is what my family asks.” The truth is, you will never achieve a goal if it is based on someone else’s desire. OR you will achieve it with a feeling of obligation and, perhaps, anger. Success with despair is not success!

    Here is what we did. We set aside the goals and focused on his vision for his life and career. By using a structured process and involving the many factors necessary for an effective vision, we were able to define a vision based on HIS desires not someone else’s. We then moved to generating a goal list based on this vision. Guess what? 80% of what was on the previous goal list was also on this list? What is the difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the presen

    PR 2.0: Using the Latest Web Technologies as PR Tools
    Unless you live under a rock, in the last few months, you’ve probably heard the words blogs, MySpace and Podcasts more times than you care to remember. Because some of these new Web tools have gained popularity so fast, lots of folks are jumping on the bandwagon, implementing them into both their personal and business lives without a solid strategy behind it. While
    >
    I recently met with a young, successful professional who was experiencing great distress in movement toward his goals. The goal list was impressive. When I asked why he had the goals on the list, the answer was something like “Well, that is what my firm wants.” OR “That is what my family asks.” The truth is, you will never achieve a goal if it is based on someone else’s desire. OR you will achieve it with a feeling of obligation and, perhaps, anger. Success with despair is not success!

    Here is what we did. We set aside the goals and focused on his vision for his life and career. By using a structured process and involving the many factors necessary for an effective vision, we were able to define a vision based on HIS desires not someone else’s. We then moved to generating a goal list based on this vision. Guess what? 80% of what was on the previous goal list was also on this list? What is the difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the presen

    The Benefits of Scenario Based Training
    The world that people live and work in is complex. The behaviours and skills required to solve a simple problem are always multi-dimensional. And yet much, or indeed most, training developed and executed in corporate training programmes are linear in nature. This mismatch between the real world and the training world makes it a certainty that organisations are wasting their tra
    Success with despair is not success!

    Here is what we did. We set aside the goals and focused on his vision for his life and career. By using a structured process and involving the many factors necessary for an effective vision, we were able to define a vision based on HIS desires not someone else’s. We then moved to generating a goal list based on this vision. Guess what? 80% of what was on the previous goal list was also on this list? What is the difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the presen

    Business Thinking and Passion
    IntroductionI was interviewed recently by someone writing a book on expatriate businessmen. One topic that came up when I was sharing business experiences with her, was the topic of business thinking. What goes on through the thoughts of a business person, that makes him different from any other run-of-the-mill employee?My buddy Joe and I share the same bel
    difference? It was HIS list, not someone else’s. The remaining 20% were goals that he needed to make his life more fulfilling and satisfying.


    2. Do I bring my goals into my daily focus and activities?


    Second problem with goals – if they do not bring focus in the present, they are merely a nice exercise to be placed on a shelf. Here is the beauty of bringing your goals to the present:


    -The present is perfect because the present is all there is.
    -The present is perfect because you CAN do something about it.
    -The present is perfect because there is a gift in everything.
    -The present is perfect because you can learn quickly from it.
    -The present is perfect because it’s leverageable – what you do today WILL effect the future.

    Trust me, someday will never come. Only today is reality. Do what you can to bring your goals to the present. Put the list on your mirror, in your planner. Make it something that is constantly in front of you. Review it daily – or at least weekly asking: What have I done today to move in the direction of my goals? What gift has come my way to assist me in moving close to my goals?

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