Casual Articles - Business

Getting the Job Interview
When you are seeking an interview, you want to find the person who makes the hiring decision. The Human Resources office is NOT the place to call. They just do the paperwork. You want to find the person that will actually interview you. Don’t be too shy to call the company

print fre*e of charge, as long as you include my full signature file for ezines, and my Web site address(http://www.schrift.com) in hyperlink for other sites. Please send a courtesy link or email where you publish to sandra@schrift.com. Thank you.

What Influences Your Prosepects Decision to Buy?
“One of the concerns I had about calling on key decision-makers was determining what I was going to say. My experience had been selling much lower in the organization and I considered myself pretty effective at the standard features and benefits presentation. I knew that this wasn’t

“There can be no knowledge without emotion. We may be aware of a truth, yet until we have felt its force, it is not ours. To the cognition of the brain must be added the experience of the soul.”
– Arnold Bennett (1867-1931)

Ask yourself, “What is the audience feeling?” and “How would I like him/her to feel?” You need to be aware of:

How frequently you use positive emotional words.

How you moderate the use of negative emotional words.

Here are some ways that you can help your audience interact with each other.

Room set-up. Be sure people face each other so they can talk to each other. Use round tables, rather than theatre or classroom style.
Don’t permit cliques. Get your participants to sit with new people. Be innovative in your approach to seat people differently. Some examples: Use a colorful post it, group by hair color, or place cards.
Use icebreakers. You can ask your audience to say a word that describes their week. Give them something else to talk about other than business when the meeting breaks.
Setup small groups or dyads to discuss issues. This technique will get your participants to brainstorm with their partner or group.

Coaching point: Forced interaction engages people. What can be more fun?

Register for a free teleclass on "How To Be a Better Public Speaker Immediately"; Thursday, August 26, 2004 from 7-8 p.m. EST. Register by sending an email to: freeteleclass@schrift.com.

Publishing Guidelines: You are welcome to publish this article in its entirety, electronically, or in print fre*e of charge, as long as you include my full signature file for ezines, and my Web site address(http://www.schrift.com) in hyperlink for other sites. Please send a courtesy link or email where you publish to sandra@schrift.com. Thank you.

Kill 'Em With Kindness - Managing With A Positive Attitude
We can all tell stories about the associate, customer, or vendor from hell. Those stories make for great cocktail conversations. Many years ago when I first began work as a manager of a retail store, I had an employee who was the definition of ditsy blonde. Every day she arrived l

ds.

How you moderate the use of negative emotional words.

Here are some ways that you can help your audience interact with each other.

Room set-up. Be sure people face each other so they can talk to each other. Use round tables, rather than theatre or classroom style.
Don’t permit cliques. Get your participants to sit with new people. Be innovative in your approach to seat people differently. Some examples: Use a colorful post it, group by hair color, or place cards.
Use icebreakers. You can ask your audience to say a word that describes their week. Give them something else to talk about other than business when the meeting breaks.
Setup small groups or dyads to discuss issues. This technique will get your participants to brainstorm with their partner or group.

Coaching point: Forced interaction engages people. What can be more fun?

Register for a free teleclass on "How To Be a Better Public Speaker Immediately"; Thursday, August 26, 2004 from 7-8 p.m. EST. Register by sending an email to: freeteleclass@schrift.com.

5 Ways To Automate Your Business Immediately
Have you ever realized, as a business owner you frequently repeat some tasks more than twice daily? If yes is your response, I bet you also didn’t realize the amount of time used to repeatedly do the same tasks. For example, after a sample session with a potential client, I explain

approach to seat people differently. Some examples: Use a colorful post it, group by hair color, or place cards.

Use icebreakers. You can ask your audience to say a word that describes their week. Give them something else to talk about other than business when the meeting breaks.

Setup small groups or dyads to discuss issues. This technique will get your participants to brainstorm with their partner or group.

Coaching point: Forced interaction engages people. What can be more fun?

Register for a free teleclass on "How To Be a Better Public Speaker Immediately"; Thursday, August 26, 2004 from 7-8 p.m. EST. Register by sending an email to: freeteleclass@schrift.com.

Don't Memorize Your Presentation
Apart from memorising the opening sentences of your presentation, you should avoid memorising the rest of the presentation like a speech.Firstly, it is usually obvious to the audience that you are reciting a memorised speech because the natural pauses, intonations and variatio

ir partner or group.

Coaching point: Forced interaction engages people. What can be more fun?

Register for a free teleclass on "How To Be a Better Public Speaker Immediately"; Thursday, August 26, 2004 from 7-8 p.m. EST. Register by sending an email to: freeteleclass@schrift.com.

Marketing Mistakes for Entrepreneurs to Avoid
One way to achieve entrepreneurial success is to not make the following marketing mistakes:1. Trying to sell everything to everybodyTrying to do everything is a prescription for a marketing disaster. Being the best requires commitment and focus. Pick that one thing and

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Every career-advice book and website tells job-seekers to research their target companies, but what exactly are you supposed to be looking for? Workplace expert Liz Ryan shares the ten most essential elements to look for in your prospective-employer research.

Complaining about businesses, products, and employees is nothing new, but ComplaintService.com has made it that much easier.

To put it simply, the advertising business is crushing itself under the weight of its own messaging, squeezing the effectiveness out of its product as consumers become more and more unaffected to the commercialization of their surroundings. And now they are becoming excited with mobile marketing, where perhaps the greatest risk lies for a new avalanche of commercial content. It is seen as one of the advertising businesses' great growth areas. It has not taken off yet because the jury is still out on just how receptive consumers are to commercial messaging on their telephones. If companies start swamping people with messages, people will be turned off!

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