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  • Casual Articles - Presentations Don't Need Fancy Techniques

    Are There Secrets to Gaining Media Coverage?
    Are there secrets to gaining media coverage or is it pure luck? It's a question that I am asked often while meeting with small-business owners who are seeking press attention for their companies or products. While luck certainly plays a part, the short answer to this question is "maybe." However with a little practi
    and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to thro

    You, Your Family & The Company You Might Buy
    In order to assist you in choosing a business that suits your character traits and your current lifestyle I have created a very simple questionnaire. If you expect family involvement in the business then the questionnaire applies to each and every member of your family that you expect to be an integral part of and i
    Even though it was a dark, dreary conference room, the speaker at the front stood like a beacon of light, attracting everyone towards him. In spite of the worn carpets, the smell of conference coffee and the dry, air-conditioned atmosphere, suddenly everyone in the 1,500-strong audience felt alive. Somehow, the speaker's presentation breathed life into the building and we all felt fantastic.

    Yet, as I sat at the back of the room, I knew a secret; I knew that if the conference had been held a week earlier we would all have focused on the worn carpets, the dreary atmosphere and the lingering smell of coffee. A week earlier, that speaker – Alan - would not have captured our hearts so well. You see, just one week earlier I had listened to him rehearse his presentation and it was, frankly, dire. Alan had asked me to review his presentation because he was nervous. He had never spoken to such a large audience before and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to throw

    Counterfeit Branding - Representing True Globalisation!
    From cigarettes to fashion accessories to food products to medicines, more than 50% of the global market are filled with counterfeited products. Do you realise that the Nike t-shirt that you are probably wearing right now may not even exist in the design portfolio of Nike Inc. It may have been produced by a small ti
    osphere, suddenly everyone in the 1,500-strong audience felt alive. Somehow, the speaker's presentation breathed life into the building and we all felt fantastic.

    Yet, as I sat at the back of the room, I knew a secret; I knew that if the conference had been held a week earlier we would all have focused on the worn carpets, the dreary atmosphere and the lingering smell of coffee. A week earlier, that speaker – Alan - would not have captured our hearts so well. You see, just one week earlier I had listened to him rehearse his presentation and it was, frankly, dire. Alan had asked me to review his presentation because he was nervous. He had never spoken to such a large audience before and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to thro

    Selling Is The Most Important Job For Every Entrepreneur
    Let’s consider the example of an entrepreneurial inventor attempting to market his newest creation: a portable hydrostatic body fat test appliance. Design is complete, testing is finished and results exceeded initial assumptions, several working prototypes have been built, UL Approval is in hand, patents filed and a
    that if the conference had been held a week earlier we would all have focused on the worn carpets, the dreary atmosphere and the lingering smell of coffee. A week earlier, that speaker – Alan - would not have captured our hearts so well. You see, just one week earlier I had listened to him rehearse his presentation and it was, frankly, dire. Alan had asked me to review his presentation because he was nervous. He had never spoken to such a large audience before and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to thro

    Publicity Headlines and Results are Two Different Things
    Some people are publicity hogs. They submit press releases looking to grab some headlines. They just know that if the word gets out about them, their services, or their company, then they will magically have more sales than they can handle. It doesn't always work that way.On Sunday when daylight savings time
    ell. You see, just one week earlier I had listened to him rehearse his presentation and it was, frankly, dire. Alan had asked me to review his presentation because he was nervous. He had never spoken to such a large audience before and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to thro

    Modern Call Center Solutions - Keeping in Touch is the Key
    Call center solutions solve a range of age-old problems. As far back as ancient times, the success of a business has always depended on how well that business can communicate with clients and meet their needs. It is necessary to be available, in touch, easy to reach, and pleasant to deal with. From the point of view
    and he was concerned that he should get everything right. But almost everything was wrong. He simply read out his numerous slides, he mumbled and he fidgeted.

    So, with just one week to go before his big day I told him to throw away his presentation. "You're being a slave to your slides," I told him. "Chuck them out and simply face the front and speak from your heart. Tell us your story," I said. So, we rehearsed again, this time with Alan simply standing in front of the room telling his story. At times, the excitement of some things captured his imagination and he delivered his information with the real passion he enjoyed. At other times, the sadness of some of the things he was talking about choked his voice and we shed a tear with him.

    "Perfect," I said, "Don't do anything different. You are absolutely brilliant when you are being yourself." After the conference itself was over, Alan found me in the lobby and came to thank me. "That was the best piece of advice I've ever been given about making a presentation," he said. "If only I'd known years ago that the best way to make a presentation is to be yourself and speak from the he

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