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Casual Articles - Presentation Planning
…You don’t even know whether your program is working or not. Sure, you think it’s fine, but you also don’t call the doctor when you have a severe cough or cold. It’s the same thing. Of course, you have to recognize you actually have a problem to begin with. Your miserable promotions won’t hack and sneeze to alert you. But they still may be ill just the same. So how can you tell?You could ask yourself a few simple questions. Then you will know if you are wasting time and money on your current campaign:Are you tracking every customer?Do you know what
Public relations for private schools is very important to make sure they have proper enrollment and can attract the best teachers and professors to their schools. There is another important reason to have community goodwill programs for private schools and that is the fact that many teachers unions will figure out ways to just ruin the credibility of a private school.What kind of public relations can private schools do? Well they can do all sorts of things including hosting spelling bees at their school and invite other public schools and private schools to participate.
Objectives
A house is built on firm foundations and can last for centuries. A business presentation, in fact any presentation, will fall down without the right foundations and these foundations are the objectives. They give purpose and direction for your speech and allow you to measure success. In today’s world, measuring all activity is a must. You’ve probably heard of SMART objectives, which is a very useful acronym on how to structure any business objective but what I want you to do is to switch the focus. Away from you and to your audience, who are actually more important than you. It’s not what you want to achieve…it’s what the audience want to get out of listening to you talk.
My experience has shown that business presentation audiences want to do one of three things. As a result of listening to you, they want to be able to do something, or understand something, or agree to do something.
Naturally your talk might want to help them do a few of these objectives but you do have to be very careful in not trying to achieve too much.
Audience and Time
The audience is king, and should be put up there on the throne. How much time to we spend researching our audience:
Who they are?
Why are they attending?
What time of day is it going to be?
What knowledge do they already have?
What attitudes and beliefs do they have?
How many of them are there?
What’s their background
Venue
Often overlooked in our preparation, is the actual venue you’ll be speaking at. Now it might be the company’s board room which you’ve used dozens of times before but it might be a local hotel for example, which you don’t know about. The golden rule is to own the venue yourself, not nip out and buy it, but become very close to it. If your presentation is important enough, visit the venue to assess where the screen will be, where you’ll sit, the air conditioning, win
When you are negotiating a contract, there will be guidelines that determine the work to be completed and the timeline to be followed. These guidelines often do not go into a lot of detail on how the work is to be accomplished. Go beyond the Request for Proposal (RFP) and deliver more than they bargained for to gain a great business relationship and a solid client base. The RFP is generally the first step in obtaining the business and an additional contract will be negotiated for the actual delivery of the product or service. When negotiating, you will need to make sure that you
My experience has shown that business presentation audiences want to do one of three things. As a result of listening to you, they want to be able to do something, or understand something, or agree to do something.
Naturally your talk might want to help them do a few of these objectives but you do have to be very careful in not trying to achieve too much.
Audience and Time
The audience is king, and should be put up there on the throne. How much time to we spend researching our audience:
Who they are?
Why are they attending?
What time of day is it going to be?
What knowledge do they already have?
What attitudes and beliefs do they have?
How many of them are there?
What’s their background
Venue
Often overlooked in our preparation, is the actual venue you’ll be speaking at. Now it might be the company’s board room which you’ve used dozens of times before but it might be a local hotel for example, which you don’t know about. The golden rule is to own the venue yourself, not nip out and buy it, but become very close to it. If your presentation is important enough, visit the venue to assess where the screen will be, where you’ll sit, the air conditioning, wi
Many of you are cold calling—or introductory calling, as I prefer to think about it—to set new business appointments with prospects. In order to effectively set new business appointments, it is important to determine the goal of your initial telephone call. Many of you would say that your goal is to close the sale. And that is true—closing is your ultimate goal. Closing, however, is not the goal of your first telephone call. This is an important distinction! When making introductory calls, your goal is to set the appointment and only to set the appointment. Every business
My experience has shown that business presentation audiences want to do one of three things. As a result of listening to you, they want to be able to do something, or understand something, or agree to do something.
Naturally your talk might want to help them do a few of these objectives but you do have to be very careful in not trying to achieve too much.
Audience and Time
The audience is king, and should be put up there on the throne. How much time to we spend researching our audience:
Who they are?
Why are they attending?
What time of day is it going to be?
What knowledge do they already have?
What attitudes and beliefs do they have?
How many of them are there?
What’s their background
Venue
Often overlooked in our preparation, is the actual venue you’ll be speaking at. Now it might be the company’s board room which you’ve used dozens of times before but it might be a local hotel for example, which you don’t know about. The golden rule is to own the venue yourself, not nip out and buy it, but become very close to it. If your presentation is important enough, visit the venue to assess where the screen will be, where you’ll sit, the air conditioning, wi
You have a bad reputation!And it's not necessarily your fault. There were (and still are) some bad seeds that have spoiled it with bad customer service, rip-off schemes and lack of attention and compassion for their customers.And you have to deal with it!You can't turn your back and ignore it. You must face it head on, embrace it and use it to your advantage.There are so many new small businesses and independent sales professionals flooding into the market daily. Some good and let's face it, some really suck. I know it, you know it and so do your poten
Audience and Time
The audience is king, and should be put up there on the throne. How much time to we spend researching our audience:
Who they are?
Why are they attending?
What time of day is it going to be?
What knowledge do they already have?
What attitudes and beliefs do they have?
How many of them are there?
What’s their background
Venue
Often overlooked in our preparation, is the actual venue you’ll be speaking at. Now it might be the company’s board room which you’ve used dozens of times before but it might be a local hotel for example, which you don’t know about. The golden rule is to own the venue yourself, not nip out and buy it, but become very close to it. If your presentation is important enough, visit the venue to assess where the screen will be, where you’ll sit, the air conditioning, wi
There are Illegal alien issues in United States of America with over 24 million illegal immigrants in our nation at this time and the number of the legal aliens coming into the country is about one million per year. But where will all these illegal aliens work, as they must find jobs.If you are an illegal alien or any legal immigrant and you cannot find a job there are over 49,000 carwashes in the United States of America and many of them will hire you. In trade for hiring you they will exploit your labor pay you very little money and therefore make serious and obscene p
Here’s a tip if you have to present to an audience around a traditional board room table. You know the type – enormous and too heavy to even contemplate moving and often highly polished. Big comfy chairs too. And the worst thing is that the screen is right at the front of the table where you are supposed to present from. The trick here is to remove the chairs in the bottom left hand part of the table and make the whole corner your delivery zone. The screen can stay where it is and because you’ve moved some chairs where your delivery corner is, the whole audience can see you and the screen.
Content
At long last, I hear you shout, the actual content of the presentation. The most common mistake that we all do is put too much content into our presentations. We can bombard our audience with just too much to take in one swallow. Have a look at these stats which confirm how much of your content audiences recall:
100% - is what you plan to say in your presentation
80% - is what you remember to say
50% - is what your audience hears
30% - is what your audience remembers
15% - is what they recall 3 hours later
5% - is what the audience recalls 3 days later
Copy what the professionals do. And that is to limit the number of points you want to make. Aristotle once said that presentations are easy – you make your point and then back it up. Use arguments, stats, stories, anecdotes, participation, quotes, graphics, pictures. It’s what the pro’s do. They make a point and then support it.
Visuals
The definition of a visual aid is that it is something for the audience to look at that helps them get the message. Once you designed the content and you know what you want to do, then is the time to consider any additional visual aids that might help. Challenge yourself not
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