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    Career Day - Marketing Degree Job Shadow
    The field of marketing can be a broad one. From marketing coordinators to brand managers, the many facets of business make this career division a dynamic one. College graduates with marketing degrees, related experience, a high level of creativity, and strong communication skills will have their pick of the litter when it comes to corresponding marketing careers. Employers typically
    tance of ha
    Fundamentals of Real Estate Marketing
    Your personal marketing program needs certain ingredients in order to succeed. Chief among them — research, focus, testing, honesty and enthusiasm.Fundamentals of research Effective marketing demands thorough research, the more of it the better. In fact, I would rank research in the top-three factors of successful marketing.Before you can write a
    In Part 1 of this article, I laid out the importance of han
    Finding the Right Way to Motivate Your Employees
    Fear, Incentives and GrowthZig Ziglar says that there are three main ways to motivate people in general and employees specifically. They are fear, incentives and growth. Let's take a look at each one.Fear. This is not good. Number one, it isn't right, and number two, it doesn't work well in the long run and isn't good for the overall health of the organization. Yet, sti
    f this article, I laid out the importance of ha
    Nine Ways to Build Your Business Without Making Cold Calls
    Method 1: Client base Saturation - When looking for new business, your current clients are always your BEST prospects! The focus of this approach is developing all client relationships to their maximum potential - helping them in every way possible and, in the process, laying a stronger foundation for their ongoing referrals.Method 2: Refined Referral Building - Stronger clie
    le, I laid out the importance of ha
    What The Heck Is Right With You?
    Managers and bosses have to give feedback to the teams that they lead. The other day one of our hygienists remarked that she hated performance reviews because she worries that I'll tell her something about herself that she won't like. She generally gets very edgy to the point of almost panic before a review. I told her she never again has to worry about a performance review. I ne
    ut the importance of ha
    Managing Change - Dealing with Resistance to Change
    When you embark on the journey of organizational change you will undoubtedly encounter resistance. It is the inevitable friction between where you want to go and where you are. It is the result of many things but one thing is for sure, if you don’t deal with it … it will deal with you. Resistance to change comes for many reasons but falls into one of four categories.1. Genuin
    tance of handling questions which stump us. Lets recap the

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