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Casual Articles - Financial Planners, Follow These Guidelines to Get Free Publicity
Commercial debt collection is required when a company fails to pay for goods or services supplied on credit. Although the process of commercial debt collect
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Hol
I took a trip last fall to explore western North Dakota with my best friend. We were a couple of Thelma and Louise adventurers who set out on the drive acro
The media people that are likely to want to speak to financial planners are usually working on stories that will help people: help them get out of debt, make smarter investment decisions, or save for retirement.
They look to financial planners to be a resource for these people.
When you become a resource, the media will come back to you again and again.
A resource on what? On the same subject matter and topics that are the everyday stuff of your business, your practice, your interaction with clients and customers.
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Holl
How to write a press release that generates free publicity is a great skill to have.This analysis, of the seven deadly sins of how to write a press r
They look to financial planners to be a resource for these people.
When you become a resource, the media will come back to you again and again.
A resource on what? On the same subject matter and topics that are the everyday stuff of your business, your practice, your interaction with clients and customers.
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Hol
Clients considering a midlife career change often call with the question, "Should I go back to school for another degree? So I wasn't surprised to find an
When you become a resource, the media will come back to you again and again.
A resource on what? On the same subject matter and topics that are the everyday stuff of your business, your practice, your interaction with clients and customers.
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Hol
Growth of a business requires people to work on and not simply in the business. It is a very small amount of directors that actually understand what they ar
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Hol
Whether right out of college, graduate school or coming in from another company, managing personal success in any corporation is challenging. Globalization
How you can help people - that's your story.
You Are NEVER the Story
Unless you’re a Hollywood star or some kind of oddball, to the media you are not a story.
So forget about breaking your way into the media spotlight with “news” about how great or successful you are, how impeccable your credentials are.
The media don’t care. You need more. Your story is your topic – a slice of your subject matter expertise. (For the next 30 days, repeat this aloud to yourself every morning and evening until it is second nature:)
“My story is my topic.”
Your story will focus not on you, but on the needs and problems t
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