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Casual Articles - How to Stay in the Forefront of Your Customers' Minds
Making the Difference with Product Ideas l stuck?While speaking at different business expos and symposia, a business expert revealed that people are more interested in business opportunities. For those who want to start their own business, the focus is on the type of business, not in the process.He used one of his participants as an example. This participant admitted that she invested her life savings in a business You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a p Customer Service - The Huge Gap Between Intention And Reality Have you ever noticed that people get incredibly happy whenever you unexpectedly think of them or do something for them?When it comes to looking after our customers, quite often there’s a gap, a huge gap between theory and practice. There are books about customer relations; there are videos about customer relations; there are Gurus (mostly self-appointed) about customer relations. None of them actually have to deliver customer relations. That chore is left to what was known in the last two W It doesn’t matter if it’s related to your business or personal life. Take Oprah Winfrey for example. At a live event a few years ago, she mentioned how she loves to purchase makeup whenever it’s “Clinique Bonus Time” as she gets a gift. Here we have a woman worth over a billion dollars who she loves receiving the cheap little makeup bag with f*ree blush and lipstick, in colors she will never wear, just because they are F*REE. F*ree gifts, particularly those that are unexpected and just “show up” go a long way in reminding your clients that you are thinking of them – even when they’re not paying you to! I recently spent two weeks in Hawaii. While there, I picked up a t-shirt for a special client and also got one for her 2 ? year-old-son. It didn’t cost much, it didn’t weigh anything (I even mailed it from Maui so I wouldn’t have to think about it), but it was unexpected and meant a lot to my client (and to her son). With the holiday season fast approaching (sorry, but it’s true), think about what you can send your clients as a “thank you”. This year, I’ll be sending Thanksgiving Day cards to all my clients as a “thank you” for being my client – can you think of a better time to say “thanks”? While I’ll also be sending holiday cards, I fully expect them to get buried with the onslaught of holiday cards that tends to arrive each December. If you sell widgets, you can send a coupon for a f*ree item with a $50 purchase. If you sell services, you can send something related to what you offer. Are you stuck? Send a gift card: Starbucks, book stores and Dunkin Donuts (in the Northeast) are all good choices. Plus, with so many shopping online these days, an Amazon.com (or any online retailer) gift card is a great option. Still stuck? You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a pl Google And Work At Home Based Business Opportunity e blush and lipstick, in colors she will never wear, just because they are F*REE.Do you know what is Googling? We hear and read that different people all over the world are Googling. It has become a house name. It is on TV already.Googling is an expression used to name the regular practice of search for things on the Internet. For example, if anyone is looking for a work at home based business opportunity; it goes to Google web page and search it F*ree gifts, particularly those that are unexpected and just “show up” go a long way in reminding your clients that you are thinking of them – even when they’re not paying you to! I recently spent two weeks in Hawaii. While there, I picked up a t-shirt for a special client and also got one for her 2 ? year-old-son. It didn’t cost much, it didn’t weigh anything (I even mailed it from Maui so I wouldn’t have to think about it), but it was unexpected and meant a lot to my client (and to her son). With the holiday season fast approaching (sorry, but it’s true), think about what you can send your clients as a “thank you”. This year, I’ll be sending Thanksgiving Day cards to all my clients as a “thank you” for being my client – can you think of a better time to say “thanks”? While I’ll also be sending holiday cards, I fully expect them to get buried with the onslaught of holiday cards that tends to arrive each December. If you sell widgets, you can send a coupon for a f*ree item with a $50 purchase. If you sell services, you can send something related to what you offer. Are you stuck? Send a gift card: Starbucks, book stores and Dunkin Donuts (in the Northeast) are all good choices. Plus, with so many shopping online these days, an Amazon.com (or any online retailer) gift card is a great option. Still stuck? You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a p Looking For a Job? Networking May Be the Answer for You aui so I wouldn’t have to think about it), but it was unexpected and meant a lot to my client (and to her son).Of the dozen or so ways to find a job, which ones do you think are the most successful?Would you be surprised to learn that the ways most people use to find their jobs are actually the least effective? The reason is because they are relying on the old standards: classified ads, job fairs and mailing resumes to employers. While those methods typically result in 5-7 With the holiday season fast approaching (sorry, but it’s true), think about what you can send your clients as a “thank you”. This year, I’ll be sending Thanksgiving Day cards to all my clients as a “thank you” for being my client – can you think of a better time to say “thanks”? While I’ll also be sending holiday cards, I fully expect them to get buried with the onslaught of holiday cards that tends to arrive each December. If you sell widgets, you can send a coupon for a f*ree item with a $50 purchase. If you sell services, you can send something related to what you offer. Are you stuck? Send a gift card: Starbucks, book stores and Dunkin Donuts (in the Northeast) are all good choices. Plus, with so many shopping online these days, an Amazon.com (or any online retailer) gift card is a great option. Still stuck? You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a p 5 Steps For Controlling Your IT Technology Costs th the onslaught of holiday cards that tends to arrive each December.You've just been called into the CEO's office for an important meeting. Your welcomed into the office and asked to take a seat. Your CEO says, the reason I asked you in today, is to discuss our IT strategy for next year. Specifically, I want to discuss our objective to reduce overall IT costs by 30% while maintaining excellent service levels and supporting our business grow If you sell widgets, you can send a coupon for a f*ree item with a $50 purchase. If you sell services, you can send something related to what you offer. Are you stuck? Send a gift card: Starbucks, book stores and Dunkin Donuts (in the Northeast) are all good choices. Plus, with so many shopping online these days, an Amazon.com (or any online retailer) gift card is a great option. Still stuck? You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a p An Information Technology Consultant Can Make Business Simple for Customers l stuck?As an information technology consultant, you can assure that you get more repeat customers by making it easy for them to do business with you. An information technology consultant that makes work seem easy for clients will also gain a good reputation within his community.Simplicity Is KeyAs an information technology consultant, you need to keep it simple for You can always find something at either Harry and David (www.harryanddavid.com) or Dale & Thomas (www.daleandthomas.com). Don’t think it needs to be expensive or unique. It’s amazing how you can change someone’s day just by giving them the unexpected. I even get happy when receiving the sample pens that arrive every few months – it’s a pleasure to receive something other than a bill or solicitation in my mailbox! Need to send several things without breaking the bank? Check out Oriental Trading Company (www.orientaltrading.com) for inexpensive goodies that you can send out to everyone on your list. Gifts and goodies are an inexpensive way to help with client and customer retention – remember it’s much less expensive to keep an existing customer than it is to get a new one. This is a great and simple way to stay at the forefront of your customers’ minds.
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