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  • Casual Articles - How to Capitalize on Your Nonprofit's Media Coverage

    Is Silicon Valley Over-charging for the Products They Produce?
    Erupting from the mind are often debates of challenges and issues plaguing mankind. Caught up in the sound and fury you can hear folks get worked up, by the mass media hysteria as they spar with jaded opinions jousting one another. Of course at the Online Think Tank cooler heads prevail and indeed the topics are highly intellectual spanning subjects in nearly every domain.Recently the topic came up with regards to patent piracy of Computer Software an
    Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
  • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."
  • Details at: http://www.edweek.org/info/about

    Does Your Marketing Information Help You To Sell?
    Marketing information does need to tell all about the features of the product or service that you sell. One important factor that many business owners forget about when they write this material is that they have to make it very enticing to the customer. The marketing material has to convince them to buy by pointing out all the reasons why they cannot live without whatever it is that you sell. This is a major aspect of your marketing plan that you must includ
    Anytime your nonprofit receives positive media attention, its simply human nature to want to share this information with target audiences via your website (and every other communications channel). But beware, in this day and age of easy access to information, including news coverage, it's all too easy to forget copyright and permissions conventions.

    Due to the plethora of online publications so easy to cut-and-paste, these issues are more important than ever before. There is no universal approach to permissions on the part of print and online publications. The only absolute is that you should always ask for permission, whether you plan to reproduce content in hard copy or online.

    The issue is what's called "fair use." Frequently, publishers will allow nonprofits to use articles at no cost and don't require permission. However, others require a fee. In many cases, once a nonprofit requests reprint permission, and clarifies how it plans to use the reprint or online reproduction of an article, the fee will be waived. But you have to ask.

    Asking will get you more than the answer you need. Your request helps the publisher understand which articles are of greatest interest to its readers and why. That's the kind of information we all appreciate.

    To give you an idea of the range of permissions policies, I've excerpted a couple here:

    The Santa Barbara News-Press

    "All staff articles, graphics and photos in the Santa Barbara News-Press and on Newspress.com are copyrighted by the Santa Barbara News-Press. You may not reproduce, republish or redistribute material found on the web site or from the pages of the News-Press without the express written consent of the copyright holder. Use of the Santa Barbara News-Press masthead, flag or logo is prohibited. All material must carry the message: Reprinted with permission from the Santa Barbara News-Press."

    Details at: http://www.newspress.com/npsite/guidelines.html

    Education Week Magazine

    "All material on this website is copyrighted by Editorial Projects in Education. Permission is required to reprint or photocopy articles from Education Week or Teacher Magazine. Authors of Commentary articles, photographers, and illustrators own the rights to their works, and separate permission must be obtained from them. We will provide contact information for these copyright holders.

    Online Use

    • Permission is not required to link to any article or page on this website.
    • Full-text articles from Education Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
    • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."

    Details at: http://www.edweek.org/info/about/

    Employee / Manager Relationships: How To Tend To The New Employee Generation
    Today’s employees are not only interested in security or in pay and fringe benefits. They are often placing increased value on being recognized and involved in reaching personal growth goals. As a supervisor you must be aware of these new values. Keeping your employees’ interests and priorities will help you better motivate them to work well.Employees’ interests and values are changing. More than ever they expect to participate. They also believe that
    t in hard copy or online.

    The issue is what's called "fair use." Frequently, publishers will allow nonprofits to use articles at no cost and don't require permission. However, others require a fee. In many cases, once a nonprofit requests reprint permission, and clarifies how it plans to use the reprint or online reproduction of an article, the fee will be waived. But you have to ask.

    Asking will get you more than the answer you need. Your request helps the publisher understand which articles are of greatest interest to its readers and why. That's the kind of information we all appreciate.

    To give you an idea of the range of permissions policies, I've excerpted a couple here:

    The Santa Barbara News-Press

    "All staff articles, graphics and photos in the Santa Barbara News-Press and on Newspress.com are copyrighted by the Santa Barbara News-Press. You may not reproduce, republish or redistribute material found on the web site or from the pages of the News-Press without the express written consent of the copyright holder. Use of the Santa Barbara News-Press masthead, flag or logo is prohibited. All material must carry the message: Reprinted with permission from the Santa Barbara News-Press."

    Details at: http://www.newspress.com/npsite/guidelines.html

    Education Week Magazine

    "All material on this website is copyrighted by Editorial Projects in Education. Permission is required to reprint or photocopy articles from Education Week or Teacher Magazine. Authors of Commentary articles, photographers, and illustrators own the rights to their works, and separate permission must be obtained from them. We will provide contact information for these copyright holders.

    Online Use

    • Permission is not required to link to any article or page on this website.
    • Full-text articles from Education Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
    • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."

    Details at: http://www.edweek.org/info/about

    Accountability and Mega Projects
    The past few years have seen an increase in the number of petroleum mega projects being proposed and executed. Record oil prices have given rise to increasingly ambitious and complex international alliances in the energy industry. These large, long term and capital intensive projects carry a great deal of cost and schedule risk which is very challenging to mitigate. We have found that some of this risk can be managed through an emphasis on accountability at
    s, I've excerpted a couple here:

    The Santa Barbara News-Press

    "All staff articles, graphics and photos in the Santa Barbara News-Press and on Newspress.com are copyrighted by the Santa Barbara News-Press. You may not reproduce, republish or redistribute material found on the web site or from the pages of the News-Press without the express written consent of the copyright holder. Use of the Santa Barbara News-Press masthead, flag or logo is prohibited. All material must carry the message: Reprinted with permission from the Santa Barbara News-Press."

    Details at: http://www.newspress.com/npsite/guidelines.html

    Education Week Magazine

    "All material on this website is copyrighted by Editorial Projects in Education. Permission is required to reprint or photocopy articles from Education Week or Teacher Magazine. Authors of Commentary articles, photographers, and illustrators own the rights to their works, and separate permission must be obtained from them. We will provide contact information for these copyright holders.

    Online Use

    • Permission is not required to link to any article or page on this website.
    • Full-text articles from Education Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
    • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."

    Details at: http://www.edweek.org/info/about

    Just Do it - Jump-Start Your Career
    Just Do It! Just Take Your Career Step…Everyone admires those who can just do it. That’s why the Nike ads were so successful--they resonated with people. Many of us at some time or another will complain of feeling “stuck”. We say we’re not ready; we need to do more research or get another degree or more experience. We blame our parents, ourselves, the job market. We complain about all those things we still haven’t done and yet we postpone taking actio
    ="_blank">http://www.newspress.com/npsite/guidelines.html

    Education Week Magazine

    "All material on this website is copyrighted by Editorial Projects in Education. Permission is required to reprint or photocopy articles from Education Week or Teacher Magazine. Authors of Commentary articles, photographers, and illustrators own the rights to their works, and separate permission must be obtained from them. We will provide contact information for these copyright holders.

    Online Use

    • Permission is not required to link to any article or page on this website.
    • Full-text articles from Education Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
    • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."

    Details at: http://www.edweek.org/info/about

    Used Cubicles
    Cubicles provide a professional touch, independence and uniqueness in offices. People could carry out their job peacefully without losing concentration. The basic purpose of cubicles is to reduce noise by checking the chatting behavior of the employees. The employees cannot get separate offices because it will not only be costly, but also occupy a big area. The cubicle, invented in the 1960s, is the right solution for these problems. Used cubicles can be bo
    Week, Teacher Magazine, or any part of Education Week on the web may not be reproduced on any website, newsgroup or mailing list without explicit permission. Permission for web reprints may be obtained by contacting us.
  • If you wish to purchase a PDF version of an article for web-only posting, please submit your request to the Reprint Department online. Fees and restrictions apply. Please include the name of the article you wish to republish, the author, the URL of the site, proposed posting date, and estimated archive time."
  • Details at: http://www.edweek.org/info/about/online.html

    Save yourself the risk. Make it a standard policy to ask for permission to reprint an article about your organization. At worst, you'll be asked to pay a fee and will then decide whether reprinting the article is worth that cost. At best, the fee will be waived and you'll have reinforced a good relationship with that publisher.

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