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  • Casual Articles - Cold Calling Openers That'll Make Prospects Practically Sit Up And Beg To Do Business With You

    Internet Businesses - Your Number One Cause Of Failure Or Success
    Have you ever seen someone without a strong opinion on anything? These people usually go through life getting swayed by other people's opinion and let others push them around. Unfortunately there are too many people who want to start an internet business are indecisive and that's what is killing their chances for succ
    he statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave

    English Only in the Workplace: Don't be Sued!
    There are approximately 35 million Americans that were born in foreign countries. When we compare this with the approximate 285 million Americans across the country we find that approximately 10% of all people living in this country are immigrants. That means foreign languages are a major part of our lives.After
    Imagine your blood racing as the previously closed doors of the executive suites magically open … because you know the secret words.

    The words that establish trust, build your credibility as the authority, and compel the decision maker to meet with you and only you.

    The words that get you face-to-face, high-level meetings, trim weeks off of the sales cycle and add tens of thousands of dollars to the size of the contract. Words that repeatedly level the playing field and position you as equal to your executive-level prospects.

    Words That Keep Gatekeepers From Asking Annoying Questions

    Like, "Who are you?" "Don't you know, he doesn't handle that sort of thing?" and "Could you send me something in writing?"

    To really "get" the power of the words you gotta know that your high-level prospects are consumed with finding answers to three pressing questions:

    1. How to increase revenues

    2. How to decrease expenses.

    3. How to quantifiably improve communications.

    To grab the executives' undivided attention you must quantify your ability to do one of these things. Use a number that's significant enough for consideration, a number that's not so high as to make him think, "Yeah, right."

    Here's How To Create The Benefit Statement, The "Phrase That Pays" … Big.

    Fill in the blanks about what your products and services do for your clients: "We (increase/decrease) __________ your (revenues/expenses) _________ by 20%."

    Then use the statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave

    Keys to Business Success
    In order to be successful at business ownership you need to know a few important factors. There are those who focus way to much on the financial aspect and neglect many other important keys. Business ownership is never an easy road, luckily there are many people who are more than willing to help you out along the way.dd tens of thousands of dollars to the size of the contract. Words that repeatedly level the playing field and position you as equal to your executive-level prospects.

    Words That Keep Gatekeepers From Asking Annoying Questions

    Like, "Who are you?" "Don't you know, he doesn't handle that sort of thing?" and "Could you send me something in writing?"

    To really "get" the power of the words you gotta know that your high-level prospects are consumed with finding answers to three pressing questions:

    1. How to increase revenues

    2. How to decrease expenses.

    3. How to quantifiably improve communications.

    To grab the executives' undivided attention you must quantify your ability to do one of these things. Use a number that's significant enough for consideration, a number that's not so high as to make him think, "Yeah, right."

    Here's How To Create The Benefit Statement, The "Phrase That Pays" … Big.

    Fill in the blanks about what your products and services do for your clients: "We (increase/decrease) __________ your (revenues/expenses) _________ by 20%."

    Then use the statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave

    Vending Machine Consumer Perceptions
    A recent vending machine industry-wide survey revealed that the vending machine industry is losing many potential consumers due to a lack of consumer education. The study surveyed 2,223 people over the Internet. The objective of the new vending machine industry study was to determine vending machine consumer motives for
    ly "get" the power of the words you gotta know that your high-level prospects are consumed with finding answers to three pressing questions:

    1. How to increase revenues

    2. How to decrease expenses.

    3. How to quantifiably improve communications.

    To grab the executives' undivided attention you must quantify your ability to do one of these things. Use a number that's significant enough for consideration, a number that's not so high as to make him think, "Yeah, right."

    Here's How To Create The Benefit Statement, The "Phrase That Pays" … Big.

    Fill in the blanks about what your products and services do for your clients: "We (increase/decrease) __________ your (revenues/expenses) _________ by 20%."

    Then use the statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave

    Why In The World Would You Hire A Freelance Writer?
    If you're a business owner, there are many reasons to hire a freelance writer: One very significant reason is that your staff doesn't have the necessary skill set to handle all of the needs of your business, and the workload isn't heavy enough to hire a full-time employee. The fact of the matter is, that freelance write
    number that's significant enough for consideration, a number that's not so high as to make him think, "Yeah, right."

    Here's How To Create The Benefit Statement, The "Phrase That Pays" … Big.

    Fill in the blanks about what your products and services do for your clients: "We (increase/decrease) __________ your (revenues/expenses) _________ by 20%."

    Then use the statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave

    What are Great Employee Rewards?
    Rewarding Your Employee For Their Great ServicesHow to reward your employee by using smart techniques? If you are like me, keeping the reward in mind will make it easier to stay motivated. That is the purpose of providing rewards to keep the interest level and motivation of your workers as a manager. First, I wan
    he statement,

    • In your cold calls to company presidents

    • In your email signature

    • On the top of your faxable one-sheet executive summary

    Recently, one of my clients came to me with this benefit statement:

    "Lighting the path for people and companies worldwide so that they can see the path to their dreams and goals. Our goals are that we leave a lighted path in the darkness wherever we've been."

    I didn't need to ask, "How's that workin' for you?" I already knew.

    By the end of our consultation his benefit statement had emerged as: "Increasing your profits by 20% or more. Guaranteed."

    He said, "Suddenly industry leaders I've been pursuing for more than a year, want to meet with me!"

    Scheesh! By the time we'd finished with his benefit statement I wanted to meet with him!

    Now, your mission should you decide to accept it, is to craft your own powerful benefit statement using the template above. Use it and you too will "Top Dog" decision-makers practically sit up and beg to do business with you.

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