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Casual Articles - Effortless Networking-Finding Qualified Prospects
I have this student business friend who aspires to become a successful entrepreneur. He’s a bright kid and has good ideas, but when it comes to actually starting a business, he’s all over the place. He feels that he c
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At about two months, I had my first photo accepted on my first online photo site. At two and half months I was finally taking better digital photographs. It was a great day for me when my first photo was accepted in t
This company manufactures lighting systems. And although I'm no expert on this topic, I am still able to help them figure out and find qualified leads.
How?
The short answer is: through "informational interviewing".
(No, this is not just for new college grads! In fact, "informational interviews" can be a very powerful networking tool for seasoned business professionals.)
Here's the long answer.
I'm helping the business owners first identify whom they want to meet. What kinds of people or companies would be good prospects for them? Retailers? Wholesalers? For interior or exterior lights? And in what countries?
Then, we're using "informational interviewing" as a tool to test the waters. In other words, we're networking to get information -- specifically to find out what kind of interest, if any, there is for their product in a particular company, market or region.
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A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.
How?
The short answer is: through "informational interviewing".
(No, this is not just for new college grads! In fact, "informational interviews" can be a very powerful networking tool for seasoned business professionals.)
Here's the long answer.
I'm helping the business owners first identify whom they want to meet. What kinds of people or companies would be good prospects for them? Retailers? Wholesalers? For interior or exterior lights? And in what countries?
Then, we're using "informational interviewing" as a tool to test the waters. In other words, we're networking to get information -- specifically to find out what kind of interest, if any, there is for their product in a particular company, market or region.
T
It's true. The average American attention span has dwindled to that of a goldfish. These days, it seems people have very little time and even less patience. So, what does this mean for you, the self-employed profes
Here's the long answer.
I'm helping the business owners first identify whom they want to meet. What kinds of people or companies would be good prospects for them? Retailers? Wholesalers? For interior or exterior lights? And in what countries?
Then, we're using "informational interviewing" as a tool to test the waters. In other words, we're networking to get information -- specifically to find out what kind of interest, if any, there is for their product in a particular company, market or region.
T
It is a fact that Coastal Vacations is in the top 5 home-based businesses virtually since its launch 13 years ago. It a business that people can do online and offline and make thousands of dollars on each sale. Howeve
Then, we're using "informational interviewing" as a tool to test the waters. In other words, we're networking to get information -- specifically to find out what kind of interest, if any, there is for their product in a particular company, market or region.
T
Have you started setting goals for the New Year yet? It’s a busy time with the holidays, and it’s hard to think about making time in your schedule for one more thing. But, it’s important to take time to plan for succe
These "interviews" invariably turn up new leads. Names of companies we hadn't thought of, contacts that people we already know have within those companies, etc.
We're also using "informational interviews" to understand how best to find and meet the decision makers in each of these companies.
By the end of such an "interviewing" process, you end up with a whole lot of useful information -- such as who'd be a "qualified prospect" and why; the best way to meet these people and get their attention; etc.
However, you can also get personal introductions to the very people you want to meet through this process. Which means, you don't have to fight to get their attention.
And that is the ultimate goal, isn't it?
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