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Casual Articles - What Do You Sell?
In the current climate, many people are looking away from the traditional job market towards working for themselves. The massive redundancies and job-insecurity has caused many people to radically rethink their career plans. With the ever rising cost of living, many wou
99.99% of HVAC contractors tell them a particular br
Home nursing jobs are nursing jobs for people who can provide care to those who require personalized patient care. In home nursing jobs, the nurses have to mingle with patients and their family members. Home nursing jobs offer quality and affordable home nursing service
Do you sell equipment or do you sell your services? If you just sell equipment without putting the priority on service, you have a major problem.
Please, stop selling equipment!
I can hear you screaming, if I can’t sell equipment I will go out of business.
I didn’t say you couldn’t install equipment, I just want you to stop selling equipment.
Still don’t understand? Let me explain.
What is the first thing you do when someone calls your office or you are out on a sales call and someone asks you what kind of equipment you sell, what do you tell them?
99.99% of HVAC contractors tell them a particular br
There used to be a time when outstanding performance on the job was reinforced, recognized and rewarded by employers. Nowadays, employees are expected to perform “above the line” in terms of their performance. The reward, if any, is the employer’s expectation that the e
Please, stop selling equipment!
I can hear you screaming, if I can’t sell equipment I will go out of business.
I didn’t say you couldn’t install equipment, I just want you to stop selling equipment.
Still don’t understand? Let me explain.
What is the first thing you do when someone calls your office or you are out on a sales call and someone asks you what kind of equipment you sell, what do you tell them?
99.99% of HVAC contractors tell them a particular br
Business retailers and the public are often against skateboard parks and yet a skateboard park will mean less skateboarders breaking the law and causing problems in shopping centers. It also means less cost and security guards to chase them away. It will also alleviat
I can hear you screaming, if I can’t sell equipment I will go out of business.
I didn’t say you couldn’t install equipment, I just want you to stop selling equipment.
Still don’t understand? Let me explain.
What is the first thing you do when someone calls your office or you are out on a sales call and someone asks you what kind of equipment you sell, what do you tell them?
99.99% of HVAC contractors tell them a particular br
Lean is no longer the propriety process and quality management mantra for manufacturing units. The success of Lean management in manufacturing units was bound to percolate to non-manufacturing processes sooner or later. Needless to add, success stories about Lean Office
Still don’t understand? Let me explain.
What is the first thing you do when someone calls your office or you are out on a sales call and someone asks you what kind of equipment you sell, what do you tell them?
99.99% of HVAC contractors tell them a particular br
As both an active project manager and project management trainer, I often get asked whether the project management best practices that are applicable for large projects can be applied on smaller projects. This is a really important question and one which all project man
99.99% of HVAC contractors tell them a particular brand (Trane, Rheem, Lennox, Armstrong etc).
Once you do this, the customer puts you in the same pile as all the other contractors who sell that particular brand of equipment, even the lowball seller.
You have set yourself up to be selling on price alone. And when you do, you will find that almost always the lowest price wins.
Ok! So what should I do?
Instead, you should tell the prospect that you sell whatever equipment is right for their home. And the only way you can tell what is right for their home, is to do a survey of their needs by looking at their home, and asking them a few questions.
This will
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