Casual Articles - Business

Step Up and Lead
A recent leadership study in the United States in 2006 by the Kennedy School of Government at Harvard University, sponsored by US News & World Report, offered the following data: • 70 % of Americans believe there is a leadership crisis today. • Americans have lost confidence in leadership in five sectors: educati

et wants very badly.

2. Your headline must i

Longer Paid Vacation Time - Does It Result in Higher Worker Productivity?
Think back to high school. Remember the week before your summer holidays started? You couldn't wait to kick off your summer holidays. Fast forward ten weeks later. You were looking forward to starting a new school year, to seeing all of your friends again, and, most importantly, you were looking forward to getting off to a

Following are 19 rules you can use to write headlines that will reach out and force the prospect to read your website and sales letter.

1. Your headline must offer somethign that your target market wants very badly.

2. Your headline must in

Learning Objectives: Writing Learning Outcomes So They Matter
Why Learning Objectives?Why go to the bother of writing learning objectives for your training program? Our business sees many programs that simply wear participants out by being “nine miles long and one inch thick” with little opportunity to engage learners and practice skills and in the end serving no

nes that will reach out and force the prospect to read your website and sales letter.

1. Your headline must offer somethign that your target market wants very badly.

2. Your headline must i

Securing Second and Third-round Venture Capital Financing
Widget sales are booming – the competition is scrambling, demand is up, and the books are finally treading water. Your core management team has big ideas for the future of Widget Inc. Opportunity is abundant; but how will you fund that next big leap?As your start-up matures, obtaining second- or even third-round f

read your website and sales letter.

1. Your headline must offer somethign that your target market wants very badly.

2. Your headline must i

Online Employee Time Clocks
Online employee time clock service (a web-based application) is an entirely different system from the usual employee time clock system that records employee arrival and departure times by manually entering work hours in a database or sending reports to an accounting staff. By using online employee time clocks to record wor

eadline must offer somethign that your target market wants very badly.

2. Your headline must i

Looking for the Next Job - Hopefully your Dream Job
In any discussion about Careers, Job Search or Employment, one always hears this term mentioned - "My current job is not my Dream Job".What is a DREAM JOB? Let us attempt to understand some parameters linked to a Dream Job. Some statements will throw a lot of light on understanding the components that make up a Drea

et wants very badly.

2. Your headline must include something of self interest to the reader.

3. If your product is new or improved, say so in the headline.

4. Do not just invoke curiosity in your headline, you must also include someth

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According to the Bureau of Labor Statistics, some high tech jobs will be among the fastest growing job fields in the country by 2014. There're other reasons for believing that more jobs will soon be available in the high tech industry.

Imagine two customer service agents, Bill and Megan, who sit on the far sides of a room containing about 200 of their peers. Bill struggles on every call to provide the best care possible, going out of his way to curb his temper when customers inappropriately challenge or even insult him. Megan is wrapped up in herself and it shows. She sounds curt and impatient and gives off the impression she’d rather be doing anything but taking calls. These two sit so far away from each other, more than 150 feet to be exact, that they could almost be working in different buildings. Nonetheless, they’re impacting each other in very meaningful ways, according to Dr. Gary S. Goodman, President of Customersatisfaction.com, top speaker, international consultant, and best-selling author.

Clients often ask me how to motivate stodgy 'old-timers' to give better service, work more effectively on teams or contribute to building a stronger learning culture. One company even asked me to help 'crack four tough nuts' out of a staff strength of over five hundred!

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