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Casual Articles - How to Win a Price War
Lie About Your Credentials, Kill Your Career
Excerpted from The Truth About Getting your Point Across...And Nothing But the Truth.Notre Dame football coach George O’Leary resigned five days after being hired, admitting he lied about his academic and athletic background. O'Leary claimed to have a master's degree in education and to have played college football for three years, but checks into his background showed it wasn't true.Veritas CFO Kenneth Lonchar was fired because he claimed he had a Masters of Business Administration from Stanford University. Further research showed that he did not hold an MBA from any sc
Excerpted from The Truth About Getting your Point Across...And Nothing But the Truth.Notre Dame football coach George O’Leary resigned five days after being hired, admitting he lied about his academic and athletic background. O'Leary claimed to have a master's degree in education and to have played college football for three years, but checks into his background showed it wasn't true.Veritas CFO Kenneth Lonchar was fired because he claimed he had a Masters of Business Administration from Stanford University. Further research showed that he did not hold an MBA from any sc
Navigating the Academic Job Market
Where would you like to live? Do you want to big fish in a small pond or a small fish in a big pond? Are you hoping to culminate your graduate education with the perfect academic job? If so, it’s important to understand that the process of landing your dream job actually begins the moment you enroll in graduate school. Indeed, your entire graduate experience should be viewed as an apprenticeship for the professoriate. Graduate school is the ideal training ground for mastering the research, teaching, public speaking, and networking skills you need to find a solid academic job.
Where would you like to live? Do you want to big fish in a small pond or a small fish in a big pond? Are you hoping to culminate your graduate education with the perfect academic job? If so, it’s important to understand that the process of landing your dream job actually begins the moment you enroll in graduate school. Indeed, your entire graduate experience should be viewed as an apprenticeship for the professoriate. Graduate school is the ideal training ground for mastering the research, teaching, public speaking, and networking skills you need to find a solid academic job.
The Importance of Branding - Can It Really Make a Difference?
As consumers, we don't really think about the importance of branding. We just seem to go with the flow of brand names that have become synonymous with our daily living. But the impact of a name reinforces the importance of branding when we promote our business. Think about one of the world's most popular athletic shoe companies, Nike. The importance of branding is exemplified by the fact that when you hear Nike, you think athletics and "Just Do It." A great brand name and association has catapulted Nike to the top of its industry.When you are considering the name of your c
As consumers, we don't really think about the importance of branding. We just seem to go with the flow of brand names that have become synonymous with our daily living. But the impact of a name reinforces the importance of branding when we promote our business. Think about one of the world's most popular athletic shoe companies, Nike. The importance of branding is exemplified by the fact that when you hear Nike, you think athletics and "Just Do It." A great brand name and association has catapulted Nike to the top of its industry.When you are considering the name of your c
Batch Inclusion Plastic Bags - 7 Ways To Avoid Price Increases
Rubber compounding companies have been using batch inclusion plastic bags for years to increase productivity and assure batch to batch uniformity. However, these particular packaging bags, also known as low melt bags, can also be counted on to reduce product loss, decrease solid waste disposal costs and most importantly minimize worker exposure to hazardous materials. As the cost of plastic resin continues to spiral upward here are 7 ways to minimize or even eliminate a price increase.1. Consider using thinner material. Recent advances in film technology can allow you to red
Rubber compounding companies have been using batch inclusion plastic bags for years to increase productivity and assure batch to batch uniformity. However, these particular packaging bags, also known as low melt bags, can also be counted on to reduce product loss, decrease solid waste disposal costs and most importantly minimize worker exposure to hazardous materials. As the cost of plastic resin continues to spiral upward here are 7 ways to minimize or even eliminate a price increase.1. Consider using thinner material. Recent advances in film technology can allow you to red
Business Ethics: An Oxymoron?
Why do I believe good PR and business ethics are inextricably linked? It comes down to definitions. Ethics is learning what is right and what is wrong and then doing the "right thing." PR involves providing counsel on the "right thing" to do and then helping the organization get credit for it.The business and political excess of the last 10 years have taken some PR practitioners to the dark side because they felt it was the only way for their company to profit. Although I personally believe doing right for right's sake is enough, there are some who may not share this view. OK,
Why do I believe good PR and business ethics are inextricably linked? It comes down to definitions. Ethics is learning what is right and what is wrong and then doing the "right thing." PR involves providing counsel on the "right thing" to do and then helping the organization get credit for it.The business and political excess of the last 10 years have taken some PR practitioners to the dark side because they felt it was the only way for their company to profit. Although I personally believe doing right for right's sake is enough, there are some who may not share this view. OK,
Factoring is Not Always About Cash Flow Problems, For Many It's About Growth
Even though Factoring is an extremely common business practice in Europe, many American business people have never heard of it or used it. Factoring has been practiced for centuries; the Romans sold promissory notes at a discount and the Pilgrims journeys to America were financed by advances from a Factor who provided the funds to pay for the journey. The Pilgrims repaid the money with earnings from America. The word "factor" comes from Latin, the language of Rome. It means "to do" or "to make."Even the United State Congress acknowledges and supports factoring with the passin
Even though Factoring is an extremely common business practice in Europe, many American business people have never heard of it or used it. Factoring has been practiced for centuries; the Romans sold promissory notes at a discount and the Pilgrims journeys to America were financed by advances from a Factor who provided the funds to pay for the journey. The Pilgrims repaid the money with earnings from America. The word "factor" comes from Latin, the language of Rome. It means "to do" or "to make."Even the United State Congress acknowledges and supports factoring with the passin
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